These distinct wine branding tactics have earned these booze labels all of the sales they deserve. Sometimes, all it takes is a stand-out branding tactic to turn the average bottle of wine into a household name.
Many graphic designers have become quite creative with wine branding designs, experimenting with the shape of the bottle and the types of illustrations they choose to show on the front. Some are quite morbid going with a death motif, whereas others are more subtle, showing perforated punches in the outside facade of the label. The great part here is the diversity of all of these branding designs, demonstrating that there's no limit in terms of what can be done when tasked with coming up with a company's packaging.
51 Examples of Distinct Wine Branding
From Mythical Owl Branding to Perforated Wine Packaging:
Jamie Danielle Munro — May 24, 2014 — Marketing
51
Pleated Bottle Packaging
The ZigPack is an Eco-Friendly, Effective and Exposing Wine Tote
50
Metal-Bound Beverages
Cuatro Almas Wine Packaging's Steel Label is for Optimal Preservation
49
Paper-Based Beverage Branding
Paperboy Wine Packaging is the Ultimate Eco-Friendly Vino Vessel
48
Crumpled Paper Bag Packaging
The UR Wine Bottle Comes in a Wrinkled Brown Paper Bag
47
Font Themed Wine Branding
The Helvetica Typeface Served as Brand Inspiration and Wine Design
46
Extreme Minimalist Wine Packaging
Kvassay Vino Uses Simplistic Black and White Color Schemes
45
Debonair Beverage Branding
SNOB Cava Wine Packaging Dresses the Part of a Refined Spanish Drink
44
Magenta Beverage Marketing
STUDIOIN New Year 2014 Packaging Expresses Happiness in Bright Pink
43
Fanciful Bottle Branding
MIU Fruit Wine Packaging is Dressed Up for the Young Female Drinker
42
Vulgar Beverage Branding
Bliss Fruit Wine Packaging Displays Indelicate Images of Food Consumption
41
Hypnotic Beverage Branding
Bamboozle Wine Packaging Alludes to the Illusion of Infused Flavors
40
Pattern-Labeled Liquor
Motif Wine Packaging Mesmerizes the Eyes to Enchant Another of the Senses
39
Illustratively Numbered Vinos
Ei8ht Wine Packaging Incorporates a Divinely Doodled Holiday Sleeve
38
Region-Representative Vino Packaging
BLACK ENZED Symbolizes the Different Areas of New Zealand
37
Playfully Punchy Wine Branding
Easy Choice Winery's Label Designs Make Choosing Wine Simpler
36
Revolver-Wrapped Bottles
Iron Duke Wine Packaging Defends Against its Winery's Invasion
35
Conscious Graphic Vino Branding
Equilibrium Estate's New Eco-Friendly Wine Keeps You Informed
34
Perforated Wine Packaging
Error Wine Reminds Users of Memory Loss While Drinking
33
Personalized Winemaker Boxes
The Signature Series Wine Boxes Highlight Independent Winemakers
32
Mason Jar Wine Packaging
Petit Bocal by Tanya Heidrich Uses Unconventional Branding
31
Circle-Based Bottle Branding
9 Suns Wine Packaging Appropriates Myth for Magnificent Merchandizing
30
Deathly Wine Branding
Saint Muerte Wine Receives a Makeover by Chad Michael
29
Whimsical Underwater Illustrated Branding
The Hidden Sea Label Gives Us a Taste of Life Underwater
28
Juxtaposed Culture Wine Branding
The Foreign Affair Winery Design Merges Two Cultures
27
Elegant Boxed Wine Branding
The Vin Grace Packaging Design Gives Displays a Sophisticated Design
26
Mathematic Beverage Marketing
Milimetric Wine Packaging Expresses the Concept of Recipe Accuracy
25
Song-Inspired Wine Branding
Manikay Wine Uses Aboriginal Music for Inspiration
24
Simply Branded Bottles
Porter & Plot Wine Packaging Looks Lovely with its Plain Packing Labels
23
Adventurous Brand Identities
MIA Fruit Wine Packaging Tempts You With References to Traveling
22
Inkblot Skull Wine Packaging
Beyond the Grape Wine Goes with a Horror Theme
21
Oddly Shaped Wine Branding
Naoussa Wine Uses a Bottom-Heavy Look
20
Pope-Inspired Packaging
Habemus Wine Pays Tribute to the First South American Pope
19
Flavor Focused Wine Labels
Uproot Wines Uses Labels to Inform Shoppers of Wine Flavor Profiles
18
Caricatured Beverage Branding
'Moi, Je M'en Fou' Wine Has Casual Character for Young Consumers
17
Loosely Doodled Liquor Branding
Bienbebido Wine Packaging Casually Recommends Food Pairings
16
Mythical Owl Branding
The Hushh Stewards Soapery Soap Packaging Concept is Funky and Chic
15
Spotted Matrix Marketing
Ninety Wine Packaging Has a Dotted Grid to Graphically Represent Quality
14
Alluring Earthy Branding
The Ignios Orígenes Wine Label Expresses its Identity with Texture
13
Fishnet Beverage Branding
Noch Zhelanii Wine Packaging Seduces Like a Moulin Rouge Dancer
12
Blackboard Bottle Branding
Cuatro Almas Pizarra Wine Packaging Invites You to Make the Label
11
Crisp Scarecrow Branding
The Guardians Wine Packaging Features the Image of Original Vine Stewards
10
Single Serve Wine Pouches
The One Glass Wines Are Packed as Easy-to-Open Individual Servings
9
Merged Emblem Branding
Figula Winery is Reinvented with the Coat of Arms of Two Areas
8
Peeking Pinot Branding
El Espia Wine Packaging is Veiled in Mystery
7
Data-Based Wine Branding
Between Five Bells Takes on a Scientific Approach
6
Gesturing Beverage Branding
Mulled Wine Charade Packaging Acts Out the Preparation Instructions
5
Basic Beer-Style Vinos
Red Meat Wine Packaging was Conceived with a Casual Approach
4
Rippling Droplet Bottles
The Icon Hill Wine Packaging Embodies the Form of Dripping Liquid
3
Bright Floral Branding
Tarrida Wine Packaging Has an Enlightened Look to Suggest Blossoming Flavor
2
Copper-Dipped Wine Packaging
The Dames Laboure-Roi 2010 Design by Fifty3 Has a Mysterious Look
1
Cross-Stitched Holiday Wines
Ocasio Wine by Enric Garcia Celebrates Different Special Occasions
Related Ideas
Geometric Lifestyle Packaging
Nada's Healthy Packaging Design is Vivid and Crafty
Sensational Superhero Coffee Sleeves
These Coffee Sleeves Make the User Feel Super Powerful
Minimalist Pasta Packaging
My Kitchen Basics Avoids Crowded Graphics
Vivid Symbolic Branding
Mild Whistle’s Crafty Branding Identity is Warm and Attractive
Nautical Sinful Spirit Packaging
This Creative Packaging for a New Kate Hudnott Spirit is Eclectic
Bird-Like Coffee Branding
Irving Farm Coffee Has a Whimsical and Carefree Look
Illustrated Lumber Branding
Handmade Coasters Packaging Features an Applied Woodgrain Pattern
Plaited Paper Packaging
Bellis Preserves Branding Communicates a Carefully Crafted Mission
Sleek Wooden Glassware
This Wooden Wine Glass Set Gives You a Forested Feel to Your Wine Drinking
Font Themed Wine Branding
The Helvetica Typeface Served as Brand Inspiration and Wine Design
Cost-Conscious Branding
Economy is a Quality and Affordable Food Brand
Luxury Sock Subscription Services
Pharmacie is a Monthly Subscription Service that Ships Socks
Sleek Hipster Bar Branding
Dichotomy Coffee & Spirits’s Brand Identity and Design is Epic
Extreme Minimalist Wine Packaging
Kvassay Vino Uses Simplistic Black and White Color Schemes
Graphically Enhanced Pill Packs
This Pharmaceutical Packaging Concept Illustrates What Ails You
Fanciful Bottle Branding
MIU Fruit Wine Packaging is Dressed Up for the Young Female Drinker
Vulgar Beverage Branding
Bliss Fruit Wine Packaging Displays Indelicate Images of Food Consumption
Healthy Farm Juice Branding
Cuckoo’s Juice Branding Identity is Smart, Subtle and Sweet
Royal-Inspired Tea Branding
Imperial Tea Used Chinese Crowns for its Latest Look
Fish-Like Chocolate Branding
Laura Beretti Designs the Chocolate Fish
Beating Heart Decanters
Entertain Guests with Blood Red Wine in This Glass Wine Decanter
Illustratively Numbered Vinos
Ei8ht Wine Packaging Incorporates a Divinely Doodled Holiday Sleeve
Suggested Intake Food Packaging
'23 a Day' Almonds Provides a Perfect Amount for Daily Snacks
Gift Wrapped Packaging
Scandilicious by Paone Creative Uses Ribbon Colors of the Scandinavian Flag
Letter Block Oil Bottles
The LADI AGROVIM Olive Oil Gift Set is Small and Stackable
Region-Representative Vino Packaging
BLACK ENZED Symbolizes the Different Areas of New Zealand
Circus-Themed Candy Packaging
The Packaging for Mr. Big Tops Candy was Created by Company P4Ck
Laser-Cut Packaging
Paths of Light Has a Natural Wood Aesthetic
Revolver-Wrapped Bottles
Iron Duke Wine Packaging Defends Against its Winery's Invasion
Conscious Graphic Vino Branding
Equilibrium Estate's New Eco-Friendly Wine Keeps You Informed
Adorably Packaged Sweets
Omnom Handmade Chocolate Features Enticing Flavors like Burned Sugar
Perforated Wine Packaging
Error Wine Reminds Users of Memory Loss While Drinking
Personalized Winemaker Boxes
The Signature Series Wine Boxes Highlight Independent Winemakers
Army-Issued Winter Balms
The Hudsalve Boasts a Mythical Moisturizing Status
Premium Approachable Packaging
The Jasmine Pearl Tea Co. Gets a Makeover from Relevant Studios
Eggcellent Underwear Packaging
The Freshly Laid Fashion Briefs Show Off Plucky Branding
Antique Ballooner Branding
Torello Special Edition Wine Packaging Has an Old Adventurous Spirit
Deathly Wine Branding
Saint Muerte Wine Receives a Makeover by Chad Michael
Froth-Topped Bottles
Sixpence Stout Packaging Features a Creamy Seal That Seems to Drip Down
Wine Bottle-Embodying Containers
This Wine Bottle-Shaped Container Holds All Your Kitchen Supplies
Whimsical Underwater Illustrated Branding
The Hidden Sea Label Gives Us a Taste of Life Underwater
Juxtaposed Culture Wine Branding
The Foreign Affair Winery Design Merges Two Cultures
Mouthy Dessert Marketing
Lick Frozen Yogurt Packaging Piques Your Sense of Taste
Colorblocked Shoe Packaging
PUMA Tricks Uses a Bright Box for Limited Edition Kicks
Paint Bucket Wine Packaging
Paint Your Mouth Purple with This Uniquely Packaged Wine
Homey Gourmet Grocery Branding
The New Branding Concept for Sandrin is Fresh and Tradition-Infused
Nautical Booze Branding
High Seas Brewing Co. Packaging Throws a Line Out to Beer Lovers
Mathematic Beverage Marketing
Milimetric Wine Packaging Expresses the Concept of Recipe Accuracy
Stereotypical Canadian Packaging
The Goods & Services Holiday Gift Pays Tribute to the North
Delicate Skincare Packaging
Dove's True Tone Branding Suggests Its Gentle and Premium Qualities
Song-Inspired Wine Branding
Manikay Wine Uses Aboriginal Music for Inspiration
Whale Tail Vodka Branding
The Syrena Design by Luks Piekut Takes Inspiration from the Ocean
Modernized Traditional Branding
Mrs. Weinstein's Toffee Merges the Old with the New
Sculptural Glass Vessels
Laura Jungmann Creates Upcycled Glass Receptacles
Iconic Novel-Quoted Prints
These Book Quote Posters Give Insight and Inspiration to the Home
Inkblot Skull Wine Packaging
Beyond the Grape Wine Goes with a Horror Theme
Gourmet Dog Food Packaging
Robot Food Re-Brands Duchess & Rover to Exude Elegance
Authentic Beer Branding
Viven by Tom Rotsaert Receives a Winning Label for the Award-Worthy Drink
Seductive Soda-Packaging Makeovers
Chantal Thomas Gives Diet Coca-Cola a Steamy Valentine’s
Gourmet Date Night Snacks
Woodbridge by Robert Mondavi and Miss Vickie's Make the Perfect Couple
Caricatured Beverage Branding
'Moi, Je M'en Fou' Wine Has Casual Character for Young Consumers
Yoga-Inspired Tea Branding
Yogi Tea Promotes Healthy Living
Tulip-Shaped Beer Glasses
The Spiegelau Stout Glass is Optimal for Stout Alcoholic Beverages
Ethical Vino Companies
The VSPT Wine Group Recognized for Its Social and Environmental Approach
Spotted Matrix Marketing
Ninety Wine Packaging Has a Dotted Grid to Graphically Represent Quality
Alluring Earthy Branding
The Ignios Orígenes Wine Label Expresses its Identity with Texture
Metallic Mermaid-Inspired Fashions
The Bimba and Lola Spring 2014 Collection is a Big Splash
Single Serve Wine Pouches
The One Glass Wines Are Packed as Easy-to-Open Individual Servings
Merged Emblem Branding
Figula Winery is Reinvented with the Coat of Arms of Two Areas
Alcohol Chemistry Set Shooters
Make Yourself a Drink in Your Mad Scientist Shot Glass Set
Data-Based Wine Branding
Between Five Bells Takes on a Scientific Approach
Basic Beer-Style Vinos
Red Meat Wine Packaging was Conceived with a Casual Approach
Typographic Balloon Branding
Darling Harbour Creates a Balloon-Style Font for its Re-Branding
Blunt Sustainable Packaging
Heckler Designs Presents a Straightforward Design
Mob-Based Spirit Branding
Dutch's Spirits is Based on a Gangster in New York
Pixelated Pecan Packaging
The Mimi's Nuts Design from Drew Watts Integrates Stitched Branding
Plastic Stopper Hoods
The Aura Bottle Closure Keeps Your Cork in Place and Enables Replacement
Delicious Everyday Wines
Dave Matthew's Wine is Perfect for Every Occasion
Minimalist Travel Branding
Zen Travel by Lauren O'Brien Uses a Simplistic Look
Copper-Dipped Wine Packaging
The Dames Laboure-Roi 2010 Design by Fifty3 Has a Mysterious Look
Upscaled Soda Branding
Shasta Needed a New Look to Appear Higher in Quality
Growler Beer Caps
The TapIt Cap Revolutionizes the Growler
Full-Bodied Summer Wines
The Fichimori Chilled Red Wine Uses Less Common Grapes Found in Italy
Detailed Bull Wine Branding
Stieb Cellar Wine Uses an Animalistic Logo