One does not often associate sophistication with boxed wine beverages but this elegantly branded Vin Grace packaging challenges its negative associations. Embracing a simplistic visual concept, South Korean design studio minimalist creates a sleek and modern wine package that is both aesthetically striking and extremely practical for users.
After exploring the common way that wine is consumed, the design team concluded that the beverage lacks convenience. With their bare Vin Grace design, the studio aims to change the way the age-old beverage is enjoyed.
Their bold branding is set to introduce individuals to a new wine culture that employs paper-made containers instead of glass bottles. In addition to their light-weight design, the sleek packages are also easier to produce, carry and are less fragile and likely to break.