51 Examples of Distinct Wine Branding

From Mythical Owl Branding to Perforated Wine Packaging

— May 24, 2014 — Marketing
These distinct wine branding tactics have earned these booze labels all of the sales they deserve. Sometimes, all it takes is a stand-out branding tactic to turn the average bottle of wine into a household name.

Many graphic designers have become quite creative with wine branding designs, experimenting with the shape of the bottle and the types of illustrations they choose to show on the front. Some are quite morbid going with a death motif, whereas others are more subtle, showing perforated punches in the outside facade of the label. The great part here is the diversity of all of these branding designs, demonstrating that there's no limit in terms of what can be done when tasked with coming up with a company's packaging.
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Cross-Stitched Holiday Wines
Cross-Stitched Holiday Wines
Ocasio Wine by Enric Garcia Celebrates Different Special Occasions
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50
Juxtaposed Culture Wine Branding
Juxtaposed Culture Wine Branding
The Foreign Affair Winery Design Merges Two Cultures
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49
Pope-Inspired Packaging
Pope-Inspired Packaging
Habemus Wine Pays Tribute to the First South American Pope
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48
Deathly Wine Branding
Deathly Wine Branding
Saint Muerte Wine Receives a Makeover by Chad Michael
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Merged Emblem Branding
Merged Emblem Branding
Figula Winery is Reinvented with the Coat of Arms of Two Areas
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46
Gesturing Beverage Branding
Gesturing Beverage Branding
Mulled Wine Charade Packaging Acts Out the Preparation Instructions
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45
Fishnet Beverage Branding
Fishnet Beverage Branding
Noch Zhelanii Wine Packaging Seduces Like a Moulin Rouge Dancer
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44
Song-Inspired Wine Branding
Song-Inspired Wine Branding
Manikay Wine Uses Aboriginal Music for Inspiration
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43
Peeking Pinot Branding
Peeking Pinot Branding
El Espia Wine Packaging is Veiled in Mystery
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42
Flavor Focused Wine Labels
Flavor Focused Wine Labels
Uproot Wines Uses Labels to Inform Shoppers of Wine Flavor Profiles
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Oddly Shaped Wine Branding
Oddly Shaped Wine Branding
Naoussa Wine Uses a Bottom-Heavy Look
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40
Loosely Doodled Liquor Branding
Loosely Doodled Liquor Branding
Bienbebido Wine Packaging Casually Recommends Food Pairings
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39
Data-Based Wine Branding
Data-Based Wine Branding
Between Five Bells Takes on a Scientific Approach
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38
Copper-Dipped Wine Packaging
Copper-Dipped Wine Packaging
The Dames Laboure-Roi 2010 Design by Fifty3 Has a Mysterious Look
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Inkblot Skull Wine Packaging
Inkblot Skull Wine Packaging
Beyond the Grape Wine Goes with a Horror Theme
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36
Crisp Scarecrow Branding
Crisp Scarecrow Branding
The Guardians Wine Packaging Features the Image of Original Vine Stewards
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35
Alluring Earthy Branding
Alluring Earthy Branding
The Ignios Orígenes Wine Label Expresses its Identity with Texture
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34
Bright Floral Branding
Bright Floral Branding
Tarrida Wine Packaging Has an Enlightened Look to Suggest Blossoming Flavor
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33
Region-Representative Vino Packaging
Region-Representative Vino Packaging
BLACK ENZED Symbolizes the Different Areas of New Zealand
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32
Caricatured Beverage Branding
Caricatured Beverage Branding
'Moi, Je M'en Fou' Wine Has Casual Character for Young Consumers
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31
Whimsical Underwater Illustrated Branding
Whimsical Underwater Illustrated Branding
The Hidden Sea Label Gives Us a Taste of Life Underwater
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30
Mythical Owl Branding
Mythical Owl Branding
The Hushh Stewards Soapery Soap Packaging Concept is Funky and Chic
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29
Personalized Winemaker Boxes
Personalized Winemaker Boxes
The Signature Series Wine Boxes Highlight Independent Winemakers
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28
Mathematic Beverage Marketing
Mathematic Beverage Marketing
Milimetric Wine Packaging Expresses the Concept of Recipe Accuracy
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27
Revolver-Wrapped Bottles
Revolver-Wrapped Bottles
Iron Duke Wine Packaging Defends Against its Winery's Invasion
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26
Hypnotic Beverage Branding
Hypnotic Beverage Branding
Bamboozle Wine Packaging Alludes to the Illusion of Infused Flavors
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Perforated Wine Packaging
Perforated Wine Packaging
Error Wine Reminds Users of Memory Loss While Drinking
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24
Illustratively Numbered Vinos
Illustratively Numbered Vinos
Ei8ht Wine Packaging Incorporates a Divinely Doodled Holiday Sleeve
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23
Mason Jar Wine Packaging
Mason Jar Wine Packaging
Petit Bocal by Tanya Heidrich Uses Unconventional Branding
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22
Simply Branded Bottles
Simply Branded Bottles
Porter & Plot Wine Packaging Looks Lovely with its Plain Packing Labels
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21
Rippling Droplet Bottles
Rippling Droplet Bottles
The Icon Hill Wine Packaging Embodies the Form of Dripping Liquid
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20
Magenta Beverage Marketing
Magenta Beverage Marketing
STUDIOIN New Year 2014 Packaging Expresses Happiness in Bright Pink
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Spotted Matrix Marketing
Spotted Matrix Marketing
Ninety Wine Packaging Has a Dotted Grid to Graphically Represent Quality
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18
Elegant Boxed Wine Branding
Elegant Boxed Wine Branding
The Vin Grace Packaging Design Gives Displays a Sophisticated Design
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17
Font Themed Wine Branding
Font Themed Wine Branding
The Helvetica Typeface Served as Brand Inspiration and Wine Design
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16
Playfully Punchy Wine Branding
Playfully Punchy Wine Branding
Easy Choice Winery's Label Designs Make Choosing Wine Simpler
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15
Basic Beer-Style Vinos
Basic Beer-Style Vinos
Red Meat Wine Packaging was Conceived with a Casual Approach
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14
Single Serve Wine Pouches
Single Serve Wine Pouches
The One Glass Wines Are Packed as Easy-to-Open Individual Servings
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13
Adventurous Brand Identities
Adventurous Brand Identities
MIA Fruit Wine Packaging Tempts You With References to Traveling
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12
Blackboard Bottle Branding
Blackboard Bottle Branding
Cuatro Almas Pizarra Wine Packaging Invites You to Make the Label
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Conscious Graphic Vino Branding
Conscious Graphic Vino Branding
Equilibrium Estate's New Eco-Friendly Wine Keeps You Informed
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10
Extreme Minimalist Wine Packaging
Extreme Minimalist Wine Packaging
Kvassay Vino Uses Simplistic Black and White Color Schemes
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9
Debonair Beverage Branding
Debonair Beverage Branding
SNOB Cava Wine Packaging Dresses the Part of a Refined Spanish Drink
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Circle-Based Bottle Branding
Circle-Based Bottle Branding
9 Suns Wine Packaging Appropriates Myth for Magnificent Merchandizing
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7
Pattern-Labeled Liquor
Pattern-Labeled Liquor
Motif Wine Packaging Mesmerizes the Eyes to Enchant Another of the Senses
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Vulgar Beverage Branding
Vulgar Beverage Branding
Bliss Fruit Wine Packaging Displays Indelicate Images of Food Consumption
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Metal-Bound Beverages
Metal-Bound Beverages
Cuatro Almas Wine Packaging's Steel Label is for Optimal Preservation
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Paper-Based Beverage Branding
Paper-Based Beverage Branding
Paperboy Wine Packaging is the Ultimate Eco-Friendly Vino Vessel
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Fanciful Bottle Branding
Fanciful Bottle Branding
MIU Fruit Wine Packaging is Dressed Up for the Young Female Drinker
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Crumpled Paper Bag Packaging
Crumpled Paper Bag Packaging
The UR Wine Bottle Comes in a Wrinkled Brown Paper Bag
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Pleated Bottle Packaging
Pleated Bottle Packaging
The ZigPack is an Eco-Friendly, Effective and Exposing Wine Tote
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