A brand's image can make it or break it and this list of 2018 branding trends shows a few businesses that did it right.
From design-forward visual identities to smart packaging, the possibilities for brands to reach their consumer base in an intimate fashion are ultimately endless. Of course, some boast a more tech-savvy approach than others. Waviboy, for example, is a futurist streetwear label and the brand is represented by a digital influencer. This builds on the popularity of CGI 'humans' with Instagram accounts and is definitely an interesting way to raise awareness of one's business.
Other examples of strategic marketing in this list of 2018 branding trends is surely Gucci's stunning wall murals. Not only do they bring a certain artistic character to the city — the latest mural spotlights performance artist Marina Abramović, but the move also affects the status of Gucci as an art-forward label.
To learn more about branding trends for the year ahead, check out Trend Hunter's 2019 Trend Report.
Top 100 Branding Trends in 2018
From CBD-Infused Matcha Teas to Playful Collectible Tea Packaging:
100
Customer Experience-Focused Retail Stores
The North Face Shop in Brooklyn Boasts Exclusive Ranges
99
Memorable Digital Brand Identities
Zencargo Taps Ranganath Krishnamani for a Browser-Friendly Vibe
98
Short-Form Athlete-Celebrating Platforms
Nike's IGTV Videos Spotlight Everyday Athletes
97
Vintage Fast Food Ads
McDonald's Celebrates Its Iconic Burger with a Retro Twist by TBWA\Paris
96
Beautiful Japanese Comic Campaigns
DOZO Tea Has a Playful Identity Thanks to Gerhard Human & DOERS
95
Experiential Coffee Chain Roasteries
The Starbucks Roastery in Seattle Offers Guests an Adventure
94
Final Anime-Inspired Footwear Releases
adidas Launches the Last Two Dragon Ball Z Sneakers
93
Playful Independence Day Packaging
Markobar Boasts Interactive Board Game Packaging in Indonesia
92
Elegantly Timeless Restaurant Redesigns
Chicago's Alinea Completely Revamps Its Offered Experience
91
Single-Day Pop-Up Bakeries
Strongbow Dark Fruit Honours Its Fans in Manchester with a Tasty Treat
90
Alcoholic Water Cocktails
The Pura Still Spiked Still Water Drinks are Just 90 Calories Each
89
Recreated Iconic Marketing Campaigns
Kith Treats Enlists Celebrities for a New Got Milk? Campaign
88
Interactive Holiday Packaging
The Coca-Cola Packaging in Japan is District-specific & Collectible
87
Tasty Layered Yogurt Products
The Nomadic Lovely Live Yogurts Come Packaged with a Spoon
86
Progressively Chic Photographers
Seachange Studio's Custom Wordmark Builds on a Colorful Identity
85
Inclusive Ultra-Chromatic Fashion Editorials
The Daily Paper's Colorful Photoshoot Promotes Unity
84
90s-Inspired Reworked Fashion Staples
Infinite Archives is Tasked with Reimagining GUESS Jeans USA
83
Ultra-Exclusive Sporty Sneaker Drops
The adidas UltraBOOST Shoe is Available for Only a Week
82
Prepackaged Low-Calorie Snacks
The Protein Ball Co. Trip Pack is Under 100 Calories
81
Fictitious Brand-Representing Influencers
Lil Wavi is a Digital Human with a Scandalous Attitude
80
Biodegradable Beer Can Packaging
These Corona Six-Pack Rings Are Alternatives to Plastic
79
Co-Branded Beer Streetwear
Heineken and Union Created the #Heineken100 'Green Collar' Capsule
78
Designer Gender-Fluid Fashion Lines
adidas Partners Up with Olivia Oblanc for a Striking Capsule
77
Celebratory Japanese Chocolate Sets
The Kit Kat Japan Anniversary Set Contains 35 Flavors
76
CBD-Infused Matcha Teas
The Matcha Now CBD Tea Keeps Ingredients Separate Until Consumption
75
Gigantic Performance Sports Shops
The Under Armour Brand House is the Ultimate Retail Experience
74
Nutty Naturalistic Breakfast Products
The Ayem Breakfast Protein Pots are Rich in Omega-3s
73
All-Natural Vegan Snack Products
The New Eat Real Snacks Come in Two Tasty Varieties
72
Contemporary Streetwear Miami Pop-Ups
Fight Club's Temporary Activation Offers Fashion & Footwear
71
Analog Film-Inspired Skatewear
Girl Skateboards Embarks on Another Collaboration with Kodak
70
Pasta Dish-Inspired Tee
The PizzaSlime x Jon & Vinny's Pasta Shirt Debuts in Comedic Editorial
69
Social Justice Ice Creams
The Ben & Jerry’s Pecan Resist Ice Cream Stands Against Oppression
68
Taco-Inspired Wrapping Paper
Taco Bell Releases a Line of Unconventional Wrapping Paper Prints
67
Charming Smiling Snack Packaging
The Feliz Snack Packaging Boasts an Inviting Aesthetic
66
Fashionable Pop-Up Exhibitions
A-COLD-WALL* and NikeLab Celebrate Their Collab with an Exhibit
65
Festive Chocolate Spread Packaging
The Limited-Edition Nutella Holiday Jars are Made for Gifting
64
Evocative Sparkling Wines
Gancia Sparkling Wines' 'Drink Beauty' Platform Targets Millennials
63
Artist-Honoring Urban Wall Murals
Gucci Pays Tribute to Marina Abramović with Massive Urban Murals
62
Artisan-Inspired Snack Peas
These New Harvest Snaps Snack Crisp Flavors are Baked and Satisfying
61
Savory Single-Serve Beef Snacks
The Le-Vel Thrive Bites Come in Three Premium Flavors
60
Prepackaged Fruity Oat Snacks
Del Monte Fruit & Oats Can be Enjoyed Hot or Cold
59
Premium European Dairy Products
The EkoNiva Dairy Products are Available in Moscow
58
Handheld Bread Snacks
The Country Choice B'Break Snacking Breads are Perfect for a Quick Bite
57
Premium Sharing-Friendly Chocolates
The New Lily O’Brien’s Share Bags are Ideal for Indulging
56
Playful Collectible Tea Packaging
Tom's Teas is a Children's Tea Line with a Creative Aesthetic
55
Empowering Sneaker Design Initatives
LeBron James and Nike Set the Spotlight on Women of Color
54
Branded Minimalist Apparel Lines
Places+Faces' FW 2018 Boasts Stylish and Comfortable Urban Pieces
53
Canadian Cannabis-Infused Craft Beers
The Cannabis Beer from Bell City Brewing will be Gluten-Free
52
Assertive Skate Clothing Pop-Ups
Wasted Youth Sets Up Shop at afterbase in Osaka, Japan
51
Free-From Dessert Nuts
The Taza Chocolate Covered Nuts Come in Three Delicious Varieties
50
Elegantly Designed Organic Juices
Kiju Organic Boasts Health-Focused Contents & a Sleek Aesthetic
49
Multi-Sensory Confectionery Packaging
Electronic Equips Churchill's Tins with an Audio Component
48
Cheerfully Colorful Coffee Brands
Marca is a Mexican Brand with a Whimsical & Vivacious Identity
47
Celebratory Custom Jacket Designs
Alpha Industry Nods to Playboy with Latest Drop of Jackets
46
Sour Candy Breakfast Cereals
The Post Sour Patch Kids Cereal Starts Sour Then Turns Sweet
45
Fantasy Series Libation Lines
The Game of Thrones Single Malt Scotch Whisky Collection is Premium
44
Savory Nut Butter Snacks
The FBOMB Salted Chocolate Macadamia Nut Butter is Vegetarian-Friendly
43
Restaurant-Inspired Frozen Foods
The Happi Foodi Frozen Foods Have High-Quality Flavors
42
Playful Purple-Accented Branding Identities
Crack the Code is a Programming School for Youth
41
Prepackaged Exotic Fruit Snacks
The Del Monte Fruit Express Snacks Come in Six Varieties
40
Alcohol-Free Cannabis Wines
The House of Saka Saka Wines Give You a Different Kind of Buzz
39
Coffee-Infused Energy Supplement Bars
The JavaUp Energy Bars are Made with 100% Organic Espresso
38
Playfully Colorful Tech Hardware
Pentagram and Map Give Graphcore a Whimsical and Fun Identity
37
Soda Can Mini Fridges
Aldi's Coca-Cola Mini Fridge Serves as Dedicated Soda Storage
36
Elegant Suede Footwear Collaborations
The nanamica & Dr. Martens Collaboration is Sleek & Refined
35
Playful Military Drum Tins
Design Bridge Creates Hero-Honoring Packaging for Cadbury
34
Convenience Brand Coffee Stouts
The Wawa x 2SP Winter Reserve Coffee Stout is Limited-Edition
33
Snack Cake-Inspired Cereals
The Post Hostess Cereals Come in Two Indulgent Varieties
32
Astronaut-Inspired Limited Edition Chairs
Tom Sachs' 2012 NASA Chairs are Available for Purchase
31
Premium Polish Kombuchas
The Brothers & Sisters Kombucha Comes in Three Flavor Options
30
Pink-Accented Flagship Stores
Glossier New York Opens a Chic and Elegant Three-Storey Shop in SoHo
29
Pistachio-Inspired Seasonal Drink Menus
Starbucks Japan Releases a Mouth-Watering Pistachio Drink
28
Skin-Specific Cosmetic Brands
IMAN Cosmetics Focuses on Women of Color with Its #Melaninarmy
27
Convenience Store Insect Snacks
The Eat Grub Smoky BBQ Crunchy Roasted Crickets are at Sainsbury's
26
Popular Dog Name Reports
Rover.com Releases an Infographic with the Top Canine Names for 2018
25
Whiskey-Infused Coffees
Jack Daniel's Coffee is 100% Arabica Infused with Tennessee Whiskey
24
Indulgent Liqueur Baking Chocolates
Baileys Original Irish Cream Baking Chips are Non-Alcoholic
23
Athlete-Approved Supplements
The Ladder Dietary Supplements are NSF Certified for Sport
22
Guilt-Free Jerky Snacks
The Tillamook Country Smoker Gourmet Style Snack Sticks are Satisfying
21
Kid-Friendly Organic Juice Punches
Apple & Eve's Shelf-Stable Juices Belong in Kid's Lunchboxes
20
Family Tradition-Inspired Salads
The Grandpa’s Signature Salads are Hearty and Flavorful
19
Raw Organic Cannabis Drinks
The Nubrain California Cannabis Drinks Contain Plant Stem Cells
18
Dominant Monogram Rebranding Initiatives
The Burberry Monogram is Featured All Over the Place
17
Animated Festive Holiday Commercials
Coca-Cola Polar Bear Commercial is Always Long-Anticipated
16
Sugar-Free Protein Drinks
The Watermelon Vieve Protein Water Contains 20 Grams of Protein
15
Weirdly Cheeky Branding Identities
A Group of Collectives Oversee the Visual Identity of BABOON
14
Fictitious CGI Ecosystem Projects
Ondrej Zunka and Zelig Sound Produce Stunning Imagery for Wacom
13
Malleable Sweet Slime Desserts
The Jello-O Play Edible Slime Comes in Two Flavor Options
12
Fiber-Rich Vegan Chocolate Snacks
The New Peakz Chocolate Flavors are Satisfying
11
Chicken Nugget String Lights
McDonald's UK Has Created Chicken McNugget String Lights and Baubles
10
Premium Wagyu Meat Snacks
The Perky Jerky Wagyu Beef Jerky is the First of its Kind
9
Playful Canine Trampoline Parks
Rover.com' Pushes Unconventional and Entertaining Dog Activities
8
Seasonally Indulgent Coffee Creamers
The Coffee-Mate Holiday Creamers Come in Two Flavor Options
7
Scent-Inspired Gin Spirits
That Boutique-y Gin Company Launched an Aromatic Gin Range
6
Cheesy Football Team Burgers
Burger King's New Green Bay Whopper Features Eight Slices of Cheese
5
Informative Food Packaging Concepts
SÍCLIC Attempts to Teach Consumers About Colombia Regions
4
Pharmaceutical-Grade Muscle Supplements
The Naked Nutrition Naked BCAAs Improve Your Performance
3
Rewarding Reusable Coffee Tumblers
Starbucks' Brewed Refill Tumbler Comes with Unlimited Coffee
2
Sparking Libation-Flavored Crisps
The Torres Sparkling Wine Potato Chips are Fried in Spanish Oil
1
Energizing Pre-Workout Supplements
Naked Nutrition Naked Energy Contains Just 10 Ingredients
Related Ideas
Temporary Luxury Brand Installations
Burberry's Landscape Series Produces Site-Specific Art
AI-Generated Beauty Images
Elizabeth Arden Uses Generative AI to Enhance Archival Images
AI-Driven Dreamy Fashion Campaigns
ETRO's Spring 2024 Ad Campaign Uses Artificial Intelligence
Celebrity-Fronted High-Fashion Campaigns
Versace's 2024 Icons Campaign Embodies the Brand's Ethos
Illustrative 420 Campaigns
Vizie Unveils His Latest Work for Grassroots' 420 Campaign
Romantic Branded Cafe Products
Starbucks Japan Valentine’s Day Collection Has Over 12 New Items
AI Product Image Generators
Google Product Studio Uses Generative AI to Create Product Images
Freshly Rebranded Frozen Drinks
Slurpee's Bold New Identity and Mascot Speak to Gen Z
Eco-Conscious Beauty Packaging
Albéa Group Boasts Three Flagship Packaging Products
AI-Created Campaign Images
Martini Launches an AI-Powered Alcohol Campaign with a Flavor Focus
AI-Generated Fashion Campaigns
Casablanca Spring/Summer 2023 Conveys a Hopeful Future
Ingenious De-Influencing Ads
Cuyana's De-Influencing April Fool's Campaign Highlights Greenwashing
Next-Gen Graphic Attire
Serenity Trends’ Graphic Clothing Offers a Futuristic Aesthetic
Refreshed Colorful Candy Brands
Elmwood Reinvents the New Skittles Branding Update
Uplifting Gen Z Fashion
Boohoo & Pantone Created a Collection for Mental Health Awareness Month
Conceptual Craft Beer Bottles
Sour Glass Encourages Thoughtful Drinking Experiences
Luxury Resort Wear
Wheat Aims to Elevate Hotel Boutiques with Luxury Resort Wear
Healthy Breakfast Rebrands
Flourish Presents a New and Visually Bold Brand Identity
CGI-Created Fashion Campaigns
Coach's Find Your Courage Campaign Stars Virtual Human imma
Sporty Fashion Spring Campaigns
adidas Originals Introduces the 1000 Back Campaign
Luxury Technical Clothing Lines
Y-3 Embraces Performance-Driven Fabrics and Luxury
Tablet-Integrated Fashion
The Lenovo Tab Wear Collection Explores the Concept of "Me Time"
AI-Generated Soup Can Art
The Campbell’s 'pAIntings' Initiative is Inspired by Artistic Greats
Playful Graphic Streetwear Collections
DIVINITIES and BoTT Return with a New Stylish Drop
Cinematic New Year Campaigns
Prada Releases Its High-Fashion Campaign for Chinese New Year
Creative Play Pop-Ups
The Sharpie Studio Offered Opportunities for Creativity at SXSW
Vintage-Tinged Militaristic Apparel
The maharishi Spring 2023 Capsule is Inspired by Retro Themes
Interactive In-Store Ads
Visibubble Brings Mobile Messaging Capabilities to Store Shelves
Modern Cannabis Branding Initiatives
Curaleaf is Re-Branding Its Select Cannabis Lifestyle Brand
Advocate-Themed Cannabis Branding
Best Blnz's Branding is Created by Design Studio Pentagram
Fashion-Branded Coffee Carriers
The Barbour Tartan Reusable Travel Mugs Come in Two Options
Modern Coffee Packaging Designs
Copper Cow Coffee Recently Debuted a New Look for Its Coffees
AI-Powered Travel Campaigns
Samsonite's Bring It 2024 Campaign Exudes Timeless Style & Durability
Sporty-Influenced Streetwear Capsules
Off-White Celebrates Jordan Brand with New Capsule
Gen Alpha Marketing Campaigns
Claire's is Targeting TikTok Growth for its Latest Ads Spending
Craveable Soda Packaging
Sprite is Reviving Its Obey Your Thirst Campaign for a New Generation
Cozy Luxury Winter Campaigns
The Burberry Winter 2023 Campaign Has Launched
Experiential Mental Well-Being Events
Batiste's Refresh & Reflect Events Connect & Uplift Students
Female-Founded Tea Ateliers
Brook37 Launched its 'Epicurean Collection' with Global Fine Teas
AI Travel Campaigns
Away's Extraordinary Is Out There Uses AI to Show Real-World Destinations
Interior Design Concept Guides
IKEA Unveils its Inaugural Style Guide on Home Design
Cold Brew Coffee Rebrands
'Robot Foods' Redesigned Cold Brew Packaging for FITCH with 'Here&Now'
AR Bracelet Billboards
This Tiffany Lock Bracelet Billboard Virtually Unboxes Itself
Inclusive Skincare Branding
Featforskin's Packaging by GL*TCH Celebrates Our Differences
Incredibly Vibrant Homeware Collections
IKEA's Nytillverkad Captures One's Eye Immediately
Luxurious Debut Tableware Capsules
Louis Vuitton Presents its First Tableware Collection
Sea-Inspired Luxe Swimwear Collections
A Burberry Summer Arrives for the SS23 Season of Warm Looks
Labelless Water Bottles
Montbest Unveils Labelless Water Bottles for South Korean Consumers
E-Commerce Beauty Packaging
Aptar Beauty + Home's Redesigned Packaging is "E-Commerce Capable"
Innovation-Focused Hair Care Lines
TRESemmé's New Brand Identity Includes Sustainable Packaging
Sustainability-Driven Fashion Campaigns
pitusa's Sustainability Campaign Focuses on Reducing Waste
Couple-Focused Fashion Campaigns
The Burberry 'B:Mine' Campaign Showcases Intimacy and Gifts
Bauhaus-Inspired Pattern Collections
Design En Rogue Architecture Recently Debuted Its New Line
Food-Inspired Branded Streetwear
The New Spam Clothing Line Highlights the Iconic Umami Flavor
AI-Powered QSR Campaigns
allplants Leverages AI To Transforms Fast-Food Ads
Pastel-Hued Energy Drink Packaging
The Rockstar Energy Rebranding Has Enhanced Graphics and More
Artful Alkaline Waters
Bored & Thirsty Champions Self-Expression & Interactive Packaging
Design-Forward Gin Partnerships
Tanqueray Nº TEN Embarks on a Collaboration with Tastemakers
Re-Imagined Furniture Identities
Herman Miller's 2024 Brand Refresh is Vibrant and Functional
Haircare Influencer Ads
Wella Professionals' 'Wella Extra' Campaign Recognizes Real Hair Stylists
Phygital Fashion Brands
PUNK Challenges Conventions with Digital Assets & Physical Tracksuits
UK Summer-Ready Sporty Fashion
Unknown London Launches a New Capsule Designed for Summer
Pre-Spring Vibrant Streetwear
BBC ICECREAM Presents its New Pre-Spring 2023 Capsule in Paris
Sweat Mark T-Shirts
This Summer Clothing Range Has Printed Designs That Resemble Sweat
Ambassador-Focused Footwear Campaigns
Vans Launches a New Campaign for its OTW Line
Humanitarian-Inspired Luxe Fashion Campaigns
Prada Presents In Conversation with a Flower for FW23
British Culture-Honoring Luxe Fashion
The Burberry Summer 2024 Range is Unveiled During LFW
Refreshed Water Branding Identities
Flow Beverage Corp. Announces Its Evolved Bbrand Identity
Luxe Monogrammed Spring Apparel
adida and Gucci Join Forces on a New Capsule for SS23
Adorable Holiday Campaigns
Burberry's Holiday Campaign Spotlights Dogs and Ducklings
Avant-Garde Sporty Fall Fashion
Y-3 Presents its Latest Capsule for the FW23 Season
Lunar New Year Campaigns
self-portrait's New Collection Celebrates Family Tradition
Influencer-Focused AI Updates
CreatorIQ Utilizes AI To Help Marketers Track Creator Conversations
Self-Referencing Fashion Collections
For Fall/Winter 2023, UNDERCOVER is Reimagining Old Design
Refreshing Cannabis Brand Identities
RISE Dispensaries Taps Turner Duckworth and Brand Bureau
Playful Gen Z Bubble Tea Campaigns
Krak Boba Launches Innovative PersonaliTEA Campaign
Integrated Influencer Marketing Platforms
SocialTalk Helps Users Discover, Track, and Connect
Empowering Fashion Films
Victoria's Secret World Tour Reimagines the Iconic Show as a Feature Film
Cozy Fall-Centric Streetwear
Café Mountain Presents its new Collection for the FW23 Season
Eye-Catching Tabletop Designs
Tableau Boasts a Range of Hand-drawn and Embroidered Designs
Customizable White-Label Consumables
Printify Offers On-Demand Consumables for Brands & Businesses
Rebranded Fizzy Tea Packaging
TEAKOE Has Debuted New Rebranded Packaging for its Fizzy Teas
Health-Conscious Iced Teas
HRBVOR Unveils its New Line of Functional Iced Teas in 12oz Bottles
Legacy Chocolate Brand Packaging
The Cadbury 200th Anniversary is Being Marked with Retro Branding
Reformulated Skincare Rebrands
Bath & Body Works Underwent a Large-scale Shift to Cleaner Products
Expansive Graphic-Detailed Streetwear
Drama Call Presents its New Collection for the Season
Shoppable Luxury Fashion Films
Tom Ford Allows Consumers to Seamlessly Shop Its Spring 2024 RTW
Timeless Workwear Collections
visvim Just Recently Released Its Fall/Winter 2023 Offerings
Nutrition-Focused Protein Product Branding
The New Pure Protein Branding is Bold and Eye-Catching
Customizable Glass Packaging Services
O-I Launches Personalized and Embossed Customized Packaging
Celebrity-Backed Bag Campaigns
Coach Debuts the ‘In My Tabby’ Campaign with Celebrity Inspiration
New Year-Celebrating Retail Capsules
BAO and Dover Street Market Celebrate Lunar New Year
Influencer Snack Bar Campaigns
Nature Valley Launches a Social-Oriented Digital Marketing Campaign
Happiness-Celebrating Fashion Campaigns
Prada's Memories of Beauty Salutes the Year of the Rabbit
Inclusive Bear-Focused Can Designs
Twrl Milk Tea Launches the New 'Inclusivi-tea' Can Design
Rebranded Snack Packaging
Graze Debuts a New Brand Identity for Easier Identification on Shelves
Artist-Designed Blenders
magic bullet's Artist-Designed Wraps Champion Creativity & Expression
Elevated Contemporary Sportswear Lines
Admiral Sporting Goods Co. Re-Interprets Classic Designs
Shoppable Luxury Fashion Films
Louis Vuitton Delivers Resort 2024 with an Interactive Experience
Tea Leaf Refreshment Branding
This New Lipton Ice Tea Branding Refreshes the Beverage Range
Spring-Ready Fashion Editorials
The Garbstore Presents its New Campaign for the SS23 Season
Miniature Collectible Campaigns
The World’s Smallest Lines are the Focus of Influencer Marketing
Preppy Collaborative Retail Capsules
JW Anderson and Uniqlo Continue Their Ongoing Collaboration
Asian-Inspired Canned Teas
Twrl Milk Tea Creates Shelf-Stable Plant-Based Drinks
Anniversary-Honoring Graphic T-Shirts
Places+Faces Launch Collaboration Tees for 10 Years
Luxury Lunar Year Capsules
Burberry Releases a Maximalist Year of the Rabbit Collection
Anniversary-Honoring Streetwear Graphics
BAPE Celebrates its 30th Year with the BAPE GALLERY
Revived Archival Logos
Burberry's New Campaign Features an Archive-Inspired Logo
Global Tea Collections
The Coffee Bean Has Rolled Out Its World of Tea Collection
NYC Fall-Ready Militaristic Streetwear
maharishi Presents the Art of the Invisible Warrior
Playful Artist-Designed Skincare
The Isle Adventure by Innisfree Tells the Story of Ingredients
Holiday Self-Care Kits
Wellness Brand Waphyto Launches the New Targeted Holiday Kits
Personal Style Jewelry Campaigns
RS Pure's #Authentic100 Shares the Styles of 100 Influencers
Vibrant Dynamic Spring Fashion
Mackintosh Unveils an Expansive Capsule for the SS23 Season
Art-Inspired NFT Shirts
Prada Delivers an Art-Themed Shirt for its 'Timecapsule NFT Collection'
Peer-to-Peer Conversation Campaigns
JOYBA's Real Tea, Real Talk Supports Mental Health in Youth
Vibrantly Re-Designed Tea Packaging
Chay Tea Has Undergone a Geometric Packaging Rebrand
Casual Pizzeria Marketing
UK Pizza Chain PizzaExpress Undergoes Design Update
Show-Sponsoring Branding Partnerships
Coca-Cola, Henkel and Scott’s Sponsor Three Roku Originals
Music Festival Vodka Branding
The Absolut Tomorrowland Limited Edition Bottle is Celebratory
Revamped Juice Overhauls
Ocean Spray Announces a Brand Overhaul with Modern Influences
Revamped Cotton Swab Branding
Q-tips Packaging Has Been Updated for the Brand's 100th Anniversary
Stigma-Reducing Period Brands
August Relies on Playful and Wholesome Branding
Updated Streetwear Branding
TOMBOGO's New Logo Reveal is Supplemented with a Soft Drop
Wisdom-Focused Skincare Packaging
Wise Personal Grooming Believes Wisdom Comes with Aging
Contemporary Workwear-Inspired Fashion
Madhappy Debuted Its Utility-Focused Pre-Fall 2023 Range
Collaborative Ceramic Collectables
Infinite Archies and En Iwamura Designs a Set of Ceramics
Updated Ice Tea Packaging
Push Beverages Debuts a New Bottle for its 'Tribe Tea' Lineup
Sporty Elevated Staple Apparel
The adidas Blue Version Capsule Delivers Ambitious Designs
Nautical-Themed Streetwear Campaigns
KENZO Presents its New SS23 Collection in a Bright Campaign
Slogan-Detailed Graphic Tee Capsules
Soho Yacht Club Suggests to Do Something Nice Today
Contemporary Wedding Capsules
From Future's Wedding Capsule Collection is Timeless and Elegant
Inclusive Try-On Programs
Perfect Corp. Connects Beauty Brands with Digital Beauty Innovation
Culture-Inspired Packaging Updates
SOBA Hibiscus Launches an Exciting Brand Refresh
Modernized Confectionery Branding
MARICH Pancrafted Chocolates is Showing Off a Brand Refresh
Artful Design Curation Capsules
Bentley Mills Designs the Modern Curator™ Collection No. 1
Vibrantly Colorful Luxe Fashion
Marni Presents its New FW23 Collection in Tokyo This Week
Seasonal Tonal Acoustic Products
Woven Image Presents a Slew of New Colorway Palettes
New Year Sandwich Promotions
This Urban Eat On-Pack Promo Offers Hundreds of Prizes Up for Grabs
Generative AI Beverage Ads
The Coca‑Cola® Masterpiece Campaign Leverages AI to Create Visual Magic