The New Nudes

As product palettes expand to ensure inclusivity, 'nude' shades grow in number

Implications - From beauty to fashion, brands are expanding their definition of "nude" to include a wider variety of shades, specifically catering to those with darker complexions, a group that has been previously ignored by the mainstream. This progression demonstrates an effort on the part of envelope-pushing brands to better align their product offering in order to reflect the demographic makeup of the market.
SCORE: 6.9
This Year and Warm Top 6 Examples: 10,445 Total Clicks Apr 16 - Jan 17
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Consumer Insight Topics: FashionUnderwear
Complexion-Matching Hosiery Retailers - FleshTone.net Provides Nude Hosiery in a Variety of Shades
SCORE: 7.6
This Year and Hot 2,580 Clicks Pub: Aug 5, 16
Complexion-Matching Hosiery Retailers
FleshTone.net Provides Nude Hosiery in a Variety of Shades
A new eCommerce site called FleshTone.net is helping women of all skin tones find nude hosiery that matches their complexion. While brand such as Nubian Skin and Naja have helped to address the... [More]
Inclusive Footwear Collections - The New Louboutin Range Features an Extended Nude Palette
SCORE: 6.5
Hot 2,273 Clicks Pub: Apr 5, 16
Inclusive Footwear Collections
The New Louboutin Range Features an Extended Nude Palette
Luxury footwear designer Christian Louboutin recently expanded his nude palette to include two new shades. While the designer began championing a new definition of nude back in 2015, Louboutin has... [More]
Inclusive Hijab Collections - This Blogger Created a Line of Hijabs for All Skin Tones
SCORE: 6.9
This Year and Hot 2,918 Clicks Pub: Oct 19, 16
Inclusive Hijab Collections
This Blogger Created a Line of Hijabs for All Skin Tones
Blogger Habiba Da Silva recently debuted a line of hijabs that come in nude hues designed to match a wide range of skin tones. While the push to expand the current definition of ‘nude’... [More]
TV Star Cosmetics Collections - The MAC x Taraji P. Henson Collection is Ultra Versatile
SCORE: 6
This Year and Warm 1,043 Clicks Pub: Sep 7, 16
TV Star Cosmetics Collections
The MAC x Taraji P. Henson Collection is Ultra Versatile
In addition to dominating prime-time television on the hit show ‘Empire,’ Taraji P. Henson is also conquering the beauty world with her new MAC x Taraji P. Henson collection. While the... [More]
Crowdsourced Eyeshadow Palettes - Urban Decay's Newest Eyeshadows Offer a Unique Range of Colors
SCORE: 6.2
This Year and Warm 461 Clicks Pub: Aug 30, 16
Crowdsourced Eyeshadow Palettes
Urban Decay's Newest Eyeshadows Offer a Unique Range of Colors
Urban Decay’s eyeshadows are some of the most popular ones on the market and the brand recently released its newest palette. Most makeup junkies own an Urban Decay ‘Naked’... [More]
Skin-Matching Chest Binders - This Company Now Offers Chest Binders in Various Skin-Matching Shades
SCORE: 3.9
Mild 1,170 Clicks Pub: May 10, 16
Skin-Matching Chest Binders
This Company Now Offers Chest Binders in Various Skin-Matching Shades
GC2B is helping transmasculine individuals find a binder that fits their specific skin tone by offering garments in a wide variety of skin-matching shades. For the most part, chest binders are only... [More]
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