Tym Roders Wears Nothing But Adidas Shoes for David Ellingsen

By: mediterranean - Published: Jan 25, 2009 • References: davidellingsen & homotography.blogspot
Nudevertising is often criticized for overusing skin and sex to sell products. But just like any marketing technique, when used appropriately and done right, nudevertising can yield great results.

The Adidas photography series by photographer David Ellingsen with Canadian model Tym Roders is an example of effective nudevertising.

Ellingsen captured a naked Roders showcasing his perfectly toned athletic body while wearing a pair of Adidas sneakers only.

The fact that Tym is naked with a minimalistic white background keeps the focus on the shoes, since there are no other accessories or clothes items to distract. Stats for Nudevertising Sneakers Trending: Older & Buzzing
Research: 151,680 clicks in 381 w
Interest: 4 minutes
Concept: Nudevertising Sneakers
Related: 61 examples / 47 photos
Segment: Males, 18-55
Comparison Set: 22 similar articles, including: charitable nudetography, 50 naughty ads that cross the line, and nudevertising accessories.