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Small Indulgence
Miniature treats and sweets help consumers control consumption
Implications - Bigger isn’t always better, especially when it comes to junk foods. With society’s emphasis on healthy eating, consumers are stuck in a struggle between indulgence and control, and miniature-sized versions of their favorite treats help to bridge the gap. By offering bite-sized takes on cakes and other saliva-inducing foods, brands are letting consumers have their cake, and eat it too—without guilt.
| Score: 3.2 |
Mild
Top 6 Examples:
Date Range:36,808 Total Clicks Jul 09 - Apr 11 |
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Featured Examples | |||||||||||
Mini Pie SnacksLolipop-Pies by Luxirare are Guilt & Commitment-FreeLolipop-Pies are the ultimate mini snack food. Created by ultra-hip fashion blogger and foodie Luxirare, the tiny treats are like baked fruit-filled ravioli.
Luxirare uses everything from apple and blackberry… [More] |
Scrumptious Cake TrufflesThese Cake Batter Truffles are Sure to Be a Hit at Your Next PartyCake batter is no longer just for impressive homemade birthday cakes. With a familiar and delicious interior, and a rugged chocolate shell, the Cake Batter Truffle is bound to be the first dessert to disappear… [More] |
Cute Miniature Confections (UPDATE)Bakerella's Cake Pops are a Sweet Treat on a StickBakerella’s Cake Pops are amazingly adorable treats. These tiny cakes-on-a-stick would be ideal for practically any occasion, though I’m certain they’d be a hit at a child’s birthday party. These… [More] | |||||||||
Chocolate CigarettesChocaps are Designed to Keep Chocolate-Lovers from Packing on the PoundsStop smoking and curb your chocolate addiction with Chocaps. Chocaps are small sticks resembling cigarettes that let you literally inhale chocolate. I'll give you a moment to process that information.… [More] |
Saucy Thin Crust SuckersThese DIY Pizza Pops are Finger-Lickin' GoodThis pizza pops lollipop concept offers a new twist on how to enjoy bite-sized dough and mozzarella on a stick.
On her blog, writer and cookie decorator Meaghan shares how to easy it is to make a pizza-inspired… [More] |
Perfectly Puny PiesThe Simplethings 'Cute Pies' are the Perfect Size for Solo MunchingSimplethings 'Cute Pies' are cute culinary confections made specifically for solo consumption. This LA-based pie and sandwich shop specializes in delightfully delectable desserts with a novelty twist,… [More] | |||||||||
