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Disguised Accessorizing

Masks allow consumers to fashionably hide their identities

Implications - Taking the idea of the hidden identity to the realm of fashion, designers are creating masquerades and masks to appeal to the consumers who are looking to keep what defines them a mystery. Providing people with an outlet to take on a fashionable secondary character, these disguises may be mirroring the facades that are often present in the virtual world.
Trend Themes
1. Fashionable Disguises - Designers are creating masquerades and masks to appeal to the consumers who are looking to keep what defines them a mystery.
2. Themed Fashion Campaigns - Approaching a campaign in a thematic way that focuses on a specific narrative can define who a company is and create a design aesthetic that will help them set themselves apart from others.
3. Eerie Visual Displays - Companies looking to stay fresh within their industries should also consider ways to emerge on public platforms with shocking visual displays.
Industry Implications
1. Fashion - The masquerades trend aligns with the fashion industry, allowing brands to appeal to consumers who are looking for unique and fashionable ways to express themselves.
2. Marketing - Themed fashion campaigns and shocking visual displays present opportunities for businesses in the marketing industry to create unique and memorable campaigns.
3. Photography - The trend towards masqueraded beautorials presents opportunities for photographers to showcase their vision and create striking imagery.
6.5
Score
Popularity
Activity
Freshness
Patterns
Megatrends
8 Featured, 53 Examples:
1,904,323 Total Clicks
Date Range:
Oct 10 — Apr 11
Trending:
V. Hot
Consumer Insight Topics:

Featured Examples

Pearl White Masquerades
Pearl White Masquerades
The Naty Chabanenko Cushnie et Ochs Spring 2011 Campaign is Classy-Chic
Take a look through these Naty Chabanenko Cushnie et Ochs Spring 2011 campaign shots and see how the model rocks each and every outfit from the line. Donning a mysterious pearl white mask in a few images… MORE
Avant-Garde Masquerades
Avant-Garde Masquerades
Outrageous Masks at the Vogue Paris 90th Anniversary Ball
At the Vogue Paris 90th Anniversary party, the theme was a masquerade ball. With high-society attendees like luxury fashion designers and models, you can be sure it was fashion couture at its best. Extremely… MORE
Glamorous Masquerades
Glamorous Masquerades
The Silva & Moreno PAIN! Editorial is Hauntingly Beautiful
Silva & Moreno have shot a haunting editorial entitled PAIN!, which features model Marcela Tano. Although the title of the editorial may portray harshness, the images within the series are actually the… MORE
Masqueraded Beautorials
Masqueraded Beautorials
Primo Tacca Neto's Inspirational Photography
Brazilian-based photographer Primo Tacca Neto has a vision when it comes to photography, artistry and beauty. His portfolio is an impressive array of pictures that allow his vision to come to life. This… MORE
Macabre Masquerade Spreads
Macabre Masquerade Spreads
The Tomek Jankowski 'Concepts' Shoot is Bone-Chilling
While some artwork is meant to inspire undeniable admiration, others like the Tomek Jankowski 'Concepts' shoot are meant to bewilder and bewitch. Featuring various models, each photo has an element of… MORE
Stocking Face Masks
Stocking Face Masks
The Tyra Banks Fishnet Mask Worn at French Vogue Masquerade Ball
The featured Tyra Banks fishnet mask received criticism as being a cheap DIY look worn at the glamorous French Vogue 90th Anniversary party. For such a classy and honorable event, Tyra Banks stuns the… MORE
Chic Masquerades
Chic Masquerades
Vogue Paris October 2011 Issue Glamorizes Masked Looks
The Vogue Paris October 2011 issue displays a beautiful editorial of masked looks for an elegant masquerade ball. Just in time for the Halloween season, these pages from Vogue should inspire some glam… MORE
Fierce Metallic Masquerades
Fierce Metallic Masquerades
The 'AND_I' Iron Mask Will Prepare You For Battle
If you're looking for a fierce face accessory for a walk down the runway, the 'AND_I' Iron Mask should be your ultimate go-to item. Made of anodized aluminum, this face mask appears to be an accessory… MORE

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