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This Emergency Bra Transforms into a Respiratory Face Mask

By: manzil - Published:   Updated: Jul 19 2011 • References: ebbra.bigcartel & gizmag
Designed and developed by Dr. Elena Bodnar, the Emergency Bra helps you breathe easier in case of disaster. The Emergency Bra is a protective garment that can be split into two masks in case of emergency to filter out harmful particles released by fire, explosion or biological attacks.

Available in red, this Emergency Bra is definitely an innovative piece of lingerie that will guarantee you support in more ways than one.

Implications - The Emergency Bra is phenomenal in my opinion because of how it repurposes a product that traditionally only has one function. With air quality in major urban centers on the decline, you may be seeing more of these.

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Concept: The Emergency Bra
Related: 74 examples / 57 photos
Segment: Females, 12-55
Comparison Set: 27 similar articles, including: nightmare leather masks, french designer face masks, and 44 unique uses for grass.