Branded Open-Source

Organizations integrate the voice of the consumer into their offerings

Implications - The concept of open-source coding has risen in popularity as a demand for STEM skills increases. This idea is being utilized by brands through marketing, products, and more. At their core, open-source products and services invite collaboration from the crowd; a concept that fares well with consumers seeking a willingness to change, and a personal connection from their brands.
SCORE: 8
This Month and Warm Top 4 Examples: 15,236 Total Clicks Aug 15 - Nov 16
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DEMOGRAPHICS
Consumer Insight Topics: FashionEco
3D Chocolate Printing Machines - Hershey's CocoJet Prints Unique 3D Designs Like Life-Like Figurines
SCORE: 8
Viral 12,390 Clicks Pub: Sep 19, 15
3D Chocolate Printing Machines
Hershey's CocoJet Prints Unique 3D Designs Like Life-Like Figurines
Hershey is now joining the many companies using 3D printers to reinvigorate old products—this time to create 3D chocolate masterpieces. Previously only a distant dream, the CocoJet is now a... [More]
Open-Source Cafe Cycles - The Wheelys 5 Bicycle Cafe Allows For Customizable Designs
SCORE: 8.7
This Quarter and Hot 1,945 Clicks Pub: Sep 30, 16
Open-Source Cafe Cycles
The Wheelys 5 Bicycle Cafe Allows For Customizable Designs
The Wheelys 5 is the latest and greatest bicycle cafe from Wheelys, a company whose cafe-on-wheels concept has been massively popular around the world. This latest and greatest version of the... [More]
Open-Source Animating Programs - Film Company Pixar Will Be Releasing a New Animation Software
SCORE: 5.5
Warm 531 Clicks Pub: Aug 27, 15
Open-Source Animating Programs
Film Company Pixar Will Be Releasing a New Animation Software
Movie juggernaut Pixar recently announced they will be launching a new animation software that’s open-sourced in an effort to simplify the process of filmmaking. This will help filmmakers... [More]
Water-Saving Jean Production - Levi's are Open Sourcing Denim Production to Save Water Use
SCORE: 5
This Year and Warm 370 Clicks Pub: Mar 29, 16
Water-Saving Jean Production
Levi's are Open Sourcing Denim Production to Save Water Use
In an effort to reduce water use industry-wide, Levi Strauss & Co. invited 20 other competitors into their test kitchen where all their new products are developed. This open source method was... [More]