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Barbification
Obsession with the iconic children's doll makes for unique branding
Implications - Barbie has long been an icon among young children, but now the doll is being reinterpreted and paid tribute across all age groups--and in more unique forms than ever before. This obsession with Barbie has affected the branding and marketing of products from computers and cameras to fashion lines and magazine editorials.
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V. Hot
Top 6 Examples:
Date Range:172,070 Total Clicks Jan 10 - May 10 |
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Retro Barbie MakeoversChrome Hearts Barbie Collaboration Will Rock Your WorldThe collaboration between Barbie and Chrome Hearts definitely has everyone’s head turned. Decked out in Chrome Hearts gear, the 12 individual dolls are over three feet tall, with their hair done up by… [More] |
Spy Cam DollsThe Barbie Video Girl Records Those Special (or Secret) MomentsThe folks over at Barbie are certainly busy people having just unveiled her 126th job and now Barbie Video Girl. If you’ve always wondered what it was like to be Barbie, now you can experience her life… [More] |
Guerrilla Doll FacesJocelyne Grivaud Superimposes Barbie on Her Idolized Artists' WorksWhether or not you have ever owned a Barbie, the impact the Barbie franchise had on every person’s childhood is undeniable. For Jocelyne Grivaud, her love for these dolls didn’t just stop there.
In carrying… [More] | |||||||||
Juxtaposed DolltographyThe Hair's How Soviet Barbie Makeover is ModernizedThe 'Hair’s How' Soviet Barbie makeover is an interesting way to portray the past by using modern views and mediums.
The Barbie dolls are juxtaposed with posters from the Soviet past as they’re modelling… [More] |
Couture Chained BarbiesDesigners Upgrade the CFDA Barbie Basic Doll With Personal StyleHere is another example that Barbie is not only a toy but a fashion icon. Designers have customized the Barbie Basic Doll--an LBD-clad Barbie--with accessories, shoes, bags and jewelery as part of the… [More] |
Rich Housewife DollsThe Barbie Lounge is the Place to be for Sophisticated DollsThe Barbie Lounge is the perfect place to be if you crave chic and elegant fashions for your beloved doll. The website Asos.com hosts all sorts of swank accessories for your high society dollie so that… [More] | |||||||||
