Barbie is continuing her climb into upscale. This latest Barbie doll won't go on sale, but it is said to be worth $94,800. Its a promotional item in the for the “Barbie and the Diamond Castle” presentation, which releases on DVD soon.

There are 44 round-cut stones, including 318 real diamonds, on her attire. Her entire accessory, a tiara, slippers, earrings, necklace, bracelet and the ring have all been made out diamonds and white gold.

Implications - The diamond-themed Barbie film is consistent with young girls' priorities from friendship to music and jewelry. Gianocarlo Melloni, the Barbie brand manager in Mexico, introduces the collection with an accompanying ballet that is reminiscent of fairy tales and features a glamorous barbie from the extravagantly high-priced luxury doll collection.