Submersive Selling

Photography goes underwater to enhance “magical” attributes
Implications - Fantasy has become a unique way to appeal to the consumer subconscious and the underwater environment in particular lends itself to fantastical reverie. Applied especially to fashion photography, the use of a submerged subject allows for a dreamlike setting that may impart an enchanted element to seemingly ordinary designs.
SCORE: 6.2
V. Hot Top 6 Examples: 265,994 Total Clicks Dec 09 - May 10
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Underwater Coupletography - Nadia Moro Captures the Surreal Grace of Submerged Models
SCORE: 6.4
Viral 68,330 Clicks Pub: May 9, 10
Underwater Coupletography
Nadia Moro Captures the Surreal Grace of Submerged Models
There is something so magical about underwater photoshoots that I can't help but be instantly enamored with Nadia Moro's 'Behind the Surface' series. The Italian photographer captures the surreal grace… [More]
Drowning Lingerie Shoots - 'The Woman Underneath' by Velvet Globe Divers & Marlies Meijlink
SCORE: 6.5
Viral 34,597 Clicks Pub: Feb 13, 10
Drowning Lingerie Shoots
'The Woman Underneath' by Velvet Globe Divers & Marlies Meijlink
Most lingerie shoots take place in seductive settings like the bedroom or the beach; 'The Woman Underneath' by Velvet Globe Divers and Marlies Meijlink takes a sinister spin on this theme by sending their… [More]
Mermaid Fashiontography - Solve Sundsbo Captures Alla Kostromichova as 'The Girl From Atlantis'
SCORE: 6.6
V. Hot 89,251 Clicks Pub: Apr 3, 10
Mermaid Fashiontography
Solve Sundsbo Captures Alla Kostromichova as 'The Girl From Atlantis'
The Vogue Nippon May 2010 editorial 'The Girl from Atlantis' features model Alla Kostromichova in underwater fashion treasures from Miu Miu, Versace and the late Alexander McQueen. The calm waters in… [More]
Underground Pooltography - Beautiful Models Take a Dip for the Madame Germany Issue
SCORE: 5.9
V. Hot 19,037 Clicks Pub: May 7, 10
Underground Pooltography
Beautiful Models Take a Dip for the Madame Germany May 2010 Issue
The latest editorial for the Madame Germany May 2010 issue stars the beautiful and stunning models, Anastasia Gorron and Benedicte de Barrochez. Photographed by Thomas Rusch, he excellently portrays the… [More]
Submerged Rock and Roll - Michael Howard Takes Us Under Water With a New Collection
SCORE: 5.5
Hot 18,855 Clicks Pub: Mar 1, 10
Submerged Rock and Roll
Michael Howard Takes Us Under Water With a New Collection
Sex, drugs and rock and roll. We know it, we love it. But what about rock and roll under water? Yes please. The new art from Michael Howard shows rockers submerged and rocking out. Nothing better than… [More]
Underwater Dancetography - These Mark Mawson Photos Combine Grace and Art
SCORE: 6.2
Hot 35,924 Clicks Pub: Dec 12, 09
Underwater Dancetography
These Mark Mawson Photos Combine Grace and Art
As anyone who has ever tried to dance underwater knows, it’s never as pretty as what these Mark Mawson photos make it to be. Limbs flailing, hair undulating like Medusa’s snakes—it isn’t pretty. But photographer… [More]