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Top 100 Marketing Trends in July

From Agency-Signed Virtual Models to Artist-Made Cognac Bottles

— July 27, 2019 — Marketing
The range of July 2019 marketing trends is full of celebratory ideas as the past month was charged with concepts that honored the cause of Pride Month. The list features promotional approaches that are aimed to embody the different label's branding and drive consumer participation as well. These concepts exercise several campaigns, packaging, and even events.

Hennessy V.S worked in collaboration with Felipe Pantone on a special packaging label for the limited edition bottle. The collaboration brings in the talents of artists including Futura, Shepard Fairey, and Os Gemeos to create the cognac label. The finished look resulted in a colorful illusion of a visual, infusing bold graphics, colors, and typography. Another great marketing tactic this month dives into digitalization. Model Daisy Paige is 19 years old and completely digital -- she is a model signed to Lipps LA and is created to represent brands across editorials, campaigns, and runways.
9.3
Score
Popularity
Activity
Freshness
100
Tropical Rum-Infused Wines
Tropical Rum-Infused Wines
The Echo Falls White Wine & Coconut Rum Fusion is Summer-Ready
<
99
Pride-Celebrating Snack Bars
Pride-Celebrating Snack Bars
The KIND Pride Bar Helps to Support LGBTQIA+ Homeless Youth
<
98
Music-Infused American Lagers
Music-Infused American Lagers
Bud Light's 'Gloria Brew' Was Brewed to the Sound of 'Gloria'
<
97
Baseball-Shaped Pepperoni Pizzas
Baseball-Shaped Pepperoni Pizzas
Papa John's is Offering a Baseball Pizza This Summer
<
96
Regal Canine Campaigns
Regal Canine Campaigns
BoConcept's Game of Thrones Furniture Ad Campaign Stars Dogs
<
95
Celebratory British LGBT Gins
Celebratory British LGBT Gins
The Small-Batch Pride Gin Celebrate Inclusivity in London
<
94
Racetrack Glamping Sites
Racetrack Glamping Sites
The M&M'S Glampground Offers a Fun Experience at the Kentucky Speedway
<
93
In-Game Fashion Collaborations
In-Game Fashion Collaborations
Fortnite Outfits are Elevated by a Nike Air Jordan Partnership
<
92
Convenient Protein-Rich Meat Sticks
Convenient Protein-Rich Meat Sticks
The Country Archer Jerky Co. Meat Sticks are Nitrite-Free
<
91
Pride Month-Celebrating Salads
Pride Month-Celebrating Salads
Just Salad is Celebrating Pride Month with the Just Proud Salad
<
90
12-Year Livestreaming Campaigns
12-Year Livestreaming Campaigns
Sioo:x is Pitting Its Products Against Nature for 'The Slow Fight'
<
89
Limited Edition eSports Jerseys
Limited Edition eSports Jerseys
UNDEFEATED Partners with New York Excelsior for the First Time
<
88
Cat-Friendly Patio Tours
Cat-Friendly Patio Tours
BC SPCA Launches 'Catio Tours' That are Perfect for Cat Lovers
<
87
Custom Flip-Flop Designs
Custom Flip-Flop Designs
Printster Offers Online Personalization as a Father's Day Special
<
86
Ginger Beer Alternative Sodas
Ginger Beer Alternative Sodas
The New Fentimans Pink Ginger Drink Appeals to Younger Demographics
<
85
Ready-to-Drink Pink Gin Cocktails
Ready-to-Drink Pink Gin Cocktails
The Kopparberg Premium Gin & Lemonade is Summertime-Ready
<
84
Iconic Blue-Accented Boot Designs
Iconic Blue-Accented Boot Designs
SANKUANZ Collaborates on a Pair of White Timberlands for SS20
<
83
Cheerful Fine Art-Inspired Ads
Cheerful Fine Art-Inspired Ads
Perrier's Ad Depicts the Mona Lisa in Real Life, Quite Literally
<
82
Free-From Bottled Waters
Free-From Bottled Waters
The Ice Age Glacial Water Doesn't Have Fluoride, Sodium and More
<
81
Eyelash-Previewing Apps
Eyelash-Previewing Apps
Deka Lash's Lash Selector App Visualizes Different Styles & Colors
<
80
CBD-Infused Coffee Drinks
CBD-Infused Coffee Drinks
The Mary Joe CBD-Infused Cold Brew Coffee is Made in California
<
79
Sensory Restaurant Pop-Ups
Sensory Restaurant Pop-Ups
Jack in the Box and Bustle are Hosting 'House of Crunch'
<
78
Eco-Friendly Light Wines
Eco-Friendly Light Wines
Fourth Wave's 'Tread Softly' Wine Appeals to Next-Gen Drinkers
<
77
Reformulated Instant Noodle Products
Reformulated Instant Noodle Products
Mr Lee’s Noodles Have an Improved Recipe for Enhanced Flavor
<
76
Artful Ice Cream Pints
Artful Ice Cream Pints
Art Cream's Artisanal Dessert Flavors are Sold in Painterly Packaging
<
75
Mouthwatering Coffee Campaigns
Mouthwatering Coffee Campaigns
La Colombe's Coffee Billboard Shares Tantalizing Images
<
74
Sci-Fi Suit Shops
Sci-Fi Suit Shops
Paul Smith's Pop-Ups Show Off the Men in Black Suit Capsule Collection
<
73
Apothecary-Style Kombucha Packaging
Apothecary-Style Kombucha Packaging
LA Brewery Collaborated with Beatson Clark for New Bottles
<
72
Augmented Reality Catwalks
Augmented Reality Catwalks
ASOS' 'Virtual Catwalk' Presents Products on Augmented Reality Models
<
71
Oversized Crunchy Sour Candies
Oversized Crunchy Sour Candies
The Sour Big Chewy Nerds Respond to Consumer Demand
<
70
Artistic Motorcycle Tank Covers
Artistic Motorcycle Tank Covers
Indian Motorcycle Enters a Partnership with Five Artists
<
69
Vegan-Friendly Probiotic Drinks
Vegan-Friendly Probiotic Drinks
The Captain Kombucha Oh My Gutness Water Kefir Drinks are Tasty
<
68
Cultured Diamond Campaigns
Cultured Diamond Campaigns
Lark & Berry's Campaign Shares Its "Clean. Cool. Cultured." Values
<
67
Split-Screen Makeup Try-Ons
Split-Screen Makeup Try-Ons
YouTube Now Lets Viewers Play with Augmented Reality Makeup
<
66
Creating Community Through Branding
Creating Community Through Branding
An Interview with HEINEKEN's Brand Director, Nic Casby
<
65
Experiential Nugget Activations
Experiential Nugget Activations
The McDonald's Festival Tour Includes a Maze and AR Lenses
<
64
Celebrity-Endorsed Ketchup Bottles
Celebrity-Endorsed Ketchup Bottles
Ed Sheeran Has Collaborated with Heinz on a Bottle of 'EdChup'
<
63
Nutritious Heatable Bottle Soups
Nutritious Heatable Bottle Soups
The RE:NOURISH Soups Can be Warmed Up Right in the Bottle
<
62
No-Plastic Challenge Campaigns
No-Plastic Challenge Campaigns
Boxed Water is Better Invites People to Take a 'No-Plastic Pledge'
<
61
Reduced Plastic Cookie Packaging
Reduced Plastic Cookie Packaging
Border Biscuits Has Removed 90% of the Plastic from its Packaging
<
60
Faux Cologne Insurance Ads
Faux Cologne Insurance Ads
Progressive's 'Get Off My Insurance' Campaign Celebrates Father's Day
<
59
Hands-Free Pop-Up Restaurants
Hands-Free Pop-Up Restaurants
Feng Sushi's 'Hands Off!' Pop-Up Offers Kitchen-to-Mouth Service
<
58
Science Fiction Film Sodas
Science Fiction Film Sodas
Zaxby's is Serving a New Mello Yello Unidentified Fizzy Object Drink
<
57
State-Specific Soda Labels
State-Specific Soda Labels
The DEWnited States Collection Represents All 50 United States
<
56
In-App Outfit Challenges
In-App Outfit Challenges
UNIQLO UT & TikTok Created the #UTPlayYourWorld Campaign
<
55
Lifestyle-Focused Prepackaged Snacks
Lifestyle-Focused Prepackaged Snacks
The So Gud Square Snacks are Indulgent yet Healthful
<
54
Sports-Themed Voice Insurance
Sports-Themed Voice Insurance
Aviva Launches 'Raptors Voice Insurance' To Protect Your Roar
<
53
eSports-Centric E-Commerce Fan Shops
eSports-Centric E-Commerce Fan Shops
We Are Nations Enters a Partnership with Walmart Marketplace
<
52
Tasty Ready-to-Eat Canned Foods
Tasty Ready-to-Eat Canned Foods
Yoshinoya Turns Its Popular Menu Offerings into On-the-Go Meals
<
51
Connected Bottle Caps
Connected Bottle Caps
Malibu's Smart Caps Integrate NFC Tech to Link Consumers to Content
<
50
Co-Branded Mentorship Centers
Co-Branded Mentorship Centers
Nike and Virgil Abloh Announce the Re-Creation Center in Chicago
<
49
Social Media-Specific Beer Labels
Social Media-Specific Beer Labels
Cristal Created 'CRISTALGRAM' with an Instagram-Friendly Label
<
48
Gender Gap-Addressing Show Campaigns
Gender Gap-Addressing Show Campaigns
The Handmaid's Tale on Hulu is Highlighted Through a Call-out
<
47
Eco-Friendly Vegan Chocolate Packaging
Eco-Friendly Vegan Chocolate Packaging
Conscious Chocolate Now Features Plant-Based Packaging
<
46
Iconic Living Room-Inspired Ads
Iconic Living Room-Inspired Ads
IKEA Recreated Scenes from TV Shows with Its Own Products
<
45
Artist-Launched Cannabis Lines
Artist-Launched Cannabis Lines
Katz + Dogg is a New Brand That Was Launched by Richard Prince
<
44
Branded Directional Recycling Signs
Branded Directional Recycling Signs
Coca-Cola Advocates for Ecology by Pointing to the Correct Bin
<
43
Facial Tissue Puppy Mascots
Facial Tissue Puppy Mascots
Scotties® Represents Softness With a New Brand Mascot Named Scottie
<
42
Stress-Relieving Public Punching Bags
Stress-Relieving Public Punching Bags
Donttakethisthewrongway's Idea is Tailored to Common Spaces
<
41
Interactive 3D Ads
Interactive 3D Ads
3D Google Ads are Coming to the Internet Due to Swirl's Unique Formatting
<
40
Yellow-Accented Chunky Sneakers
Yellow-Accented Chunky Sneakers
The adidas Yung-1 Style Gets a Artistic & Chic Makeover by WANTO
<
39
Fashion Week Pop-Up Stores
Fashion Week Pop-Up Stores
A-COLD-WALL* Debuts a Temporary Menswear Shop for London Fashion Week
<
38
Comedy-Themed Meal Boxes
Comedy-Themed Meal Boxes
The Marvelous Mrs. Maisel Meal Pack Celebrates an Amazon Prime Video Show
<
37
Expansive CBD Product Lineups
Expansive CBD Product Lineups
The Miracle Nutritional Products CBD Line Includes 22 New Solutions
<
36
Stealthy Snacking Jackets
Stealthy Snacking Jackets
The Flipz Ja-HACK-et Simplifies Summertime Snacking
<
35
Fashionable Strip Club Collaborations
Fashionable Strip Club Collaborations
This Magic City Partnership Offers Racy PLEASURES T-Shirt
<
34
Small Business-Supporting Pop-Ups
Small Business-Supporting Pop-Ups
Amazon 'Clicks and Mortar' Gives Online Businesses Store Space
<
33
Psychedelic Skincare Pop-Ups
Psychedelic Skincare Pop-Ups
Drunk Elephant's 'House of Drunk' Spotlights Potent Skincare Acids
<
32
AI Brand Spokespersons
AI Brand Spokespersons
SK-II's 'Yumi' is an AI-Powered Digital Human Ambassador
<
31
LGBTQ-Celebrating Donuts
LGBTQ-Celebrating Donuts
Dunkin’ is Celebrating Pride Month with the Sprinkled with Pride Donut
<
30
Superhero Suit Snack Bags
Superhero Suit Snack Bags
Special 'Incognito Doritos' Bags Transform into Replica Spider-Man Suits
<
29
Themed Monthly Audio Releases
Themed Monthly Audio Releases
For June, Skullcandy Focuses on the Theme of Empowerment
<
28
Poetic Chocolate Branding
Poetic Chocolate Branding
SAVVY STUDIO Outfits CASA BOSQUES with a Charismatic Branding Identity
<
27
Impactful Brand-Led Pride Campaigns
Impactful Brand-Led Pride Campaigns
adidas Programs a Variety of Events for 'Love Unites'
<
26
Chalice-Inspired Party Cups
Chalice-Inspired Party Cups
Stella Artois' 'Red Stella Cup' Puts a Twist on an Iconic Cup
<
25
Fast Food-Inspired Runway Shows
Fast Food-Inspired Runway Shows
The Vetements SS 2020 Collection Borders on McDonald's Fashion
<
24
Premixed Summertime Gin Cocktails
Premixed Summertime Gin Cocktails
The Tanqueray Flor de Sevilla Gin & Tonic Comes in Glass Bottles
<
23
Tongue-in-Cheek Meme Marketing Campaigns
Tongue-in-Cheek Meme Marketing Campaigns
Mike's Hard Lemonade & Imgur Target Millennial Audiences
<
22
Promotional Sci-Fi Arcades
Promotional Sci-Fi Arcades
Coca-Cola is Launching a Stranger Things-Themed Pop-Up Arcade
<
21
Plastic Exchange Beer Payments
Plastic Exchange Beer Payments
Corona Gave Consumers the Chance to Pay for Beer with Plastic
<
20
Luxury Pop-Up Hotels
Luxury Pop-Up Hotels
LateRooms.com Created a Spa & Hotel Pop-Up for Tough Mudder Participants
<
19
Collaborative Designer Installations
Collaborative Designer Installations
TWENTYTHIRTYFIVE is an Installation by Virgil Abloh & Vitra
<
18
Coffee-Infused Mineral Waters
Coffee-Infused Mineral Waters
The Volvic Coffee Drinks are Positioned as an Iced Tea Alternative
<
17
Design-Driven Affordable Skincare
Design-Driven Affordable Skincare
DECIEM The Abnormal Beauty Company's Ethos Contradicts the Norm
<
16
Rosé-Themed Glamping Experiences
Rosé-Themed Glamping Experiences
Two Sisters Vineyard is Offering a 'Rosé Day Getaway' This June
<
15
Soundproof Isolation Pods
Soundproof Isolation Pods
Groupon is Offering a Fully Furnished Father's Day Man Cave
<
14
Pop-Up Plastic Museums
Pop-Up Plastic Museums
Lonely Whale's Museum of Plastic Boasts Selfie-Friendly Displays
<
13
Modernized Fictitious Rooms
Modernized Fictitious Rooms
Pat McNulty Updates the Aesthetics of Iconic Rooms on TV Shows
<
12
Mysterious Logo-Dependent Campaigns
Mysterious Logo-Dependent Campaigns
American Red Cross' 'Missing Type' Revamps the Logos of Brands
<
11
Calmly Immersive Sound Experiences
Calmly Immersive Sound Experiences
Sonos and Google Bring Consumers a Multi-Room Experience
<
10
Artist-Created Cognac Bottles
Artist-Created Cognac Bottles
The Hennessy V.S Limited Edition by Felipe Pantone Label is Illusory
<
9
Fast Food-Themed Clothing Capsules
Fast Food-Themed Clothing Capsules
The Second KFC Fashion Line is in Collaboration with Carnival
<
8
De-Stressing Beauty Pop-Ups
De-Stressing Beauty Pop-Ups
Murad Launched a Science-Backed Wellness Pop-Up in Los Angeles
<
7
Mesmerizing Inflatable Mazes
Mesmerizing Inflatable Mazes
Architects of Air Curates an Experience That is Perceptually Striking
<
6
Rapper-Funded Contemporary Womenswear Lines
Rapper-Funded Contemporary Womenswear Lines
Maisie Wilen's Inaugural Capsule is Funded by Kanye
<
5
Whimsically Colorful Playground Designs
Whimsically Colorful Playground Designs
Yinka Ilori's Design is Incredibly Vibrant and Engaging
<
4
Sensory Beauty Pop-Ups
Sensory Beauty Pop-Ups
The O by Nars is a "Sensorial Playground" That Celebrates the Brand's Blush
<
3
UEFA Europa League Final with Amstel
UEFA Europa League Final with Amstel
Amstel Renews Its Association with UEFA Europa League
<
2
Space Mission-Celebrating Desserts
Space Mission-Celebrating Desserts
The Zero Gravity Blizzard Marks the Anniversary of Apollo 11
<
1
Agency-Signed Virtual Models
Agency-Signed Virtual Models
CGI Model Daisy Page is Now Exclusively Signed to Lipps LA
<