SAVVY STUDIO Outfits CASA BOSQUES with a Charismatic Branding Identity
Kalina N — June 6, 2019 — Art & Design
References: savvy-studio.net & behance.net
The ethereal essence of CASA BOSQUES' chocolates is communicated in the brand's extraordinary packaging and identity-boosting materials. The aesthetic for the company has been carefully arranged by SAVVY STUDIO who turns to poetry and places for an inspirational kick.
Each flavor that is a part of CASA BOSQUES' offerings is analogous to "a single moment and circumstance." The packaging features a mixed-material approach, as well as visual and lyrical prompts that are lent to the viewer to construct meaning around. Because of this, the crafting of the client's identity becomes an artistic project. With this approach, SAVVY STUDIO is bound to attract attention to CASA BOSQUES' chocolates. The chic package does not only allow for a unique tasting experience, but it also embraces sentimentality and creativity in their purest forms.
Each flavor that is a part of CASA BOSQUES' offerings is analogous to "a single moment and circumstance." The packaging features a mixed-material approach, as well as visual and lyrical prompts that are lent to the viewer to construct meaning around. Because of this, the crafting of the client's identity becomes an artistic project. With this approach, SAVVY STUDIO is bound to attract attention to CASA BOSQUES' chocolates. The chic package does not only allow for a unique tasting experience, but it also embraces sentimentality and creativity in their purest forms.
Trend Themes
1. Mixed-material Packaging - Incorporating a mix of materials in product packaging to create a unique and memorable experience for consumers.
2. Visual and Lyrical Prompts - Using visual and lyrical prompts in product packaging to stimulate consumer interpretation and interaction.
3. Artistic Brand Identity - Approaching brand identity as an artistic project to create a unique and stand-out brand image.
Industry Implications
1. Chocolate Industry - Exploring new and innovative ways to package and brand chocolate products to differentiate from competitors and create a memorable experience for consumers.
2. Packaging Industry - Partnering with brands to create mixed-material packaging that enhances the brand's identity and provides a unique experience for consumers.
3. Design Industry - Developing artistic and creative approaches to branding and packaging products to create stand-out design that reinforces brand messages and values.
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