Free Trend Report Free 2019 Report & eBook

Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book. Our Research Methodology

This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.

Stella Artois' 'Red Stella Cup' Puts a Twist on an Iconic Cup

 - Jun 25, 2019
References: stellaartois & prnewswire
To elevate backyard barbecues and beach celebrations, Stella Artois put its own stamp on the classic red party cup. The Red Stella Cup boasts a design that takes inspiration from the beer brand's own iconic chalice, introducing a never-before-seen red cup with an elegant stem.

Knowing that there are many locations where glass drinking vessels simply aren't practical—yet plastic is not always preferable—Stella Artois created a sophisticated and smash-proof take on the red cup.

Packs of the Red Stella Cups can now be ordered online and to kick off the summer season, Stella Artois is making sure that the first 1,000 adults in the United States to visit the site are eligible to get a six-pack of Red Stella Cups for free for a limited time while supplies last.