Flexitarian consumers who choose to eat plant-based products for health reasons or moral purposes—rather than their aversion to meat—are driving the demand for novel, hyperrealistic food products. Some of the best examples of this include imitation meats with textures, high protein contents, traits such as the ability to "bleed" beetroot juice and sizzle on the barbecue.
While there are many meatless products and vegan-friendly snacks that are labeled to appeal to vegetarian and vegan consumers, some brands are taking boldly different approaches to branding. Standout examples include MorningStar Farms launching a 'Veggie Lovers Vegan Burger,' as well as a 'Meat Lovers Vegan Burger' and Outstanding Foods' Pigless Bacon Chips, which are said to have been developed with the omnivore's palate in mind.
19 Carnivore-Targeted Vegetarian Foods
19
Plant-Based Butcher Cookbooks
'From the Kitchen of YamChops' Shares Secrets of Vegan Butchering
18
Meatless Christmas Menus
Marks & Spencer is Expanding Its Vegetarian Christmas Food Options
17
Wheat-Based Vegan Steaks
These Steaks are Offered by America's First Vegan Butcher Shop
16
Hearty Meatless Sliders
Beyond Meat's Beastly Sliders Introduce the Beast Burger in a Smaller Size
15
Protein-Rich Meat Substitutes
Dr. Praeger's 'Pure Plant Protein' is a New Meatless Product Line
14
Bleeding Vegetarian Burgers
Impossible Foods Created a Fake Meat Burger in a Lab That Can Bleed
13
Meatless Supermarket Steaks
Vivera's Plant-Based Steak Will Be Widely Available Through Tesco
12
Organic Vegan Bleeding Burgers
Don Lee Farms' Organic Plant-Based Raw Burgers "Bleeds" Beet Juice
11
Bleeding Vegan Steaks
Moo Cantina and Deliveroo Created a Plant-based Steak That "Bleeds"
10
Carnivore-Targeted Vegan Burgers
MorningStar Farms Launched a 'Meat Lovers Vegan Burger'
9
Plant-Based BBQ Kits
The Herbivorous Butcher's Pack Provides Alternative Meats for the Grill
8
Plant-Based Pork Rind Snacks
Outstanding Foods' Pigless Bacon Chips Appeal to the Omnivore Palate
7
Plant-Based Meat Pizzas
The Newest Fresh Brothers Pizza Features Vegan Meat from Impossible Foods
6
Plant-Based Protein Sausages
Beyond Meat's 'Beyond Sausage' Has More Protein Than a Pork Sausage
5
Meaty Vegan Subscriptions
The Very Good Butchers Now Offers a Plant-Based 'Monthly Meat Club'
4
Bleeding Mushroom Burgers
Naturli’ Foods' Makes "Meat" with Almonds, Tomatoes & Beet Juice
3
Vegetable-Fortified Sausages
Waitrose's Good Health Range Includes Hidden Fruits and Vegetables
2
Hyperreal Plant-Based Patties
B4Burger Aims to "Shatter Your Perception of Plant-Based Burgers"
1
Vegan Meat Pizzas
Firezza's 'Vegan Chorizo Pizza' Pairs Vegan Cheese, Peppers and Rocket
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Seasoned Plant-Based Steak Bites
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Cafe-Inspired Vegan Protein Bars
Barebells Vegan Bars Come in Two Flavors
Plant-Powered Cat Treats
Vegcat Pure Bites are Hypoallergenic & Made with Fermented Protein
Plant-Based Protein Grounds
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Kid-Friendly Plant-Based Food Ranges
Veggy Kids Products Come in Recipes Tailored for Children
Plant-Based Dog Diets
The University of Nottingham Finds Vegan Dog Foods Comparable to Meat Diets
Replenishing Protein Pop-Ups
Impossible Foods' Protein Bar Pop-Up Served Protein-Forward Snacks
Pioneering Plant-Based Supermarkets
REWE's Venture is Considered a Bold Innovation in the Industry
Cultivated Meat Commercialization Initiatives
Meatable & TruMeat Embrace Commercialization Efforts
Premium Plant-Based Steaks
At BOA Steakhouse, the Beyond Steak Filet is Served with Steak Frites
Tangy Veggie Snack Products
Sensible Portions Garden Veggie Snacks Introduced Two New Products
Chilled Plant-Based Protein Snacks
Quorn Protein Bites Come in Several Savory Flavors
South Asian-Style Protein Bites
Musafir Meets the Demand for Global Flavors and Protein
Plant-Based Egg Alternatives
The Bridge Unveils a New Plant-Based Egg Product Called Veg Egg
Vegan Pet Foods
Marsapet Introduced Nutritionally Complete Vegan Dog Food
Versatile Vegan-Friendly Burgers
Grill’d and Beyond Meat Collaborated for the Beyond Burger IV
Heat-and-Eat Plant-Based Meals
fiid Plant-Based Meals Come in Four 100% Natural Options
Snacking-Friendly Plant-Based Bites
Gosh! Veg Bites Come in Two Globally Inspired Flavors
Mycelium-Based Breakfast Patties
Meati Breakfast Patties are a Cleaner Breakfast Alternative
Faba Bean-Based Protein Products
Happy Plant Protein Will Debut a New Textured Vegetable Protein
Protein-Driven Salad Products
The Taylor Farms Protein Range Has 11 Protein-Rich Products
Clean Label Plant-Based Meats
The Latest Beyond Meat Products are Arriving at Erewhon
Plant-Based Breakfast Sausages
Beyond Breakfast Sausage Comes in Patties and Links
Pre-Seasoned Plant-Based Steaks
These New Beyond Steak Flavors Come in Two Varieties
Plant-Based Dessert Expansions
Over the Moo Emphasizes Indulgence & Health-Conscious Recipes
Plant-Based Whole-Cut Porks
Juicy Marbles Unveiled its 'Meaty Meat Pork-Ish' Revolutionary Cut
Snack-Inspired Plant-Based Foods
This Veggiecus Plant-Based Ready-to-Cook Range Embraces Snacking
Flavored Dairy-Free Cheese Bites
Plant-Based Babybel is Debuting in Two New Flavors in France
Plant-Based Meat Snack Sticks
Before the Butcher The Original Butcher Stick Has Sunflower Protein
Plant-Based Private Label Entrees
The ALDI Plant Menu Range Has Been Beefed Up for Veganuary
Plant-Based Frozen Ready Meals
The GRUBBY Frozen Meal Range Features Seven New Varieties
Plant-Powered Ready Meals
GRUBBY's Vegan Ready Meal Range is Chef-Crafted & High in Protein
Textural Veggie-Rich Burger Patties
Actual Veggies Burgers are Introducing Three New Products
Protein-Forward School Products
Prepared Foods Focuses on USDA Protein-Focused Nutrition Updates
Plant-Based Deli Slices
'This' Has Added New Ready-To-Eat Deli Slice Products
Protein Fruit Snacks
Bel Group and Foodberry are Creating Bite-Sized Fruit and Protein Snacks
Tofu-Branded Women's Campaigns
Nasoya Launched its 'Power of 9 Campaign'
High-Protein Plant-Based Solutions
These Planteneers Functional Systems are 100% Plant-Based
Bean-Based Meat Replacement Solutions
Vitatex Wheat Fava Flakes SVP Pro Has a Meat-Like Texture
Collaboration Prepackaged Plant-Based Foods
Gosh! and Urban Eat Partnered for Plant-Based fare
Plant-Based Protein-Forward Bread Lines
Dempster's Debuts a New Protein Line Up of Bread Products
Protein-Packed Beef Snacks
Jack Link's Carnivore Bites Come in Two Flavors
Plant-Based Foodservice Appetizers
The Tipiak Vegan Canapé Selection Has Global Inspiration
Mycelium-Based Deli Meats
Prime Roots Plant-Based Deli Meats Come in Several Options
Restaurant-Quality Plant-Based Meats
The Redefine Meat New-Meat Range is Arriving in the UK
Plant-Based Indian Cuisine Products
These New Blue Tribe Products Come in Two Variations
Plant-Rich Retailer Ready Meals
The Waitrose PlantLiving Range Features Nine New Options
Umami Fiber-Rich Meat Alternatives
Revo Foods THE PRIME CUT is Made with Mycoprotein
Vegan-Friendly Diner Pancakes
Denny's Plant-Based Pancake Slam Received PETA Recognition
Meat-Free New Year Meals
The Latest THIS Products Offer New Takes on Classics
Minimal Ingredient Meat Alternatives
These CleanBean Products Come in Two Options in Thailand
Plant-Based Burger Diner Partnerships
Beyond Meat and Hard Rock Cafe Announced a Partnership
Cultivated Meat Chatbots
The Cultivator Uses AI to Answer Questions About Cultivated Meat
Juicy Plant-Based Steak Cuts
The planted.steak is Arriving in the UK at Tesco
Juicy Meat-Free Sausages
This New Plant-Based Sausage Uses Alt Fat for Rich Textural Results
Savory Meat-Free Pastry Snacks
The Wall’s Pastry Vegan Range Now Features Two New Options
Globally Inspired Plant-Based Patties
Taste of the World Burgers Let Recognizable Vegetables Shine
Plant-Powered Ham Slices
HappyVore's Ham Alternative Uses Pea Protein & Bean Protein
Free-From Plant-Based Food Blends
This Planteneers Texturizing Blend is Methycellulose-Free
Private Label Plant-Based Foods
The ALDI UK Veganuary Range Focuses on Variety and Convenience
Plant-Based Cheese Formulations
Daiya Introduces New Vegan Pizza Recipe with Enhanced Texture
Restaurant-Style Frozen Plant-Based Burgers
Dr. Praeger’s Grillhouse Burger is Protein-Rich
Frozen Plant-Based Chicken Products
JUST Meat Chicken Will Come in Three Flavors
Bean-Powered Plant-Based Foods
BeanVIVO Uses Beans in Multiple Ways for Protein-Rich Eats
Piquant Plant-Based Patties
Rebellyous Foods' Spicy Kickin’ Patties Deliver Bolder Flavor
Plant-Based Foodservice Meats
These Novameat Plant-Based Proteins Come in Two Options
Plant-Based Recipe Kit Meals
GRUBBY and Bosh Partnered to Help Consumers Celebrate Veganuary
Plant-Based Convenience Store Meals
FamilyMart Launched the Blue Green Meals in Japan
Plant-Based Cuisine QSR Campaigns
This Burger King UK Campaign Stars Pete Wicks
Expansive Meat-Free Food Campaigns
The Meat Free Made Easy! Campaign Features Over 40 Brands
Plant-Powered Superfood Meals
GRUBBY's Plant Points Menu Helps People Eat 30 Unique Plants Weekly
Non-Processed Meat Alternatives
Veg'chop is Packed with High-Protein Whole Foods & Plants
Chickpea Masala Veggie Burgers
Actual Veggies Created Its First Collab Product with Maya Kaimal
Afro-Vegan Curry Meals
Kula Foods' Plant-Based G.O.A.T Curry Features Stewed Pea Protein
Satisfying Meat-Free Pizza Menus
Toppers Pizza Vegan Pizzas Come in Four Varieties
Plant-Based Street Food Bites
Gosh! Street Food Bites Come in Two Options
Artisan Plant-Based Meat Snacks
The Renegade Foods Vegan Salami Sticks Come in Three Flavors
Plant-Based Shiitake Proteins
MUCHO Burrito Launches the All-New Shiitake Carnitas Protein Option
Sustainability-Focused Cultivated Meat Partnerships
Meatable Announces Its Plans to Collaborate
Beef-Based Charcuterie Proteins
Brooklyn Cured Introduces New Pork-Free Charcuterie Products
Versatile Vegan-Friendly Steak Pieces
Beyond Steak® Pieces are Ready to Eat in Four-Minutes
Thai-Style Vegan Jerkies
Bangkok Bites Shares Plant-Based Snacks with a Globally Inspired Twist
Gut-Friendly Smash Burgers
Aldi Dropped a Trio of Plant-Based, Gut-Healthy Smash Burgers
Free-From Vegan Beef Products
endori Vegan Beef Has a Familiar Taste and Texture
Flexitarian Frozen Food Ranges
Fry's Flexi Range is Arriving in South Africa
Flavorful Veg-Forward Burgers
Juicy Marbles Introduces a Veg-Forward Umami Burger
Artisan-Style Plant-Based Meats
Planteneers is Showcasing a Broad Range of Plant-Based Meats
Free-From Frozen Plant-Based Foods
These Quorn Frozen Products Have No Artificial Ingredients
Plant-Based Retailer Cafeteria Sausages
THIS Isn’t Pork Sausages are Arriving at IKEA In the UK
Authentic Plant-Based Steaks
Chunk Foods is Launching Two New Products
Plant-Based Meal Seasoning Products
These BOSH! Seasonings Come in Three Options
Plant-Based Food Ingredient Ranges
These New ViaMia Products are Ready-to-Use
Nutrition-Focused Plant-Based Sausages
Gosh! Super Plants Sausages Have a Nutrient-Dense Recipe
Plant-Based Korean Cuisine Meats
UNLIMEAT Korean Plant-Based Meats are Arriving at Kroger
Functional Mushroom Meal Products
Urban Farm-Produce Prepared Mane Comes in Steaks and Mince
Performance-Driven Nutrition Lines
VEGA Announced a 2025 Rebrand
Nutrient-Dense Plant-Based Meals
The Moving Mountains Superfoods Range Has Five Products
Meat-Free Americana Restaurant Menus
TGI Fridays Vegan Menu Offers Meat-Free Takes on Classics
Plant-Based Bacon Crumbles
The Barvecue Crumbled Bacon Toppings are Crafted from Plants
Digital Plant-Based Assistants
Veggify Helps Plan Vegan Meals and Discover New Plant-Based Recipes
Plant-Based Product Accreditations
Lidl is the First Retailer to Receive the Plant-Based Trademark
Personal-Sized Plant-Based Pizzas
Odd Burger Marks an Expansion of Its Canadian Menu
Crispy Plant-Based Meat Snacks
These New ACCRO Products Includes Croques and Spicy Wings
Festive Plant-Powered Meal Kits
GRUBBY Launched a Protein-Packed Plant-Based Christmas Menu
Meatless Protein Cheeseburgers
Dr. Praeger's Grillhouse Cheddar Burger Boasts 20 Grams of Protein
Cost-Conscious Plant-Based Meats
Planteneers and Handtmann Partnered on New Plant-Based Meats
Chilled Ready-to-Eat Plant-Based Meats
These New THIS Products Come in Three Varieties
Additive-Free Meat Alternatives
Quorn Meat Alternatives No Longer Have Certain Firming Agents
Plant-Based Pulled Meat Products
These New Chunk Pulled Products Come in Four Flavors
Regionally Flavored Meatless Foods
The Tofoo Co's Products are Perfect for Fans of Meatless Meals
Meatless Innovation Platforms
Beyond Test Kitchen Invites At-Home Cooks into Product Development
Prepackaged Vegan QSR Foods
The Odd Burger CPG Products Bring Plant-Based QSR Fare Home
Bone-In Vegan Ribs
Offbeast's Premium Plant-Based Ribs are Built Around Edible Lemongrass Bones
Plant-Powered Sushi Courses
Tabimori Launched an Omakase Sushi Course for Vegetarians and Vegans
Regionally Inspired Plant-Based Foods
These New The Tofoo Co. Products Come in Tw Options
Plant-Based Roast Meat Alternatives
Raps Unveils a New Vegan Roast Compound
Plant-Based Protein Shawarmas
The Redefine Meat Shawarma is a Versatile Meatless Alternative
Snackable Steak-Style Bites
planted.steak Bites Make Plant-Based Eating Easier and More Inspiring
Decor Retailer Food Ranges
The IKEA Plant-Based Food Range Will Arrive at European Grocers
Vegetarian-Friendly Cheese Ranges
The DalterFood Group Announced a New Vegetarian Cheese Range
Vegan-Friendly Fish-Inspired Products
These Plant-Based Fish Products are Arriving in Israel
Versatile Meat-Free Flank Steaks
The Redefine Meat Flank Steak Has a Full-Bodied Flavor and Bite
Canadian Crop Veggie Burgers
This Plant-Based Veggie Burger Was Created Through a Collaboration
Veggie-Based Sausage Ranges
The Richmond Veggie Tasty Range is Made with 42% Vegetables
Non-Soy Protein Meals
smul's Microwavable Plant-Based Meals Nourish with Lentils and Beans
Meat-Free Pork-Inspired Appetizers
The La Vie Plant-Based Aperitif Range is 100% Vegetarian
Vegan Meal Generators
Vegan Recipe Generator Helps You Find Custom Plant-Based Meal Ideas
Athlete-Targeted Chilled Meats
This New Meats Range from The Gym Kitchen is Arriving at Tesco
Plant-Based Global Cuisine Croquettes
The Gosh! Croquettes Come in Indian and Italian Varieties
Israeli-Based Vegan Proteins
Green Future Unveils its New White Fish Kebabs and Salmon Patties
Plant-Based Catering Guides
The ProVeg International Catering Guide Offers Inspiration
Swicy Plant-Based Tenders
Plantein's Plant-Based Sweet Chilli Tenders are Nutritious & Wholesome
Functional Affordable Plant-Based Foods
The Planteneers fiildMeat S 111404 System is Versatile
Fermented Vegetable Meat Alternatives
GRUBBY and Symplicity Collaborated on Limited-Edition Dishes