This new Planteneers texturizing blend has been developed by the plant-based ingredients brand as a free-from solution that responds to increasing calls for clean label meat alternatives. The ingredient blend is crafted with a methylcellulose-free formula and reported to offer an impressive bite when used in both hot and cold applications. The formula keeps methylcellulose out of the mix due to the complex chemical refinement process required to make it functional, but in turn turns it into a synthetic food additive.
Director of Technology and Innovation Dorotea Pein spoke on the new Planteneers texturizing blend saying, "With the rise of new, innovative plant-based proteins that can replicate the desired texture and bite without the need for such additives, there's a growing expectation for cleaner formulations. People want to feel good about what they're eating – not just nutritionally, but also emotionally and ethically – and that starts with recognising and trusting every ingredient on the label.”
What's Driving This Trend
- Clean-label Food Products
- Growing consumer demand for transparency in food ingredients is driving the development of products with shorter and more recognizable ingredient lists.
- Methylcellulose-free Alternatives
- As consumers become more aware of the complexities of food additives, products that exclude synthetic additives like methylcellulose are gaining popularity.
- Texturized Plant-based Proteins
- Emerging technologies in plant-based proteins are improving texture and mouthfeel, challenging traditional meat analogs with superior bite and culinary versatility.
Who This Affects Most
- Plant-based Foods
- The plant-based food industry is evolving rapidly with new formulations that meet consumer demands for cleaner, healthier alternatives without compromising on taste or texture.
- Food Ingredient Manufacturing
- Manufacturers specializing in alternative food additives are reaping benefits from the shift towards simpler, minimally processed components in food production.
- Natural Additives and Flavors
- The push for authentic and sustainable eating experiences is fueling growth in the industry focused on natural alternatives to chemical-based food additives.
