The top August 2015 social good trends include a variety of social good initiatives and projects that range from provocative campaigns to travel-based charity apps.
In a unique altruistic use of emojis, Swedish not-for-profit Vi Agroforestry recently launched an initiative that enabled individuals to make donations toward a treeplanting project in East Africa through emoji-filled SMS. For every tree emoji sent, a user committed to donating $2, the cost of planting a single tree as part of the initiative.
A non-profit grocery store in Boston offers produce and food items at discounted prices started by the founder of Trader Joe's. The Daily Table receives surplus and otherwise unsellable food items from grocery chains and restaurants at no cost.
The top August 2015 social good trends highlight the various methods for creating awareness around charitable campaigns, as well as the range of social business opportunities for non-profit organizations in need of funds.
Top 75 Social Good Trends in August
From Arboreal Emoji Donations to Educational Coding Broadcasts:
Rebecca Byers — Aug 4, 2015 — Lifestyle
73
Flat-Pack Disaster Shelters
The Temporary Compact Structure Houses Displaced People in Emergencies
72
Mental Illness Tattoos
These Tattoos Represent the Fight of Those Struggling with Mental Illness
71
Pop-Up Homeless Shelters
These Activists Created a Cozy Bedroom Set for the Homeless
70
Feminist Social Media Logos
The Facebook Friend Icon is Redesigned to Put the Woman First
69
Upscale Low-Income Housing
These Sleek Apartments Provide Social Housing for Homeless Individuals
68
Elephant Sanctuary Domes
This Elephant House Features a Wooden Roof and Swimming Pools
67
Vibrant City-Wide Murals
This City Hired Local Artists to Turn a Town into a Rainbow Mural
66
DNA Spiral Sculptures
Cancer Research UK's Installation Raises Money for Francis Crick Institute
65
Low-Cost Refugee Camps
These Flat-Pack Homes Provide a Long-Term Solution for Housing Refugees
64
Exercise-Dependendant Water Machines
This Machine Requires Users to Run for Clean Drinking Water
63
Pregnancy-Prioritized Seating Ads
These Ads Remind Commuters to Give Seats to Pregnant Women
62
Feline Yoga Classes
This Cafe is Offering Cat Yoga Classes to Help the Animals Find New Homes
61
Food Redistribution Initiatives
Moisson Montreal's Food Recovery Program Reallocates Usable Goods
60
Eucalyptus-Enclosed Houses
This Housing Complex was Built for Doctors and Nurses in Rwanda
59
Space-Maximizing Homeless Shelters
These Temporary Pods Turn Unused Wall Space into Homes
58
Female-Empowering Footwear Ads
These Keds Ads Feature Female Role Models Such as Taylor Swift
57
Superhero-Inspired Activewear
This New Line of Performance Clothing Empowers Women
56
Ginger Pride Festivals
Plymouth, England, is Set to Hold the First Redhead-Celebrating Event
55
Modular Solar Lights
The Adaptable SULI Portable Solar Lamp Attaches to 3D Printed Accessories
54
Inner City Bird Houses
The Nest Project Places Bird Houses on Street Sign Poles & Fences
53
Transgender Model Agencies
Apple Model Management is an Agency Exclusively for Transgender Talent
52
Mindful Water Taps
WWF Reveals the Water Consumption Journey with a Special Sink
51
Arctic-Saving T-Shirt Ads
This Campaign was Created by Vivienne Westwood & Andy Gotts MBE
50
Digital Learning Infographics
This Infographic Studies the Advantages of Digital Learning
49
Glowing Toilet Seat Installations
This Unique Art Installation is a Freedom of Expression Protest
48
Saltwater-Powered Lamps
The SALt Lamp Burns For Eight Hours On Just Water and Salt
47
Poacher-Tracking Drones
The Icarus 3.0 UAV is a Tool to Help Stop Illegal Animal Poaching
46
Villain-Inspired Leg Braces
This Little Girl's Leg Braces Were Decorated by a Real Tattoo Artist
45
Caged Human Photography
This Photography Project by Patrice Letarnec Puts People Into Cages
44
Charitable Hunger Apps
Feeding Forward Helps With Donating Food and Eliminating Food Waste
43
Accessible Educational Facilities
This Danish Public School Campus Increases Urban Activity
42
Cheeky Medication Campaigns
The First World Problem Store Sells Fake Pills to Help HIV Sufferers
41
Festival-Bound Mobile Farms
Isabel is a Traveling Vertical Farm Trying to Get to Burning Man
40
Predatory Emoticon Ads
These Internet Safety Ads Show Haunting Faces Behind Smiley Emoticons
39
Water Awareness Toilets
This Year's Glastonbury Festival Will Feature a Transparent Toilet
38
Queer-Inspired Culinary Magazines
This Magazine Seeks to Expose How Food and Gay Culture Unite
37
Kindness-Tracking Social Platforms
PersonalHeroes Tracks Positive Impacts on Other People's Lives
36
Can-Constructed Jeeps
This Jeep Wrangler Replica is Made of 4,500 Cans of Food to Fight Hunger
35
Smokeless Cookstoves
This Clean Cookstove Prevents Exposure to Harmful Cooking and Heating Fires
34
Illusionary Animal Protection Ads
These Ads Test You to Find Hidden Images of Threatened Species
33
Soothing Pediatric Hospitals
This Rwandan Children's Cancer Center has Soothing and Elegant Design
32
Travel-Based Charity Apps
This App Enables Travelers to Donate Part of Their Holiday Expenses
31
Peel-Open Shoes
The Nike FLYEASE Shoe Peels Open with a Cutting Edge Wrap-Around Zipper System
30
Eco-Friendly Sewing Camps
This Non-Profit Camp Teaches Children About Sewing and Fashion Basics
29
Educational Coding Livestreams
Livecoding.tv Lets You Watch Educational Coding Video Content
28
3D-Printed Tombstones
These Plastic Tombstones Send a Provocative Message About Animal Rights
27
Tree-Made Churches
This Tree Church is Placed in a Three-Acre Secluded Botanical Garden
26
Domino Effect Cancer Ads
These Ads Use Dominoes to Raise Awareness of the Rapid Spread of Cancer
25
Denim-Insulated Homes
This Innovative Housing Project is Using Old Jeans to Insulate New Homes
24
Livestreaming Rhino Implants
These Anti-Poaching Cameras are Installed Inside a Rhino's Horn
23
Humanity-Honoring Cola Ads
This Vending Machine Encourages People to Share by Giving Two Bottles
22
Emergency Abuse-Fighting Apps
The 'Easy Rescue' App is Designed to Help Fight Domestic Violence
21
Whimsical Beach Trash Art
These Glittery Sculptures are Made from Pieces of Plastic Sea Garbage
20
Education-Supporting Markers
The Money Raised form These Colorful Markers Sends Children to School
19
Non-Profit Grocery Shops
The Daily Table Sells Food Donated by Wholesalers
18
Charitable Food Campaigns
The Latest Walmart Social Media Campaign Raises Funds for Food Banks
17
Heat Endurance Challenges
The 'Hot Kar Challenge' Puts People Up to Sitting in a Hot Car
16
Sobbing Children Ads
This Ad For the #MakeAChildCry Campaign Promotes Healthcare Among Youth
15
Waste-Reducing Public Refrigerators
This Public Fridge Lets Anyone Take or Leave Leftover Food
14
Text-Sending Truncheons
This Truncheon Texts an Officer's Mom When Used to Reduce Police Brutality
13
Solar Internet Drones
The Facebook Drone 'Aquila' Will Bring the Web to Remote Parts of the World
12
Action-Enabling News Apps
Ideal Impact Shows You Advocacy Opportunities Based on What You Read
11
Provocative Hunger Awareness Ads
These Controversial Ads Raise Awareness About Hunger in the U.S.
10
Girl-Empowering Editorials
This Sneak Peek of Ellen DeGeneres' GapKids Line Focuses on Self-Esteem
9
Shark-Detecting Buoys
This Smart Ocean Buoy Detects Sharks and Alerts Lifeguards on the Beach
8
Fair Trade-Produced Rugs
These Handmade Rugs were Created with Tibetan Carpet Making Techniques
7
Quality Education Databases
The Tool Helps Low-Income Students Apply for Affordable College
6
Apologetic Unemployment Strategies
Brooklyn Law School is Offering a 15% Tuition Refund for Grads
5
LGBT-Celebrating Vodka Bottles
Absolut Colors is Inspired by the Iconic Gilbert Baker Rainbow Flag
4
Empowering Feminist Female Ads
The #LikeaGirl Ad Teaches Girls They Cannot Be Defined by Gender
3
Arboreal Emoji Donations
Vi Agroforestry's Tree Planting Campaign Accepts Tree Emoji Donations
2
Celebrity Conservation Campaigns
Steve Carell & Save the Drop Raise Awareness of Water Consumption
1
Cartoon Cancer Campaigns
This Cancer Awareness Campaign Advises Protection for Outdoor Workers
Related Ideas
Flora-Inspired Body Autonomy Campaigns
Miracle-Gro x Gabby Windey Present 'Full Bush Summer'
Global Social Impact Initiatives
Reckitt Expands Its Catalyst Program in the US
Pet-Powered Beauty Campaigns
e.l.f. Cosmetics' Animal Intelligence Redefines "AI"
Global Beauty Campaigns
L’Oréal Marks World Refill Day With a Global Campaign
Algorithmic Reset Campaigns
Länsförsäkringar's Algorithm Cleansing Song Brings Positivity to Feeds
Shoppable Flag Campaigns
IKEA Canada's Assemble the World Cleverly Styles Home Products
Fashion-Forward Cultural Infrastructure Initiatives
THE FASH APP Debuts Founding Benefactor Circle
Friend-Focused Wellness Apps
The 'With Gratitude' App Makes Daily Connection Easy
Interactive AR Avocado Scans
Chipotle Launches its 'AvoLotto Lens' on Snapchat
Gamer-Targeted Donor Campaigns
Virtual Donors Turns In-Game Deaths into Real Registrations
Social-First Local Shopping Schemes
Shop Local by Tiktok Shop Makes Homegrown Goods Accessible
Cross-Industry Insight Networks
The Think Party Explores the Future of Socialization
Beer Brand Nature Campaigns
Corona Launched Its Living Is Calling With a Tripadvisor Partnership
Unhoused Individuals-Supporting Initiatives
Thrive Causemetics & Beauty 2 the Streetz Parttner
Emotive Song Campaigns
Sos Songs Uses Technology to Show How Music Reflects Your Emotional State
Expansive Social Good-Focused Partnerships
Hyundai is Committed to Community Wellbeing
Social Media Follower-Celebrating Initiatives
Streets of Toronto Marks 600k Instagram Followers
Gen Z-Targeted Wine Campaigns
The I heart kinda Summer Campaign is Launching Soon
Anti-Digital Social Campaigns
Heineken Partners with Joe Jonas for 'Socials Off Socials'
Kindness-Focused Travel Campaigns
Global Child: Travel & Purpose Debuts a Qatar Episode
Comprehensive Fast Food Reports
Yum! Brands, Inc. Explores Food Trends Influencing the Industry
AI Influencer Platforms
Statusphere Raised $18 Million to Scale Micro-Influencer Marketing
Interactive Juice Boxes
Suntop's Mega Back to School Campaign Integrates Connected Packaging
Simple Habit Trackers
Habits for Good Helps Users Build And Track Daily Habits Easily
Multitasking Volunteer Initiatives
Heineken Fan Volunteers Applies a Rarely Used Employee Benefit
Inclusive Mental Health Campaigns
Samsung and SOS Voz Amiga Partner for 'Saved in Translation'
Human Connection-Emphasizing Radio Initiatives
LG Electronics Has Introduced Radio Optimism
Digital Well-Being Updates
Tiktok Adds Mindfulness Tools and User Controls Over Ai Content
Awareness-Promoting Medical Initiatives
Newmedical Technology Emphasizes Care and Education
Cultural Newsletter Subscriptions
American Eagle Launches Gen Z-Focused 'Off The Cuff' Publication
Lyrics-Inspired OOH Campaigns
Taskrabbit Interprets Pop Culture Songs for Summer Home Tasks
Footwear-Based Father’s Day Giveaways
HEYDUDE Launches the 'Good Dude Giveaway'
Experiential Grocery Campaigns
No Name launches a multi-city grocery goss campaign
Feedless Social Platforms
Bond Eliminates Feeds to Focus on Real-Life Experiences
Comprehensive Wellness-Celebrating Initatives
Live Love Spa Marks National Wellness Month
Cannabis Visibility Studies
5W Public Relations Releases the Cannabis AI Visibility Index 2026
Eco AI Chats
Earthly Insight Combines AI Chat with Tree-Planting and Eco Impact
Social Responsibility-Aligned Corporate Marketing
GoodBrand Impact is a Newly Launched Agency
Science-Backed Adventure Collaborations
Toyota, AllGear Digital & Immersion Neuroscience Partner
Communal Prevention Initiatives
The American Foundation for Suicide Prevention Runs Its Campaign
Domestic Violence Awareness Campaigns
GlassesUSA.com Joins The National Domestic Violence Hotline
Parent-to-Parent Marketplaces
Blossoms Helps Families Exchange Gently Used Children's Clothing
Peer-Powered Gifting Initiatives
indu and SoPost Encourage Customers to Share Samples with Friends
Strategic Social Good Partnerships
Prenetics' IM8 Health Supports Vitamin Angels
Perks-Filled Activations
The Really Good Mood Machine by Uber Shares Feel-Good Surprises
Skincare Brand Grant Programs
Bubble Skincare Launches its 'Face The Future' Initiative
Ethical Luxury Shopping Platforms
Brimm Reimagines Conscious Consumerism with Curated Designs
AI-Created Video Feeds
Meta Introduces Vibes as a Social Platform Driven by AI-Generated Posts
Bright Brand Identity Updates
Big Hug Becomes a Purpose-Driven Brand with Bold Rebrand by JDO
Gamified Discount Events
Build-A-Bear Uses Mystery Offers to Drive Engagement
Carrier Pigeon Campaigns
The Travel Agency's Viral Project Pigeon Spiked Social Media Engagement
Emerging Market Insights
Rising Trends Helps Discover Hidden Markets And Business Opportunities
AI-Powered Social Gifting Apps
GyftPro Supports Meaningful Gift-Giving with Relationship-Aware AI
Rewarding Ethical Chocolate Promotions
Tony’s Chocolonely and The Social Hub Amsterdam Partnered
Interactive Emoji Puzzle Games
The Apple News+ Emoji Game Offers Visualized Puzzles
Travel-Focused Summer Campaigns
good2grow Debuts National Sweepstakes & Partners with Pack Up + Go
Accessible Design Campaigns
Canva's Really, Really Good Design Transformed a Sandwich Business
Human-Centered Marketplace Campaigns
Etsy's Shop Other Jeffs Celebrates Independent Sellers
Mascot-Forward Newspaper Campaigns
Ellie the Elephant Becomes a New York Times Subscriber
Fitness-Focused Food Drives
In March, Technogym Hosted the Let's Move & Donate Food Campaign
Interactive Themed Educational Boxes
Enlightened Generation’s Themed Boxes Serve Children
Social-to-Outdoor Campaigns
Tribesigns Extends TikTok's Super Wish Campaign to Times Square
Social Engagement Platforms
Sociable AI Predicts Viral Posts And Generates Brand Aligned Comments
Community Fashion Events
Free People Hosts a Charitable Summer Gathering with Film and Activities
Vibrant Creativity Campaigns
Crayola Debuts its 'Creative Acts of Color' Initiative
Tax-Focused Marketing Campaigns
Intuit Debuts the Second Iteration of 'Now This is Taxes'
Focused Fashion Feeds
Clone Helps You Stay Updated with Fashion Trends Sustainably
Empowering Vibe Coding Campaigns
Paris Hilton is the First Android Icon in Residence
Seasonal Social Good Sandwiches
Urban Eat and Teenage Cancer Trust Partnered for the Holidays
Global Product Launch Events
Uber Unveils a New Go-Get Exhibit Featuring Interactive Vignettes
Attention Economy Agencies
VaynerX Launches Tamara Group to Drive Social-First Brand Relevance
Impact Travel Guides
Giveback Guide Connects Travelers With Meaningful Ways To Support Local
Charitable Children-Focused Initiatives
Kidoodle.TV Concludes Its 'A Wish A Week'
Social Good Clothing Campaigns
ZigZag and The Salvation Army Partnered to Prevent Fashion Waste
Embedded Safety Networks
‘Ask for Angela’ Builds Retail-Based Support Systems Across Toronto
In-Game Tree-Planting Initatives
Dots.eco & Candivore Debut an Eco Initiative for Match Masters
World Hunger Day Events
ZiMad Partnered with The Hunger Project on New Events in its Games
Ethical Cosmetics Campaigns
Sabrina Elba Advocates for Ethical Sourcing and Child Labor Reform
Charitable Influencer-Targeting Campaigns
Puresport Runs the 'Thrift It Back' Campaign
Dog-Honoring Fundraising Campaigns
Universal Joint is Running Its Dogust Campaign in August
Nourishing Community-Focused Initiatives
Fresh Thyme Market Expands Efforts During the Holidays
Interactive Emoji Grids
One Million Emojis Lets You Choose and Lock Emojis in Real-Time
Custom AI Social Feeds
Bluesky’s Attie Lets Users Build Feeds with AI
Branded Pet-Fostering Challenges
The PEDIGREE Foundation Launched the Foster 50 Challenge
Sustainable Coffee Ventures
Staten Island Partners with the Eco-Friendly Coffee Brand
Expressive App Icons
The Instagram Teen Icons Deliver Vibrant Customization for Younger Users
Branded Social Impact Initiatives
Youth To The People Unveils the Community To The People Program
Affordable Smart Community Projects
Arrow Electronics and Habitat for Humanity Collaborate
Social Finance Ecosystems
Venmo blends payments, rewards, and social discovery features
Meaningful Relationship-Encouraging Campaigns
Iceberg Vodka Debuts 'Foraging Deeper Connections'
Philanthropic Investment Initiatives
Absolutaris Base Launches Global Philanthropy Initiative
AI Social Connectors
Blurbs Provides AI-Moderated Group Chats To Foster Genuine Connections
Wristband Balance Donations
UNICEF Spain's Cash Forward Provides Purpose for Unspent Money
AI News Impact Extensions
Read & Give Turns News Reading Into Instant Charitable Action
Refugee-Focused Youth Sport Initiatives
ANTA Group Continues ‘Moving for Change’ with UNHCR
Tree-Planting Drink Campaigns
The Human Bean links beverage sales to global reforestation efforts
Anti-Screen Summer Social Events
Eventbrite Presents 'The Offline Summer' Initiative
Charity Matching Tools
GivingGPT Helps Users Discover Trusted, Cause-Aligned Charities With AI
Tree-Planting Spa Initiatives
Sabai Thai Spa Introduced an Environmental Sustainability Program
Charitable Camp Initiatives
Tim Hortons' Annual Camp Day Initiative Returns on July 16
Philanthropic Media Initiatives
New to The Street Has Introduced For the Causes™
Boldly Humorous Holiday Campaigns
MyRegistry.com Debuts 'It's NOT the Thought That Counts'
Creativity-Focused Global Ambassador Programs
Crayola Creativity Week Begins with an Announcement
British Autumn Campaigns
Burberry Debuted Its Soccer-Themed 'A Good Sport' Collection for Fall
Emoji Party Games
Speedmoji Turns Emoji Texting Into A Fast-Paced Group Game For All
Social Good Gifting Ranges
The Virgin Experience Days Gifts for Good Collection is Purposeful
Music Venue-Led Food Drives
The 9:30 Club Addresses Hunger and Food Waste
AI-Enabled Nature Experiences
Agency for Nature's Talking Tree Connects People to Local Greenery
Emotion-Based Social Networks
Oura Social Turns Personal Feelings into Shared, Visual Expression
Charitable Qsr Campaigns
A&W Canada is Running the Burgers to Beat MS Day Campaign
Gratitude Journaling Apps
Be Grateful Daily Creates Journals With AI Insights & Wellness Tracking
Supermarket Charity Partnerships
Aldi UK and Neighbourly Partnered to Support Summertime Meals
Human Trafficking Awareness Campaigns
BODYBAR Pilates Runs the BODYBAR Does Good Campaign
Platform Infrastructure Projects
Enviromates Launches the Enviromates.earth Platform
Checkout-Based Micro-Donations
Adyen and adidas expand donation features at checkout
Corporate Volunteer Initiatives
TELUS Hosted Its 21st Annual Days of Giving
Purpose-Led Emerging Brands Initiatives
7-Eleven Taps 27 Brands for Its 2026 Brands with Heart™
Soccer Equipment Donation Programs
Subaru of America is Running the Gear for Good Program
Collaborative Virtual Food Drives
Wellpath Supports Second Harvest Food Bank of Middle Tennessee
Charitble Children-Supporting Initiatives
Dunkin’ Joy in Childhood Foundation Donates $1.6 Million
Creative Networking Tools
Designer Hikes Builds Community By Connecting Designers Outdoors
Optimism-Focused Charitable Campaigns
LG Electronics Canada Ran the Optimism Meter Campaign
Philanthropy Art Marketplaces
TheFaunaClub Connects Wildlife Conservation With Art And Giving
Tech-Enhanced Marketing Tools
Sprout Social Has Introduced Upgrades to Its Customer Care Platform
Digital Fundraising Competitions
Headquarterz Launched the Community Cup
Young Innovator-Honoring Award Initiatives
TNL Mediagene Runs Its Becoming Aces Awards Ceremony
Collective Participation Campaigns
Garnier Launches the Collective for the Planet Program
Thinking Emoji Guides
Thinking Emoji Explains How To Use The Emoji Across Social Media
Smart Content Aggregators
Smashing’s Personalized Article Discovery App Helps Users Stay Informed
Social Entertainment Apps
BuzzWheel Turns Group Gatherings Into Interactive Challenge Experiences
Disability Representation-Encouraging Grants
Getty Images Announces a $20,000 Grant Initiative
Purpose-Driven Brand Contests
Publicity for Good is Supporting Goodness with Its Contest
Group Challenge Apps
Challenge Friends Lets Users Complete 30-Day Self-Improvement Challenges
AI Emoji Assistants
Emoji Bot Provides Smart AI Suggestions To Enhance Your Messages
Long-Term Food Insecurity Efforts
Jack and Jill of America Debut a 100,000-Hour Service Challenge
Kindness Generator Platforms
bekind.now Helps Users Generate Acts of Kindness to Brighten Days
Donation Analytic Tools
Overflow AI Turns Donation Data To Instant Charts And Actionable Insights
Emoji Asset Hubs
Emoji Saga Lets You Copy Or Download Thousands Of Emojis Easily
Social Sharing Tools
Social Plus Expands Your Reach With Shared Posts Across Platforms
Collaborative Dad-Honoring Walks
GROWNSY & Good+ Foundation Hosted the Daddy Summer Stroll Event