The idea of personal scores on social media platforms is something many people live for these days and PersonalHeroes hopes to leverage that obsession for a good cause -- or many good causes. As Fast Company puts it, "PersonalHeroes wants to bring a kindness score to the sharing economy."
Founded by Stephanie Knopel, PersonalHeroes provides an opportunity for people and businesses to go beyond the likes and followers to make tangible positive impacts on other lives. Fast Compny explains, "People tag other users in a compliment in the PersonalHeroes app ('Amy held the door open for me,' or 'Steve returned my wallet') —and the algorithm decides how much that positive action was worth and boosts the user's kindness score accordingly." This marries the digital and physical space in a Good Samaritan sort of way.
What Makes This Trend Stand Out
- Kindness-tracking Social Platforms
- Opportunity for social platforms to incorporate kindness tracking features to encourage positive actions.
- Sharing Economy 2.0
- Opportunity to enhance the sharing economy by measuring and rewarding acts of kindness.
- Digital-physical Integration
- Opportunity to bridge the gap between digital and physical spaces by incentivizing and promoting positive actions.
Sectors Adopting This
- Social Media
- Opportunity for social media platforms to implement kindness-tracking features to create a more positive user experience.
- Sharing Economy
- Opportunity for sharing economy platforms to incorporate kindness tracking to encourage positive interactions and contributions.
- Digital Wellness
- Opportunity for digital wellness platforms to measure and reward acts of kindness, promoting well-being and positive behavior.
