These anti-texting and driving campaigns tackle a whole realm of issues that relate to distracted driving, from snapping photos to answering phones and looking at push notifications.
The printed ad campaigns from Volkswagen, Fiat and Toyota are examples of different approaches to getting a grim message across to youth, either with graphic images of wrecked cars, or emoticons and typography to play up the texting theme.
One of the easiest ways to cut down on the temptation of texting or using a phone while in the car is just to stop using it all together when you’re behind the wheel. This can be a challenge, but there are helpful aids to enforce the habit, like Samsung’s Eyes on the Road app. For an even more lo-tech approach, the Red Thumb Reminder is an initiative that encourages drivers to paint one of their thumbnails red, which forces them to be mindful and think twice when they pick up a phone in the car.
45 Anti-Texting and Driving Campaigns
45
Punch-Worthy Car Crash Ads
The Ecovia Don't Text and Drive Campaign Pleads 'Stop the Violence'
44
Last Words Safety Ads
The Fiat DNT TXT AND DRV Campaign is Inspired by Historical Figures
43
Insta-Wreckage Auto Ads
Toyota's 'Don't Shoot and Drive' Instagram Ad Puts Filters on Wrecks
42
Disturbing Emoticon Driving Ads
The Stop Accidents Campaign Urges People to 'Don't Text and Drive'
41
Deathly Emoticon Ads
The Brake Don't Text and Drive Campaign Sends a Morbid Message
40
Gruesome Shockvertising
A Texting While Driving PSA Shows Horrific Realism
39
Steering Wheel Desks
Mobile Office Desks Advises to Be Used Only While Parked
38
Shattered Bloody Ads
Don't Text and Drive Billboard is a Gruesome Warning on the Roads
37
Social Media Street Sign Ads
A Safe Driving Campaign Incorporates Social Media Icons with Signs
36
Typographic Accident Ads
This Texting and Driving Campaign Hides Danger Within Oversized Letters
35
Engraved Text Ads
The Fiat Linea's 'SMS' Campaign Reminds You to Keep Your Eyes on the Road
34
Traumatized Typography Texting Ads
The MINI Word Blocker App Campaign Promotes Safe Driving
33
Erotic Texting Ads
The Alberta Office of Traffic Safety Campaign Shows 'Crotches Kill'
32
Text Messaging Induced Crashes
British Teen Imprisoned
31
Typography Auto Ads
Mercedes-Benz Pre-Safe Brake Warns You Not to Text and Drive
30
Nail-Painting Awareness Projects
The Red Thumb Reminder Halts Texting & Driving with a Finger
29
Anti-SMS Driving Campaigns
AT&T 'No Text on Board' Pledge Asks You to Stop Texting and Driving
28
Morbid Message Ads
The Metuna Don't Text and Drive Campaign is Shockingly Nonchalant
27
Helpful Texting Narration
Drive Safe.ly Will Read Your Email and Texts to You In Real-Time
26
Dangerously Driven Ads
Road Safety Trust 'Distracted Brains' Campaign Cleverly Obstructs Your View
25
Disguised Driver Safety PSAs
Zurich Beer Draws Driving Comparisons in Its Texting and Driving Ad
24
Anti-Texting Ads
The 'Liberty Mutual: Dnt Txt & Drv' Ad Campaigns are Shockingly Simple
23
Crowdsourced Car Crash Installations
The Crush The Speed Campaign Promotes Safe Driving in Moscow
22
Autocorrect Automobile Safety Ads
Volkswagen's 'Don't Text and Drive' Ads Give a Relatable Message
21
Emoticon Flower Arrangements
FocusDriven.Org Tries to Raise Texting and Driving Awareness
20
Mixed-Messaging Car Ads
The Volkswagen Original Parts Commercial Does Not Take Alternatives
19
Reckless Driving Road Tests
Responsible Young Drivers Shows the Dangers of Texting and Driving
18
Road Sign Text Ads
The Cepia Campaign Urges People to Drive Carefully and Live Longer
17
Terrifying Text Tales
'The Last Text' Campaign Urges Teens to Stop Texting While Driving
16
Phone-Disabling Devices
Scosche cellCONTROL Ensures Safe Driving All the Time
15
Automatic Car Secretaries
DriveAssist Intercepts Texts and Calls While Driving
14
SMS-Friendly Highway Stops
New York Texting Zones Give Distracted Drivers a Safe Place to Go
13
Distracted Driving Stats
This Texting and Driving Infographic is Alarming
12
Sappy Safe-Driving Ads
Ronin Advertising Group Releases a Commercial That Might Make You Cry
11
Distraction-Removing Driving Apps
Samsung's Eyes on the Road App Blocks Incoming Calls & Messages
10
Crash-Preventing Droid Docks
The Aura Smartphone Car Dock Makes Using Your Phone on the Road Safer
9
Comedic Texting PSAs
The Jane Lynch 'Text Ed' Videos Highlight the Dangers of SMSing
8
Mobile-Disabling Auto Devices
'cellCONTROL' Eliminates Phone Use for a Safer Drive
7
Texting Prevention Phone Apps
Eyes on the Road Phone App Stops Texting and Driving
6
Vehicular Desks
The Armadillo Notext Desk by D2D is Convenient
5
Anti-Texting and Driving Gadgets
Key2SafeDriving Prevents Text Messaging on the Road
4
Anti-Text Driving Apps
DriveSmart Plus Prevents Texting From Cars in Motion
3
Texting Cabby Apps
Uber Cab Lets You Order a Chauffeured Car Straight from Your Cell Phone
2
Cellular Steering Wheel Ads
Irish Authorities Launch a Road Safety Campaign Aimed at Texting
1
Automated Texting Apps
The Android ‘On the Move' Widget Will Keep You Safe on the Road
Related Ideas
Horror-Themed Phone Campaigns
Samsung's Join the Flip Side Takes Cues from 90s Horror Movies
Anti-Consumption Natural Ads
The 'Girls Just Wanna Grow Plants' Ad Aims to Reducing Consumption
Digital Detox Phone Concepts
Andrea Mangone Boasts a Minimalist Foldable Phone
Digital Nomad Concept Cars
This Multipurpose Car Was Envisioned By Students From Skoda
Nostalgic Beer Brand Phones
The Boring Phone by Heineken Helps Adults Focus on What Really Matters
Sun-Framing Billboards
Minute Maid's New Billboards Help Passersby Get a Daily Dose of Vitamin D
Gen Z IRL Campaigns
Hinge's Phonebook Encourages Gen Z to Connect IRL for Global Day of Unplugging
Integrated Eye Health Apps
LookAway Protects your Eyes While Boosting Productivity
Sea-Inspired Anti-Smartphone Cocktails
The Futago Smartphone-Fasting Sour Encourages Socialization
Flask Phone Cases
Body Vodka Created a Take-Anywhere Transparent Flask Phone Case
Impairment-Aiding Navigation Apps
The Commute Booster App is Made to Help the Visually Impaired
Phygital To-Do List Devices
The Conceptual 'PRESS' Task Device Helps Users Focus
High-Definition Dashboard Cameras
Amazon Announced the 'Ring Car Cam' at CES 2023
Technical Education Car Toys
The Conceptual 'GoCar' Helps Kids Learn to Code Autonomous Vehicles
Compact Body Cameras
The 'PhoneCam' Lets You Capture Footage Of Illegal or Threatening Behaviour
Immersive AR Automotive HUDs
The HARMAN Ready Vision Augmented Reality HUD was Debuted at CES 2023
Reduced Connectivity Mobile Devices
The Minimal Phone Combats Against Too Much Scrolling
Interactive In-Store Ads
Visibubble Brings Mobile Messaging Capabilities to Store Shelves
Confidentiality-Centric Smartphones
This High-Tech Smartphone Helps Protect Your Privacy
Convention-Challenging AC Campaigns
Samsung's WindFree Ad Stars a Savvy Grandma-Fluencer
Intentional Disconnection Device Chargers
The Conceptual 'Share Power' Prevents Bedtime Use
Fully Autonomous Crossover SUVs
The Conceptual 'DKM 2.0' by Vladislav Semenov is Futuristic
Autonomous Showroom Concepts
JIDU's Dealership Experience Lets Buyers Watch Their Car Pilot Itself
Activewear-Branded Smartphones
The Conceptual Adidas FOG Phone Highlights the Three Stripes Logo
Anti-Distraction Communication Devices
The 'Beepberry' Only Works with the Beeper App
Gen Z Hotline Campaigns
Simply Spiked's 'Peach Responsibly' Campaign Addresses Generational Gaps
Mood-Enhancing Car Air Purifiers
The Conceptual 'FRI' Air Purifier Has a 3D-Printed Design
Carbon-Absorbing Street Murals
Volkswagen Canada Lauched a Pollution-Eating Mural in Toronto
Text-to-Shop Retail Services
Walmart Text to Shop Makes it Easier Than Ever to Shop
Connected Gamer Campaigns
Heineken's Just Another Night Out Shatters Anti-Social Stereotypes
Resurrected Used Smartphones
Think Tank Team Makes Artifacts with Project Afterlife
Tracking Device Safety Implementations
Google is Rolling Out Anti-Stalking Measures to Trackers
AI Physical Therapy Apps
Scrolling Therapy Helps Parkinson's Patients Work Their Facial Muscles
Acne Emergency Hotlines
ZitSticka's Dis-PATCH SMS Hotline Provides Personalized Recommendations
Mental-Health Smart Mirror Concepts
The Mio Smart Mirror Encourages Self-Motivation
Fun-Focused Festival Phones
The Brahma Phone is a Pared-Back Device for a Worry-Free Experience
Autonomous Vehicle Kits
This Kit Teaches Kids How AI is Changing Transportation Dynamics
Contemporary Smartphone Exhibitions
Ester Bruzkus Architekten Designs 'The World in My Hand'
Braille-Equipped Memo Devices
The 'TEXT.ure' Memo Device Lets Users Read Notes in Private
Health-Focused Alcohol-Tracking Apps
Sunnyside is a Mindful Drinking & Alcohol-Tracking App
Solar-Powered Autonomous Vehicles
The 'Ada' Autonomous Vehicle Concept is Passively Charged
Daily Motivation Apps
'Motivation' is an Empowering App Helping People Make the Most of Their Days
Emotive Smartphone Camera Covers
Yifan Hu Designs the Emoji-Inspired Smartphone Accessories
Food Truck Billboards
McDonald's Transformed Billboards into Digital Food Truck Displays
Consolidated Automotive Apps
The 'Fisker' App Caters to Every Aspect Of the Customer Experience
Color-Changing Concept Cars
The BMW i Vision Dee Offers a Glimpse of the Future at CES 2023
Intoxication-Indicating AI Technology
Researchers Work Towards a Drunk-Driving Detection Software
Polite Driver Communication Lights
The Sorry Thanks Car Sign Helps Drivers Communicate Easily
Alcohol-Monitoring Bracelets
The 'SOBRSure' Proactively Detects Alcohol In Drivers' Systems
Motivating Journaling Apps
MindUp Encourages Users to Maintain a Daily Mindfulness Habit
Communication-Based Immersive Exhibitions
Intuit Mailchimp and Design Museum Present Email is Dead
Connected Productivity Assistant Timers
The 'Focush' Productivity Timer Keeps Users Focused
Emoting-Grille Car Concepts
BMW's I Vision Dee Concept Creates a Digitalized Driving Experience
Car-Free Day Campaigns
Swapfiets Advocates for Car-Free Days in Dutch Cities
Syringe-Based Billboards
Dove's Injectable Billboard Addresses Toxic Beauty Standards
Emoji-Inspired Beer Campaigns
Corona's Emojiless Pledge Fights Digitization & Celebrates Reality
Priority-Only To-Do Apps
The 'Five' To-Do App Limits Users to Five Tasks at a Time
Smartphone Use Reduction Accessories
The Conceptual 'Burnner' Locks and Unlocks to Limit Use
Anti-Late Night Texting Tools
HOP WTR Debuts the DNT TXT lockbox to Prevent Impulsive Texting
AI-Powered Car Monitors
SPARQ Diagnostics Keeps Drivers Connected to Their Vehicle
Psychology-Based Habit Apps
The 'Doabl' App Helps Users Overcome Mental Barriers
Cheeky Electric Vehicles Ads
Škoda 'Hijacks' Competitors in Innovative Marketing Campaign
Self-Driving Vehicle Cockpit Designs
The Samsung Display Digital Cockpit Has a Dual-Display Setup
Car Color-Changing Technology
BMW Conceptualizes Car Color-Changing Technology
AR Vehicle Displays
The Kia EV6 Features a Smart Augmented Reality Winshield for Navigation
Turtle-Inspired Sleek Automobiles
Mercedes Benz Presents a Look at the Vision iMobility
Text-to-Image AI Tools
Canva Launches Its New AI-Enabled Design Tool For All Its Users
Digital Convenience Store Signage
Kwik Stop is Rolling Out New Outdoor LED Displays
AR Driving Games
Dodge Created an Augmented Reality Driving Game Targeting Younger Drivers
Paper-Like Display Smartphones
These New TCL Smartphones Prioritize Eye Comfort
Autonomous Driving Initiatives
Volkswagen Announced a New Partnership with 'Mobileye'
Colorful Vivid Small Automobiles
Fiat Presents a New Colorful Update Transforming its Grey Cars
Responsible Drinking Campaigns
The Irish Goodbye Program from The Quiet Man Offers Free Rides Home
Distraction-Free Mobile Devices
The pgLang Light Phone II Encourages Mindful Communication
Car-Free AR Lenses
Bolt's Feels Like Home Campaign Uses AR to Envision Car-Free Spaces
Cinco de Mayo Campaigns
Cuervo with Haley Lu Richardson on a Celebratory Campaign
Touchscreen Thermometer Apps
This App Lets Smartphones Take Body Temperature Readings
Reality-Bending Car Ads
CarGurus Ad Features Melting Lego and Gourmet Chef Toddlers
Car-Identifying Apps
Scout Helps Enthusiasts Identify a Vehicle
Autonomous Driving Headlights
Mercedes-Benz Automated Driving Marker Lights Have a Turquoise Color
Autocorrect Sexual Health Campaigns
MRM NY Creates a New Playful Ad Campaign for Durex
Flame-Grilled Billboards
This Fiery Billboard Promotes the Flame Grilled Whopper-Flavored Doritos
Safety-Focused Holiday Mocktails
Allstate introduces Holiday Mocktails to Encourage Safe Driving
Youth-Catered Transportation Apps
Uber Introduces Teen Accounts in the Latest Update
Vibrant Retro Transport Campaigns
VCCP Creates Public Transport Safety Campaigns for the TFL
Therapeutic Breakup Bots
Text Your Ex Helps People Cope and Process Their Breakups
Text-Based Shopping Features
Walmart Unveils a New Shopping by Text Feature for Mobile Shoppers
AI Chatbot-Connected Vehicles
Volkswagen Will Be Integrating ChatGPT in Its New Vehicles
Self-Driving Food Delivery Services
Uber Eats is Launching Waymo Delivery Services in Phoenix
QSR-Backed SMS Marketing
McDonald's Launches a SMS Marketing Campaign Using a New Phone Number
Vehicle-Connected Mobile Networks
Porsche and Vodafone Launched a 5G Hybrid Mobile Private Network
Weenie Mobile Driver Applications
You Can Now Apply to Be a Oscar Mayer’s Wienermobile Driver
Text-to-Image AI Apps
The Bonkers App Quickly Creates Images using AI
UAE-Based Smart Taxis
UAE Residents Will Be Able to Call AI Smart Taxis Thanks to Hyundai
Chronic Psychosis-Aiding Apps
The SloMo App is Designed to Help Patients Slow Down Thoughts
Automotive Parking Lot Pop-Ups
Mercedes-Benz Turned Parking Lot Spaces into a Mini Showroom
Tow-Truck App Services
Lyft Launches a New Feature in the App to Schedule Maintainance
Smartphone Distraction-Curbing Apps
The 'Lemio' App Combats Against Smartphone Addiction
Inclusive Smartphone Prototype Apps
Researchers Develop the OneButtonPIN on the Side of a Phone
Vehicle-Focused App Updates
Tesla Launches a Powerful New Update for its Mobile App
Brand-Specific Trail-Finding Apps
Ford Unveils the Bronco Trail App for iOS and Android Devices
Distraction-Free Flip Phones
Consumer Cellular Unveils its 'Shot on Flip Phone' Campaign
Inclusive Driving Campaigns
Localiza Will Help People with Down Syndrome Learn How to Drive
AI Smoking Cessation Apps
The 'QuitBot' App Offers Resources To People Trying to Quit Smoking
AR Voter Campaigns
Snapchat & the Dutch Ministry Engaged and Inspired Gen Z Voters
AI-Assisted Car Shopping Apps
The CoPilot App Eliminates Barriers in Digital Car Shopping
iOS-Influenced Travel Apps
Uber’s Redesigned App Uses the Latest iPhone Features on iOS 16
Social Media-Limiting Apps
Elqi Intervenes with Meditation to Limit Social Media Time
Digital Eye Health Preservation
Blink Eye Uses the 20-20-20 Rule to Reduce Strain
Distraction-Limiting Apps
Shrewd Observer Helps You Live a More Disciplined Lifestyle
Sustainable Media Initatives
BlueTriton and Teads Launch a New Digital Sustainability Initiative
Digital Distraction Barriers
WallHabit Will Block Digital Distraction and Promote Focus
Smartphone Emergency Features
Apple Adds a New Emergency SOS Feature Through Satellite
Safety-Promoting Logistics Services
Drivewyze Debuts a Complimentary Service Dubbed Drivewyze Free
Seamless Automotive Shopping Apps
Awin Group of Dealerships Launches Mobile App to Enhance CX
Software-Defined Collaborative Vehicles
Google and Renault Work Together on a New Digital Car
Perpetrator-Targeted Domestic Abuse Ads
Police Scotland Launches New Domestic Abuse Prevention Ad
Safety-Focused Delivery Features
DoorDash Introduces New Safety Features for Delivery Drivers
Reimagined Impressionist Paintings
AT&T Partners with Smartify to Highlight 5G Technology and AR
National Trafficking Awareness Ads
The See the Trafficking Signs Campaign Aims to Raise Awareness
Social Media Silencing Features
Instagram Quiet Mode Helps Users Take a Scheduled Break
Text Message Shopping Services
Textual is a Conversational Commerce Platform for SMS
Advanced Automotive Systems
Waze Gets its Own Built-in 'Renault' Car App for the First Time
Phone Puzzle Games
Word Search Game Offers Mental Stimulation with Word-Based Challenges
Provocative Eco Screensavers
Planet-Saving Screen Savers Encourage Switching Off Devices
Screen-Limiting Phone Apps
Takebreak Encourages People to Have a Better Work-Life Balance
Anti-Scam Dating Tips
Match Group Adds New Anti-Scam Tips for its Dating Platforms
Anti-Exploit Smartphone Features
Samsung Message Guard Protects Against Zero-Click Exploits
Streamlined Vehicle Rental Apps
The 'Nexus Connect' App Uses Text Recognition & Cloud Connectivity
Phone-Based User-Targeted Campaigns
PlugSMS Helps Users Launch Campaigns From Their Phones
Haunting Tech Safety PSAs
The Canadian Centre for Child Protection Releases 'The Horse'
Cross-Platform Car Key Features
The BMW Digital Key Can Now Be Shared Between iOS and Android
Public Awareness Campaigns
Saskatchewan Launched a Campaign Against Interpersonal Violence
Secure Firearm Campagins
The Ad Council, Brady, and Densu Unveil the Safe Stories Campaign
Notification-Silencing App Features
Instagram Debuts 'Quiet Mode' to Encourage Users to Disconnect
Complimentary Convenience Store Sunscreens
Pilot Flying J Left Arm Sunscreen Prevents Driver's Tan
Handsfree Highway Driving Technologies
Honda Sensing Technology Will Come Standard by 2030
Anti-Domestic-Violence Campaigns
Neighbours, Friends and Family Offers PSAs for Signs of Abuse
Spam-Sifting Messaging Apps
Silter Helps Identify Spam Messages
Task Management SMS Assistants
Hody Stops Procrastinating Through Friendly Text Messages