Outright Isolation

A desire for privacy has consumers turning to blunt solitary techniques

Implications - As social media encourages consumers to be more open and expressive, those who are more naturally introverted are reacting to products to keep things quiet. Seeking methods of privacy, consumers are turning to brazen disguises to blatantly showcase a desire for isolation. Such techniques signify a growing emphasis on personal needs rather than outward interaction.
SCORE: 4.2
Mild Top 4 Examples: 13,557 Total Clicks Sep 12 - Aug 14
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Consumer Insight Topics: Art & DesignLifestyleLife
Head-Covering Cushions (UPDATE) - The Kawamura-Ganjavian Ostrich Pillow Lets You Rest in Public
SCORE: 6.3
Hot 9,427 Clicks Pub: Sep 19, 12
Head-Covering Cushions (UPDATE)
The Kawamura-Ganjavian Ostrich Pillow Lets You Rest in Public
Creating a personal protection shelter for your head and arms, the Ostrich Pillow by design duo Key Portilla-Kawamura and Ali Ganjavian promotes complete relaxation anywhere and everywhere. With a... [More]
Cat Nap Disguises - The Nekokaburi Mask is a Privacy Hood for Afternoon Naps
SCORE: 3.3
Warm 2,112 Clicks Pub: Aug 14, 14
Cat Nap Disguises
The Nekokaburi Mask is a Privacy Hood for Afternoon Naps
The Nekokaburi Mask is a privacy hood that is practical for afternoon naps. This adorable accessory is perfect for long flights or car rides and allows one to block out bright lights and loud noises... [More]
Pita-Like Sleeping Pouches - The Dome Sleeping Hood Completely Covers Your Head While You Sleep
SCORE: 5.2
Mild 1,563 Clicks Pub: May 6, 14
Pita-Like Sleeping Pouches
The Dome Sleeping Hood Completely Covers Your Head While You Sleep
Using this bizarre sleeping hood probably feels like sleeping with your head in a paper bag. From Mitsubishi Paper Mills Ltd., the Dome sleep hood is designed to work like a sleep mask, except... [More]
Downsized Sleeping Scarves - The Ostrich Pillow Light Lets You Nap in Public Without Looking Silly
SCORE: 1.2
Untested 455 Clicks Pub: Oct 24, 13
Downsized Sleeping Scarves
The Ostrich Pillow Light Lets You Nap in Public Without Looking Silly
Those who loved the Ostrich Pillow but feared how they would look while wearing it in public will be all over the Ostrich Pillow Light. This new pillow, also from Kawamura-Ganjavian, is designed to... [More]