Appified Subscription

Subscription services turn to mobile apps to heighten accessibility

Implications - Seeking to connect with users in a more approachable way, subscription services are turning to mobile apps for easy application. Giving consumers access to services through text messages and social platforms, brands are putting a greater emphasis on mobile usage to not only streamline experiences, but also to connect with consumers in a way that they can easily identify with.
SCORE: 4.9
Mild Top 4 Examples: 1,932 Total Clicks Nov 14 - Jul 15
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DEMOGRAPHICS
Personalized Music Platforms - Samsung's Music Milk Provides a Custom Listening Experience
SCORE: 5.6
Warm 374 Clicks Pub: Jun 30, 15
Personalized Music Platforms
Samsung's Music Milk Provides a Custom Listening Experience
Music Milk is a subscription music streaming service that’s available to US-based Samsung customers that gets synced with a user’s existing Samsung account, so a listener’s history... [More]
Portable Television Apps - 24i Media's OTT App for Videoland Promises 'TV Everywhere'
SCORE: 5.6
Mild 668 Clicks Pub: May 22, 15
Portable Television Apps
24i Media's OTT App for Videoland Promises 'TV Everywhere'
TV app developer 24i Media created a new OTT app for video-on-demand company Videoland, aiming to deliver high-quality content and flexibility for streaming in HD to the European market. The app... [More]
Mobile Magazine Subscriptions - This Subscription Service is Made Easier with a Text-to-Pay Option
SCORE: 3.6
Mild 696 Clicks Pub: Nov 28, 14
Mobile Magazine Subscriptions
This Subscription Service is Made Easier with a Text-to-Pay Option
Mobile payment retailer Boku Inc. teamed up with IPC Media to offer users a magazine subscription service for publications such as InStyle and Marie Claire. The subscription service is streamlined... [More]
Messenger Music Services - The LINE Music Service Gives Mobile Users Listeners Freedom of Choice
SCORE: 4.3
Mild 194 Clicks Pub: Jun 30, 15
Messenger Music Services
The LINE Music Service Gives Mobile Users Listeners Freedom of Choice
LINE Music was recently launched in Japan as a new kind of on-demand music streaming service that’s integrated with the existing LINE messenger app. This makes it extremely easy for users to... [More]