Teaching management, finance apps offer youth insight via digital interaction
Implications - Going beyond traditional piggy banks, parents are turning to apps and online features to encourage management skills and financial literacy. Using social media and smartphone usage to combine lessons about finance with entertainment, these digitized techniques speak to a desire to introduce responsibility early on.
Trend Themes
1. Digital Money Management for Teens - Parents are turning to apps and online features to encourage management skills and financial literacy in teenagers and preteens.
2. Parental Control of Youth Finances - Mobile platforms are designed to empower young consumers to make their own spending decisions, but within certain parental boundaries.
3. Gamification of Youth Finance - Finance apps are designed to have a game-like experience with the option to add varying degrees of monetary rewards based on certain chores or activities.
Industry Implications
1. Education - Online platforms and apps can be used to teach financial literacy, money management, and other life skills to children and teens.
2. Banking - The rise of digital banking is fueling the development of child-friendly banking apps, mobile platforms, and prepaid debit cards.
3. Technology - New fintech apps designed for younger audiences are being created to monitor spending, promote financial responsibility, and encourage healthy saving habits.
4 Featured, 27 Examples:
57,110 Total Clicks
Date Range:
Jul 14 — Dec 15
Trending:
Mild
Consumer Insight Topics:
