Intentionally Unappetizing

A fixation on the eating experience sparks a focus on shocking cuisine

Implications - Consumers aren't simply looking for something delicious to eat, but a story to tell afterward. As foodie culture becomes ubiquitous, the unappetizing is becoming a focus for consumers craving an experience that's both satisfying for their palate and worthy of being shared on social media.
SCORE: 5.4
Warm Top 6 Examples: 38,321 Total Clicks May 14 - Sep 14
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Consumer Insight Topics: LifestyleFood
Repulsive Delicacy Photos - The 'Invasive Species' Photos Show Dishes Made from Rodents & Insects
SCORE: 7.1
Viral 16,145 Clicks Pub: May 22, 14
Repulsive Delicacy Photos
The 'Invasive Species' Photos Show Dishes Made from Rodents & Insects
The Invasive Species photo series, put together by photographer Christopher Testani with the help of food stylist Michelle Gatton and art director Mason Adams, is not for those with queasy stomachs... [More]
Monster Cakes - Artist Christine McConnell Creates Terrifying Desserts Dressed as a 50s Housewife
SCORE: 7.5
Viral 14,364 Clicks Pub: Sep 16, 14
Monster Cakes
Artist Christine McConnell Creates Terrifying Desserts Dressed as a 50s Housewife
Halloween will be much more terrifying this year if people decide to recreate some of these monster cakes. Terrifying, to say the very least, what makes these recipes even more eerie is that they... [More]
Reptilian Watermelon Art - This Watermelon Sculpture Looks Like an Sinister Alligator
SCORE: 5.4
Warm 3,620 Clicks Pub: Jun 4, 14
Reptilian Watermelon Art
This Watermelon Sculpture Looks Like an Sinister Alligator
If you’re looking for a way to get creative with your fruit, this unique alligator watermelon sculpture invites you to try carving your own watermelons into a work of reptilian art. While... [More]
Strange Scorpion Pizzas - The Calgary Stampede Will be Serving Scopions as a Pizza Topping
SCORE: 5.8
Warm 2,288 Clicks Pub: May 8, 14
Strange Scorpion Pizzas
The Calgary Stampede Will be Serving Scopions as a Pizza Topping
Pizza lovers looking to try something out of their comfort zone should make their way down to the Calgary Stampede in Alberta this summer to try out the adventurous scorpion pizza topping. The... [More]
Bloody Medieval Cakes - PurPlePete24 Created a Game of Thrones Cake that is Intricately Detailed
SCORE: 4.2
Mild 1,304 Clicks Pub: Jun 6, 14
Bloody Medieval Cakes
PurPlePete24 Created a Game of Thrones Cake that is Intricately Detailed
This Game of Thrones cake was created by two young ladies who go by the online name PupPlePete24. The amazing confectionary took them over 15 hours to make, but all their hard work certainly paid off,... [More]
Creepy Cranium Chocolates - Blackchocolateco Makes Chocolate That Resembles an Anatomical Skull
SCORE: 1.9
Untested 600 Clicks Pub: Jun 29, 14
Creepy Cranium Chocolates
Blackchocolateco Makes Chocolate That Resembles an Anatomical Skull
Etsy shop Blackchocolateco crafts and sells chocolate that resembles a real anatomical skull that doctors use. So whether you are a doctor, a mad scientist, a professor or simply someone who likes a... [More]