The Moven Smartwatch App Uses Behavioral Tricks to Reign In Your Spending

By: Rahul Kalvapalle - Apr 16, 2015
References: moven & venturebeat
Moven is a smartwatch-centric banking app that has already been launched on Samsung Gear and Moto 360 smartwatches. This app is designed to help consumers rein in their spending.

Moven has been likened to a health-tracking device for your finances, which is why it's ideal for use with smartwatches. The app has a spending meter that assigns users green, yellow or red ratings based on how much they've spent in a specific category compared to previous months. The app also guilt-trips you into saving money by displaying a receipt that tells you how much you've spent during the week or month or on a particular item.

What's brilliant about this app is that rather than trying to make users more disciplined with their finances, a very difficult and often impossible task, it uses a behavioral approach that conditions responsible spending.