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P2P Lending Platforms

The Ledge App Allows Users to Lend Money to One Another for Different Causes

— September 25, 2015 — Tech
The Ledge app is designed to allow a variety of individuals to lend money to one another through a peer-to-peer platform. This is ideal for situations when borrowing money from a bank, friend or family member is unfeasible and causes too many issues.

Ledge is essentially a crowdsourced platform that allows users to post the reasons they need money as a campaign profile. Whether the money is to finance a move, a large purchase or even pay off debt the Ledge app can help users source the money from fellow peers. The user sets an interest rate on the payments as well as a payback period, for example a 4.5% interest rate on 12 monthly instalments. If the campaign reaches its desired goal, the money is transferred to the organizer through the app. The app also controls the monthly payments back to the lenders through Venmo to simplify the process.
Trend Themes
1. Peer-to-peer Lending - Disruptive innovation opportunity: Develop a platform that utilizes blockchain technology to increase transparency and security in peer-to-peer lending transactions.
2. Crowdsourced Financing - Disruptive innovation opportunity: Create a platform that enables individuals to crowdfund for personal causes, such as medical expenses, education, or starting a business.
3. Automated Payment Systems - Disruptive innovation opportunity: Build an automated payment system that seamlessly handles the distribution of monthly payments from borrowers to lenders, reducing administrative burden.
Industry Implications
1. Fintech - Disruptive innovation opportunity: Develop innovative financial technologies to revolutionize the way lending and borrowing are conducted, providing individuals with more accessible and affordable financing options.
2. Social Networking - Disruptive innovation opportunity: Integrate social networking features into lending platforms to create a sense of community and trust among borrowers and lenders, enhancing the peer-to-peer lending experience.
3. Mobile Payments - Disruptive innovation opportunity: Create mobile payment solutions that seamlessly integrate with peer-to-peer lending platforms, simplifying the process of transferring funds between borrowers and lenders.
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