While there is certainly less of a stigma surrounding mental health these days, the prevalence of smartphones makes apps for self-help and related care easier to access than ever. Rather than having to seek out a specialist or guru, many are turning to easily accessible tech-based solutions for their health and general well-being.
The increasing commerciality of fitness wearables often come with an accompanying app, which saves people a trip to the bookstore while also receiving a much more personalized approach to self-care. Whether you are concerned with nutritional habits or are dealing with a particularly heart-wrenching breakup, there are apps for self-help available. New age answers like meditation, yoga and similarly spiritual solutions are quite popular while one-on-one phone-based therapy is also in existence.
This reflects a desire amongst mobile users for convenience as well as customized service.
- Gen Alpha
- Gen Z (primary audience)
- Millennial (primary audience)
- Gen X (primary audience)
