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SAMPLE CONSUMER INSIGHTS - Subscribe to access 8,202 more

Alcoholic Imitation

Creating a mature aesthetic, soda brands adopt designs reminiscent of alcohol

Implications - Expanding beyond the traditional demographic of young consumers, soda brands are turning to alcohol-inspired packaging to diversify its market audience. Crafting bottles to imitate beer and liquor, beverage brands are using aesthetics associated with adulthood to add sophisticated allure to store-bought drinks, combining nostalgic childhood products with a more mature look.
2.5
Score
Popularity
Activity
Freshness
Patterns
Megatrends
4 Featured, 34 Examples:
162,271 Total Clicks
Date Range:
Jun 12 — Sep 14
Trending:
Mild
Consumer Insight Topics:

Featured Examples

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