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SAMPLE CONSUMER INSIGHTS - Subscribe to access 8,236 more

Sensory Confection

Ordinary treats are revamped with unexpected textures for sensory appeal

Implications - Moving beyond taste and flavoring, consumers are turning to diverse textures for experiential appeal. Adding unexpected ingredients like exploding candy to cakes and breath mints, consumers are seeking to enhance ordinary goods with heightened sensory qualities, reinventing routine recipes with features that challenge mainstream conceptions of food and flavor.
2.2
Score
Popularity
Activity
Freshness
Patterns
Megatrends
6 Featured, 53 Examples:
414,057 Total Clicks
Date Range:
Sep 13 — Aug 15
Trending:
Untested
Consumer Insight Topics:

Featured Examples

Bubblegum-Like Berries
Bubblegum-Like Berries
Waitrose's Bubbleberry Looks Like a Strawberry, Tastes Like Gum
Once wildly popular in the 19th century, “Fragaria Moschat” is a very strange fruit that looks like a strawberry and tastes like bubblegum and now, Waitrose is rebranding the berries... MORE
Explosive Candy Truffles
Explosive Candy Truffles
Blogger HowSweetEats Infuses Pop Rocks into Chocolate Truffles
These delicious chocolate truffles by blogger HowSweetEats are rolled in a layer of explosive Pop Rocks candy for an added crackling taste. You can make these simple truffles at home if you’re... MORE
Crackling Breath Mints
Crackling Breath Mints
32 Effervescent Breath Treatment with IsoVoxy is Pop Rocks for Adults
The 32 Effervescent Breath Treatment with IsoVoxy offers a new experience when it comes to breath mints. As though inspired by the fun childhood candy Pop Rocks, it has a crackling effect as soon as... MORE
Explosive Firecracker Pops
Explosive Firecracker Pops
These Pop Rock Cake Pops Fourth of July Treats Go Off with a Bang
These delicious firecracker cake pops by blogger and foodie She Knows are great Fourth of July treats to make in honor of Independence Day. Inside lurks an explosive surprise that is sure to make... MORE
Candy-Covered Donuts
Candy-Covered Donuts
These Delicious Soda-Inspired Donuts Feature Fun Pop Rocks Sprinkles
The ‘Vegetarian Ventures’ blog recently developed a recipe for lemon-lime glazed donuts garnished with Pop Rocks sprinkles. Inspired by the some of the most beloved 90s treats, these... MORE
Carbonated Chocolate Lollipops
Carbonated Chocolate Lollipops
These Decorative Lollipops Feature a Surprising Crackle Factor
Chocolate lollipops are a sugary treat adored by all audiences. Recently, dessert blogger Heather of Sprinkle Bakes created a recipe that makes the popular candy even more enjoyable. Carbonated... MORE

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Related Examples

Nutty Fudge Donuts
Nutty Fudge Donuts
The Chocolate Pistachio Donuts are Extra Fudgey for National Fudge Day
Cinnamon Coffee Lollipops
Cinnamon Coffee Lollipops
The Cupcake Project Offers a Sweet Twist to Traditional Coffee Snacks
Super Stuffed Donuts
Super Stuffed Donuts
This Apple Fritter and Custard-Filled Donut is Glazed in Chocolate Too
Crunchy Cereal Confections
Crunchy Cereal Confections
These Gourmet Donuts are Topped With Different Sugary Breakfast Cereals
Candy Bar Donut Desserts
Candy Bar Donut Desserts
The Snickers Bar Donut Has a Full Chocolate Bar Hidden Inside of It
Ghoulish Anniversary Donuts
Ghoulish Anniversary Donuts
Celebrate the 30th Anniversary of Ghostbusters with Decorated Donuts
Festive Pirate Donuts
Festive Pirate Donuts
This Novelty Krispy Kreme Donut Celebrates Talk Like a Pirate Day
Festive Pumpkin Donuts
Festive Pumpkin Donuts
The New Pumpkin Spice Krispy Kreme Donuts are Filled With Autumn Flavors
Candied Chocolate Donuts
Candied Chocolate Donuts
These Peanut Butter Cup Donuts Mix Sweet and Savory Flavors
Artisan Lollipop Sweets
Artisan Lollipop Sweets
These Lollipops are made with Matcha Green Tea, Toasted Almonds and Pear
Waffle Stick Makers
Waffle Stick Makers
The FTW200 2-in-1 Breakfast Treats Maker Creates Casual Desserts
Patriotic Star Pops
Patriotic Star Pops
These Memorial Cake Pops Would Make Perfect Fourth of July Treats
Cheese Ball Truffles
Cheese Ball Truffles
Becky McKay Created a Truffle Recipe that Infuses Cheetos
DIY Floral Suckers
DIY Floral Suckers
The Edible Flower Lollipops Make Perfect Thoughtful Gifts
Deceiving Cookie Tacos
Deceiving Cookie Tacos
These Sweet Tacos are Creatively Made Using Vanilla Oreo Shells
Patriotic Flag Desserts
Patriotic Flag Desserts
These American Flag Cake Pops the Perfect Memorial Day Treat
Cake Pop Bouquets
Cake Pop Bouquets
These Cake Pop Treats are Shaped Like Flower Bouquets
Spoon-Free Yogurt Pouches
Spoon-Free Yogurt Pouches
Chobani Yoghurt Pouches Let You Enjoy Your Snack on the Go
Bright Berry Teapots
Bright Berry Teapots
This Vintage Teapot is Shaped Like a Delicious Red Strawberry
Easter Carrot Cake Pops
Easter Carrot Cake Pops
Bakerella's Adorable Cake Pops Are the Perfect Easter Treat
Decadent Chocolate Box Resumes
Decadent Chocolate Box Resumes
This Graphic Designer Turned His Resume into a Box of Chocolates
Gummy Bear-Shaped Fruit Ads
Gummy Bear-Shaped Fruit Ads
The Haribo Gummy Bears Campaign Embraces Healthy Eating
Soda-Flavored Soy Milks
Soda-Flavored Soy Milks
Kikkoman's Flavored Soy Milk is Made to Taste Just Like Cola
Delicious Ireland Celebratory Donuts
Delicious Ireland Celebratory Donuts
These St.Patrick's Day Donuts Look Deliciously Minty
Gold-Infused Finger Foods
Gold-Infused Finger Foods
Wolfgang Puck Creates a Menu of Fine Oscar Treats with Edible Gold Dust
Alcohol-Infused Dessert Donuts
Alcohol-Infused Dessert Donuts
Drunkin Donuts Takes the Edge Off With Its Decadent Desserts
Middle Earth Desserts
Middle Earth Desserts
The Lord of the Rings Cake Pops is Fantastically Detailed
Personified Pumpkin Confections
Personified Pumpkin Confections
Indulge Your Sweet Tooth with This Pumpkin Cake Pops Recipe
Boozy Wasabi Truffles
Boozy Wasabi Truffles
These Chocolate Truffles are Infused with a Vodka Made from Wasabi Peas
Nutty Spread Recipe Books
Nutty Spread Recipe Books
Ferraro's Official Nutella Recipe Book is Full of Hazelnut Treats
Frozen Cookie-Infused Treats
Frozen Cookie-Infused Treats
These Sweet Oreo Ice Cream Truffles Make for Perfect Summer Snacks
Beer-Shaped Fruit Lollipops
Beer-Shaped Fruit Lollipops
This Sweet and Sour Lollipop is in the Shape of a Beer Mug
Miniature Villiainous Cake Pops
Miniature Villiainous Cake Pops
These Minion Cake Pops Celebrate the Launch of Despicable Me 2
Popping Firework Sugar Cookies
Popping Firework Sugar Cookies
This Firework Sugar Cookie Recipie is Perfect for the 4th of July
Imaginative Novelty Sweets
Imaginative Novelty Sweets
These Designer Lollipop Creations by Priscilla Briggs are Custom-Made
Iconic Building Block Treats
Iconic Building Block Treats
These DIY LEGO Cake Pops Help You Create Your Own Characters
Undead Rabbit Suckers
Undead Rabbit Suckers
The Zombie Bunny Lollipops are a Gruesomely Fun Easter Candy
Intricate Sci-fi Lollies
Intricate Sci-fi Lollies
These Handmade Lollipops by designerlollipop are Incredibly Detailed
Sustainably Sweet Wheatgrass
Sustainably Sweet Wheatgrass
Aconbury Sprouts Offers Organic Chilled Health Foods
Deliciously Boozy Bonbons
Deliciously Boozy Bonbons
These Lollipops are Made Using 15 Year Old Single Malt Scotch
Golden Nugget Pops
Golden Nugget Pops
These Single Malt Golden Chocolate Lollipops are the Epitome of Awesome Food
Spiked Cocoa Candy Balls
Spiked Cocoa Candy Balls
The White Chocolate Rum Truffles are an Alcoholic Party Pleasing Dessert
Popping Cocoa Crisps
Popping Cocoa Crisps
Rock Your Taste Buds With Chocolate Pop Rock Potato Chips
Gender-Targeted Breath Mints
Gender-Targeted Breath Mints
The Xylish Gender-Specific Gum is Designed for Men and Women
Breath Mint-Inspired Lotions
Breath Mint-Inspired Lotions
Samantha Szakolczay Creates a Fictional Altoids Skin Care Line
Bright Informational Branding
Bright Informational Branding
Waitrose 'LOVE life You Count...' Colorfully Display Calories
Scannable Window Shopping
Scannable Window Shopping
John Lewis Virtual Shop Lets People Conveniently Click and Collect
Urgent Breath Mint Adverts
Urgent Breath Mint Adverts
The Funda Mint Emergency Ads Arrive On-Site on Time
Calligraphic Candy Branding
Calligraphic Candy Branding
Waitrose Christmas Packaging Prepares Delicious Graphic Design
DIY Frozen Treats
DIY Frozen Treats
The Dairy Queen Blizzard Maker Brings This Delicious Dessert Home
Delectable Dessert Packaging
Delectable Dessert Packaging
Waitrose Sundae Design Will Make Your Mouth Water
Breath Mints for Pets
Breath Mints for Pets
DogToids and CatToids Freshen Foul Feline and Canine Mouths
Meth + Pop Rocks = Strawberry Quik (Drug Branding Or Dealing to Kids?)
Meth + Pop Rocks = Strawberry Quik (Drug Branding Or Dealing to Kids?)