This Halloween ad is a clever one that pokes just enough fun at the rivalry between Coca-Cola and Pepsi. The ad shows a Pepsi can that is wrapped in a red vampire-like cape that bears the brand name "Cola-Coca." To really drive home its message, the ad simply reads "We wish you a scary Halloween!" Without saying very much, the ad conveys that this Pepsi can has dressed up as a scary soda for Halloween.
This clever ad was created for Pepsi by ‘Buzz In A Box,’ a Brussels-based ad agency. The Halloween-themed Pepsi ad manages to put out a fun holiday message for consumers, as well as take a jab at one of its biggest competitors with a cheeky sense of humor. It would be just as entertaining to see how Coca-Cola would respond to an ad like this with its own costumed soda.
Cheeky Competitor-Costumed Ads
More Stats +/-
Soda Junkie Fashions
Avian Logo Mashups
Obsessive Vending Machine Blogs
Artery-Flowing Soda Ads
Elegant Feral Repackaging
Free 2019 Report & eBook
Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book.
Our Research Methodology
This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.