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Furnished Play

Consumers look to furnishings that double as children's toys

Implications - Seeking to maintain a contemporary aesthetic, parents are turning to carefully concealed toys for design practicality. Opting for furniture pieces that double as doll houses and see-saws, consumers use dual-purpose furniture as a way to offer kids a source of play without compromising the overall aesthetic of the home, but instead, enhancing it. This shift indicates that cohesive design has become a top-of-mind priority for homeowners, even those with kids.
Workshop Question - What are two conflicting needs your customer might have? How can you help consolidate them?
Trend Themes
1. Dual-purpose Furniture - Parents are looking for furniture pieces that double as children's toys, offering them a source of play without compromising the overall design of the home.
2. Innovative Hide and Seek - Designers are looking for ways to incorporate child's play within furniture pieces by making the toys cleverly concealed.
3. Collaborative Play - Furniture designers are coming up with innovative designs that encourage children's creativity and collaborative play.
Industry Implications
1. Furniture Industry - Furniture designers can capitalize on the trend of dual-purpose or cleverly concealed furniture pieces that cater to parents of young children.
2. Toy Industry - Toy designers can collaborate with furniture designers to create toys that integrate seamlessly within a home's décor as well as provide a source of play.
3. Interior Design Industry - Interior designers can cater to parents of young children by seeking out and incorporating furniture pieces that offer dual-purpose and cleverly concealed toys.
5.1
Score
Popularity
Activity
Freshness
Patterns
Megatrends
5 Featured, 45 Examples:
498,335 Total Clicks
Date Range:
Jan 15 — Oct 15
Trending:
Warm
Consumer Insight Topics:

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