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Social Employment

Social media becomes an advantage for job hunting and hiring

Implications - Employers and employees alike are leveraging the power of social media when it comes to recruiting and job-hunting. As the digital landscape continues to shape the workforce, social media becomes an asset that employers explicitly search for, and employees self-promote. This shift not only indicates which qualities are becoming more desirable, it also suggests that millennial job-hunting and hiring are becoming more public and social in nature.
Trend Themes
1. Social Media Recruitment - The use of social media in recruitment and job-hunting is becoming more widespread and public, shaping the workforce and highlighting desirable qualities.
2. Creative Social Media Promotions - Creative hashtag-hijacking campaigns and other unique social media promotions are becoming a valuable tool for businesses in attracting job applicants and engaging with audiences.
3. Innovative Job Hunt Coaching - Companies are offering innovative ways of training and coaching new graduates to better improve their job hunting prospects, utilizing social media platforms to educate and reach out to a younger audience.
Industry Implications
1. Recruitment - The use of social media platforms as a recruitment and job hunting tool is becoming more widespread, with increasing importance being placed on creativity and engagement.
2. Social Media Marketing - Businesses can use creative social media campaigns to attract potential employees and customers alike, with unique approaches and initiatives helping to differentiate them from competitors.
3. Education - Innovative training and coaching programs can help new graduates improve their job prospects, utilizing social media platforms to reach out and educate younger audiences.
3.3
Score
Popularity
Activity
Freshness
Patterns
Megatrends
4 Featured, 32 Examples:
91,120 Total Clicks
Date Range:
Jan 15 — May 15
Trending:
Mild
Consumer Insight Topics:

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