What I love about this scroll shelf is that it endeavors to solve a common problem with an unexpected twist. Conventional storage systems include products like bookcases and generally straight-edged shelving with limited customization for holding irregular-shaped items. What Johanna Paulsson has produced is a whimsical alternative to a basic, boxy cubby, literally thinking outside of the box.
A beautiful piece of pale molded wood is designed to be wall-mounted, with a larger version able to set up as a freestanding unit. The user can choose to face the scroll shelf towards or away from the wall, enabling her to customize the installation of clothes hooks and the way that the sculptural shelves creatively occupy space. Once fixed in place, the Små Ting cabinet is perfect for stashing clothing, mail, devices and more, to supplement storage in your bedroom, bathroom or front foyer.
Key Themes Behind This Trend
- Whimsical Storage Solutions
- Opportunity for companies to create playful and unconventional storage products for consumers seeking unique options.
- Customizable Shelving
- Disruptive innovation opportunity for companies to create shelving systems that can be easily adjusted and reconfigured to fit consumers' changing needs.
- Wall-mounted Storage Designs
- Opportunity for companies to create innovative, space-saving storage solutions for consumers living in smaller homes or apartments.
Where This Applies
- Furniture Manufacturing
- Opportunity for furniture manufacturers to create niche storage products for consumers seeking unique and playful designs.
- Home Organization Products
- Disruptive innovation opportunity for companies to create versatile and customizable home organization products that cater to consumers' specific needs.
- Interior Design
- Opportunity for companies to create innovative and visually appealing storage solutions that seamlessly integrate into a variety of interior design styles.
