The May 2019 cosmetics trends incorporate high-end skincare products, ingestible beauty supplements, obscurely themed makeup launches, and inclusive campaigns that aim to make products more accessible to a broader range of consumers.
One example comes from Marie Veronique, with the skincare brand launching its Pre + Probiotic Daily Face Mist to offer the skin a refreshing burst of energy while also working to sooth it and ease any irritation the user may be experiencing. With probiotics and coconut water used in the formula, it provides anti-inflammatory benefits and offers plenty of hydration.
Another example comes from Sugar Rush, a brand that's owned by Tarte Cosmetics. Taking inspiration from the desert, the brand launched a series of makeup brushes that come in fun cactus shapes, with three versatile brushes included in the launch. As the three brushes can be used to apply eyeshadow, concealer, contour, foundation, and powder, they can easily be used to apply a full face of makeup.
Top 100 Cosmetics Trends in May
From Burger-Themed Eyeshadows to Bespoke Skincare Serums:
Riley von Niessen — May 25, 2019 — Fashion
100
Indie Cosmetic-Centric Stores
SHOWFIELDS is a Newly Opened Beauty Store in NYC's NoHo Neighborhood
99
Sustainable Cotton Swab Alternatives
The 'LastSwab' is the World's First Reusable Cotton Swab
98
On-the-Go Luxurious Makeup Pop-Ups
Givenchy Engages Travellers Through an Immersive Activation
97
Back-to-School Cosmetic Collections
The Moschino x Sephora Collab Takes Cues from School Supplies
96
Discreet Male-Targeted Cosmetics
Stryx's Concealer & Tinted Moisturizer Redefine Men’s Cosmetics
95
Vibrating Makeup Applicators
Conair's True Glow Glam Collection Seamlessly Blends Makeup
94
Gemstone-Inspired Fragrances
Boucheron Paris' Orange de Bahia Pays Tribute to the Mandarin Garnet
93
Microdart Acne Patches
ZitSticka's KILLA KIT Targets Early-Stage & Newfound Zits
92
Graffiti-Inspired Luxury Cosmetics
Christian Louboutin's LoubiGraffiti Features High-Impact Colors
91
Outdoor Lifestyle Toiletry Kits
The Topo Designs Dopp Kit is Crafted with Durable Cordura Fabric
90
Bespoke Skincare Serums
Universkin Crafts Pharmaceutical-Grade Made-to-Order Skincare
89
D2C Minimalist Skincare
'Care' Connects Consumers to Straightforward, Effective Products
88
Purpose-Driven Body Care Brands
Unilever's 'The Right to Shower' Provides Access to Mobile Showers
87
Body-Positive Skincare Brands
Love AnyBody Makes Affordable Body Care for Chafing & Stretch Marks
86
Edible Superfood Serums
Four Sigmatic's Skincare Serum Can Be Used Topically and Internally
85
Cactus-Shaped Cosmetic Brushes
Sugar Rush's Fun Makeup Brush Set Boasts a Desert Aesthetic
84
Ingestible Beauty Products
'Evolution_18' is Introducing Beauty-Inspired Wellness to Walmart
83
Dissolving Cleanser Patches
Artis' Phantom Cleansing Silks Exfoliate and Cleanse with Oil and Foam
82
Egg-Shaped Beauty Sets
lookfantastic's Beauty Egg Collection Contains Products in Metallic Eggs
81
Natural Australian Beauty Brands
'Beached' Offers Cruelty-Free Products for a Natural Look
80
Soothing Organic Skincare
Keller Works Boasts a Eco-Friendly Range of Sensitive Skin Products
79
Fast-Acting Booster Serums
No7's Newest Products Address Loss of Firmness & Pigmentation
78
Citrus-Focused Skincare
Clean & Clear's Lemon Skincare Features Products like "Juice Toner"
77
Masculine Anti-Aging Cosmetics
Patrick's Skincare FS1 Face Scrub and FW1 Face Wash are 100% vegan
76
Anti-Aging Sunscreen Gels
Age IQ Invisi-Bloc Sunscreen Gel Protects Against Premature Aging
75
Saffron-Infused Ghee Moisturizers
Enn's Nourishing Moisturizer Features Washed Cow's Milk
74
Skincare-Specific Interactive Pop-Ups
Estée Lauder's Pop-Up Boasts the Advanced Night Repair Serum
73
Luxury Skincare Amenity Kits
Sunday Riley and United Airlines Collaborated on Airline Amenity Kits
72
Sonic Facial Cleansing Brushes
Conair's True Glow Brush Provides Spa-Quality Results at Home
71
Multi-Corrective Hydration Products
Vintner's Daughter Offers an Effective Skincare Treatment
70
AI-Powered Acne Analyzers
La Roche-Posay's EFFACLAR SPOTSCAN Helps to Identify & Eliminate Spots
69
Probiotic-Powered Detoxifying Cleansers
Probiotic Action's Product is Clay-Based & Purifying
68
CBD Sheet Masks
Beboe Therapies' CBD Face Mask is Packed with Skin-Soothing Ingredients
67
Art History-Inspired Beauty Accounts
The Gucci Beauty Instagram Boasts Artful Inspiration Images
66
Multipurpose Plumping Creams
Glossier Bubblewrap is a Two-in-One Eye and Lip Cream
65
Cannabis Face Masks
Milk Makeup is Expanding Its Kush Line with This Green Mask
64
Protective Kid-Friendly Skincare
ATOPALM Kids Encourages Youth to Form Healthy Skincare Habits
63
Retinol-Free Skincare Rounds
Indeed Labs' Bakuchiol Reface Pads Use a Gentle Retinol Alternative
62
Wing-Assisting Liners
L'oreal's Infallible Flash Cat Eye Liner Provides the Perfect Guideline
61
Ethical Cannabis Skincare
Ho Karan is France's First Sustainable Cannabis Skincare Brand
60
Contoured Makeup Brushes
The 'Couture' Makeup Brush Shapes Fit Different Parts of the Face
59
Frappuccino-Inspired Lipstick Sets
Starbucks' S’mores Sip Kit Celebrates the S’mores Frappuccino
58
Iconic Lipstick Relaunches
RuPaul's Red Viva Glam Lipstick Shade is Making a Celebratory Comeback
57
Cat Eye-Enhancing Mascaras
Bourjois's New Eye Catching Mascara Thickens and Defines Lashes
56
AR Makeup Discovery Apps
Guerlain's Virtual Try-On Visualizes Lipstick, Foundation & More
55
Serum-Inspired Lip Treatments
The Lip Volumizer by La Mer Features Its Iconic Miracle Broth
54
Donut-Scented Lip Balms
Dunkin' Launched Donut Lip Balms That Smell Like Munchkins
53
Men's Makeup Sets
War Paint's Men's Full Makeup Set Provides Foundation, Bronzer, a Brush & More
52
Fermented Facial Oils
Bliss' Hydration Salvation is a Vegan Facial Oil Powered by Camellia
51
Storytelling Royal Eyeshadows
CoverGirl Created Ascension, Reign, Overthrown & Revolution Palettes
50
Purple Rice Sleeping Masks
Kana Beauty's New Sleeping Mask Hydrates the Skin Overnight
49
Cica-Powered Sleep Pastes
YourGoodSkin's Cica Repair Sleep Paste Aids the Skin's Natural Barrier
48
Dry Shampoo Pump Powders
Hairstory's Pow(der) On! Dry Shampoo Gives the Hair a Full Body
47
Simple High-Efficiency Skincare
WorksBeauty's Products Were Inspired by Skincare Search Terms
46
Freeze-Dried Skincare Tablets
Georgia Louise's 'Pure Molecule' Serves as a Nightly Booster
45
Tinted Sunscreen Compacts
Clarins' Sun Care Product is Packaged Like a Sunscreen Cosmetic
44
Caffeinated Skin-Stimulating Scrubs
Frank Body Original Coffee Scrub Tackles Breakouts and More
43
Inclusively Formulated Foundations
UOMA Beauty's Makeup Caters to All Skin Types with "Skin Kins"
42
Seaweed Skincare Powders
23Skin's All-in-One Seaweed Powder Supports DIY Skincare Creations
41
Leave-On Body Exfoliants
The Skin Revealing Body Lotion 10% AHA Smoothes from the Neck Down
40
Smoothie-Like Probiotic Masks
GlamGlow's Berry Mask Has Brightening Antioxidant Ingredients
39
Mature Intimate Skincare
MegsMenopause Offers Products for Perimenopausal and Menopausal Women
38
Burger-Themed Eyeshadow Palettes
Glamlite's Burger Palette Offers Shades Like Lettuce & Tomatoes
37
Modular K-Beauty Cosmetics
Stonebrick Targets Millennials with Customizable, LEGO-Like Packaging
36
Male-Targeted Self-Care Campaigns
AXE is Inviting Modern Men to Explore Their "Bathsculinity"
35
Amazonian Beauty Boxes
Physicians Formula Created an Affordable Murumuru Baby Butter Box
34
Gentle Vitamin-Rich Serums
La Roche-Posay's Serum with Vitamin C Suits Aging, Sensitive Skin
33
Akoya Pearl Eye Creams
The Pearl Eye Cream from Tatcha Reduces Fine Lines and Dark Circles
32
Pigmented Lip Oil Treatments
The Hourglass Nº 28™ Lip Treatment Oil Adds Moisture to the Skin
31
Soothing After-Sun Foams
OUAI's After-Sun Product Hydrates Skin with Aloe-Infused Bubbles
30
Anti-Inflammatory Daily Mists
Marie Veronique Offers an Affordable, Convenience-Focused Spray
29
Transformative Pore Strips
Clean & Clear's Blackhead Eraser Scrubby Gel Strips Turn into Exfoliant
28
Ultra-Nourishing Lip Treatments
KORA Organics' Lip Treatment Conditions and Combats Fine Lines
27
Palm Oil-Free Bronzers
Fluff's Bronzing Powder Appeals to Gen Z with a Unique Formula & Packaging
26
Beautifying Vitamin C Powders
Neogen's Real Vita C Powder Lemon Works Around the Risk of Oxidation
25
CBD Body Balms
Raised Spirit's Organic CBD Body Balm Deeply Nourishes Skin
24
Personalized Skincare Devices
Cutitronics' CutiTron is Comparable to Fitbit for the Skin
23
Cooling Hydrogel Sheet Masks
Tula's New Face Mask Leaves Skin Looking Refreshed and Radiant
22
In-Shower Body Creams
Dr. Hauschka's Recycled Plastic Packaging Uses Post-Consumer Materials
21
Kelp-Infused Body Creams
The Atlantic Kelp and Magnesium Anti-Fatigue Body Cream is Replenishing
20
Dessert-Like Whipped Face Masks
Bliss' Mint Chip Mania Reminds of a Popular Ice Cream Flavor
19
Radiating Friction Cleansing Oils
ORIGINS' Modern Friction Cleansing Oil is For All Skin Types
18
Vitamin-Rich Skin Polishes
This Professional-C Polish and Mask Contains 30% L-Ascorbic Acid
17
Transparency-Focused Fine Fragrances
Henry Rose Offers Full Ingredient Lists for Signature Scents
16
Silky Mineral Moisturizers
DTB's Mineral Moisturizer Offers Fresh, Radiant & Lightweight Coverage
15
CBD Beauty Oils
Undefined Beauty's Indigo Rose Glow Elixir Features Nutrient-Dense Ingredients
14
Hemp-Infused Liquid Lipsticks
The 'Lip Blaze' Cream Liquid Lipstick Has Cannabis Sativa Seed Oil
13
Clean Beauty Swap Events
The Whole Foods Market Better Beauty Swap Let Guests Trade an Empty Item
12
Purple Rice Face Creams
The Dewy Skin Cream from Tatcha Deeply Hydrates and Revitalizes Dry Skin
11
Vitamin-Rich Rose Skincare
Korres' Wild Rose Collection Combines Super Vitamin C and Wild Rose Oil
10
Deeply Hydrating Skincare Gels
The Bio-Oil Dry Skin Gel Features a Formula with Minimal Water
9
Beautifying Green Tea Serums
Innisfree's Reformulated Green Tea Line Features "Beauty Green Tea"
8
Interactive Fragrance Displays
Macy's is Introducing a Dynamic In-Store Experience with Fragrance
7
Straightforward Male Cosmetics
Altr Offers Simple Skincare Solutions and Cosmetic Products for Men
6
Summery Vegan-Friendly Soaps
The Thankyou Botanical Earl Grey & Clary Sage Hand Wash is Gentle
5
Expansive Concealer-Foundations
Pür's Love Your Selfie Comes in a 100-Shade Foundation Range
4
Multipurpose Bronzing Lotions
European Wax Center's 'Glow It' Builds Color & Inhibits Hair Growth
3
Versatile Metallic Eye Shadows
These Stila Eyeshadow Palettes Each Include 12 Stunning Shades
2
Conservation-Supporting Cosmetics
The Schmidt’s Naturals Lily of the Valley Body Wash is Floral
1
Luxe Illuminating Skin Primers
Stila's Perfecting Primer Has Light-Reflecting Pearls
Related Ideas
Inclusive Performance Cosmetics
Serena Williams' Wyn Beauty Products are Made to Move
Consumer-Driven Mascara Products
Essence Makeup Lash Princess Mascara Comes in Two New Options
Affordable Skincare Holiday Collections
Burt's Bees Launches a Series of Giftable Bundles
Luxe Neuroscientific Skincare
Neuraé Products Explore the Mind-Skin Connection
Powerful Three-in-One Beauty Sticks
Bonjou Beauty Emphasizes Multi-Tasking & Clean Makeup Formulas
Travel-Friendly Skincare-as-Makeup
MILK MAKEUP Debuted the BOUNCE and JUICY TONES Lip + Cheek Line
Doll-Inspired Personal Care Collections
Barbie™ x Lush Cosmetics Launches on August 9th
Updated Affordable Cosmetic Ranges
No7 Beauty's Cosmetic Range Gets a New Look in Recent Launch
Autumn-Inspired Face Mask Collections
ESW Beauty Introduces the Autumn Glow Up Capsule
Cosmetic Delivery Services
DoorDash, Sally Beauty and Mac Cosmetics Unite for New Delivery Options
Teen Self-Care Collections
H&M Beauty is Launching a Gen Z-Focused Skincare and Body Care Range
Bio-Enhanced Skincare Ranges
Orveda's Signature Products are Powerful and Effective
Limited-Edition Make-Up Bundles
This Cheekbone Beauty Bundle Boasts the Brand's Boldest Products
Emotive Youth Skincare
The Bubble Skincare x Disney Collab Integrates Inside Out 2 Characters
Glow-Enhancing Makeup Sticks
NUDESTIX's Multi-Tasking Makeup Product is Versatile and Portable
Japanese Skincare Collections
MUJI Enhances the J-Beauty Routine with a Line of Powerful Formulas
Edible Skincare Serums
Vivid's Skincare Serums Support Radiance from the Inside Out
Seasonal Skincare Value Sets
Bubble Debuts the New Rise & Shine and Mask & Relax Gift Sets
Luxury Skincare Brands
Cozy Earth's Fount Society Emphasizes Natural and Sustainable Products
Science-Backed Body Care Sets
Fig. 1's Body Care Trio Consists of Clinically Proven Products
Limited-Edition Spring-Inspired Cosmetic Products
Subtl Beauty Introduces the Spring Stak
Buttery Face Palettes
Smashbox's HALO Sculpt + Glow Face Palette is Redefining Radiance
Affordable Nude Cosmetic Products
about-face Introduces the Nude Beach Collection
Post-Gym Skincare Routines
Après Beauty Presents a Convenient High-Performance Skincare Line
Luxe Lemon Meringue Skincare
Nuxe's Sweet Lemon Skincare Range Targets Gen Z
Seasonal Eyelash Kits
Maybelline New York Launches Two Holiday Beauty Sets in 2023
Rejuvenating Springtime Cosmetics
The Tree Hut In Bloom Collection Has New and Returning Favorites
Medical Aesthetic Skincare
SkinBetter Science Shares Cutting-Edge Proprietary Tech
Science-Led Skincare Ranges
Marks & Spencer Launched Its First Own-Brand Skincare in Seven Years
Hydrating Skincare-Makeup Hybrids
MAC Cosmetics Debuts a Nourishing Skincare and Makeup Prep Line
Tinted Lip-Plumping Compounds
U Beauty Debuted Three New Shades of Its Award-Winning Product
All-Over Beauty Palettes
The Groundwork Defining Neutrals Palette Has Two Unique Textures
Pigmented Skin-Caring Blushes
BASMA Beauty Created The Cream Blush with Its TikTok Community
Inaugural Fashion Brand Cosmetics
Celine Beauté Will Debut a Red Lipstick This Fall
Hybrid Plant-Based Lip Balms
Summer Fridays' Lip Butter Balm Has a 7,000 Person Waitlist
Refillable Cosmetic Packaging
Cheekbone Beauty Launches Its SUSTAIN Lipstick in New Packaging
Multi-Use Highlighting Glosses
Pretty Grunge Face Gloss Transforms in Response to pH Levels
Interactive Beauty Metaverses
Fenty Beauty's First Campaign on Roblox Has Mazes & Scavenger Hunts
Bee-Inspired Premium Skincare Collections
Valmont Supercharges Skin Routines with Essence of Bees
Relaunched Celebrity Cosmetics
Kim Kardashian's SKKN Will Take a Skincare-First Approach to Makeup
Eco-Conscious Cosmetic Products
These New Rimmel London Products Have Clean, Vegan Formulas
Self-Activated Serum Sets
Exponent's Discovery Set Features Precision-Dosed Clinical Serums
High-Performance Beauty Lines
Varsity Beauty Shares Products Made by Athletes for Athletes
Amplified Efficacy Skincare
Foreo’s Supercharged Skincare Complements At-Home Beauty Devices
AR Beauty Pop-Ups
Pat McGrath Labs x Google Teamed Up to Share 'The Art of Beauty'
Cardboard Cosmetics Refill Pouches
Freshly Refills Reduce Cosmetics Industry Waste
Refillable Beauty Brands
Maya's Thoughtfully Designed Cosmetics Combat Plastic Waste
Pre-Release Cosmetics Programs
Too Faced Launches an Exclusive Pre-Release Access Program
Pimple Concealing Skincare Products
Fenty Skin's New Blemish Defeat’r Can Be Worn Under Makeup
Multi-Benefit Beauty Sticks
BOOM! Beauty Supports Maturing and Menopausal Skin
Clean Neurocosmetic Skincare
Justhuman's Clean Products Deliver Results Fast
Donut-Inspired Skincare Sets
Truly Beauty Recently Launched the Glazed Donut Skin Set
Gemstone-Inspired Marbled Lipsticks
The Marble Color Lipstick Adds Color & Skincare with a Swipe
Accessible Clinical Skincare
Matter of Fact's Potent Formulas are Launching in Sephora
Personalized Cosmetic Printers
Color Jam Brings Customized Color Cosmetics to CES 2023
Affordable Liquid Contours
MOIRA Cosmetics Boasts the Face Sculpt Liquid Contour
Ritualistic Skincare Kits
Wellness Ritual Kit Contains a Cleanser, Moisturizer and a Skincare Tool
Premium Beauty Make-Up Collections
Hermès Presents its Le Regard Series to its Beauty Line
Birthday Beauty Gifts
Sephora's 2024 Birthday Gift Options Have Been Revealed
Drag Queen-Themed Skincare Masks
MoBeauty's Skincare Masks are Nourishing and Cheekily Designed
Tinted Skincare Products
Daybird's Tinted Skincare is a Four-in-One Solution
Retailer-Backed Beauty Categories
Moda Operandi Launches a Curated Beauty Category
Cookie Tin Beauty Palettes
Kara Beauty's Creative Beauty Palette is Styled Like a Sewing Kit
Pigmented Singer-Backed Products
Ariana Grande's REM Beauty Launches Three New Makeup Products
Pared-Down Eco-Conscious Skincare Brands
French Farmacie Debuts in the Canadian Market Via Etiket
Nourishing Holiday Cosmetics
The Tree Hut Holiday Collection Gifting or Self-Indulgence-Ready
Nourishing Gen Z Skincare
'Nutritious' is a New Collection from Estée Lauder
All-in-One Sculpting Cosmetics
Tarte's Sculpt Tape Contour is "an Instant Face Life in a Tube"
Product-Integrated Filters
NYX and Snapchat Launched the 'Beauty Bestie' Shopping FIlter
Philosophical Beauty Products Expansions
A.P.C. Drops a Skincare Range Inspired by a Special Quote
Pink-Hued Cosmetic Lines
NARS Launches the Orgasm Collection—a Range of Limited-Edition Makeup
Luxury Beauty Relaunches
Marc Jacobs Beauty is Relaunching on the Market with Coty
Museum-Inspired Artful Cosmetics
The Lancôme x Louvre Collection Honors Classic Artwork
Intuitive Multi-Benefit Skincare
Current State Skincare Supports the Ever-Changing Nature of Skin
Plant-Powered Skincare Discovery Kits
Province Apothecary’s Discovery Kit Gives Consumers a Taste
Fall-Ready Makeup Collections
Elate Beauty Recently Released the Covet Collection
Exclusive Pride Cosmetics
Beekman 1802 Celebrates Pride Month with Bloom with Pride Kit
Supplement-Inspired Skincare Products
TrueYou Beauty From The Vitamin Shoppe Expands the Range
Glow-Enhancing Vegan Cosmetics
NUXE's Prodigieuse Boost Delivers a Radiant & Luminous Complexion
Protective Color Cosmetics
Screensaver Makes Color Cosmetics with Blue Light-Blocking Benefits
Illuminating Multipurpose Makeup
These New Makeup Revolution Products Come in Three Variants
Sustainable Beauty Programs
NUDESTIX Partners with the Canopy Project to Reach Tree-Planting Goal
Reformulated Skincare Rebrands
Bath & Body Works Underwent a Large-scale Shift to Cleaner Products
Performance Organic Skincare
May Botanicals is a New Organic Skincare Brand by Georgia May Jagger
Transparent Beauty Platforms
Clarins T.R.U.S.T. Brings Transparency to Cosmetics & Skincare
10-Minute Hydrating Masks
TULA Skincare's H2Oasis Revives Skin with Desert Plants & Probiotics
Dual-Purpose Mask Powders
Critical Cosmetics Offers 10 Face & Hair Mask Varieties
Plastic-Free Solid Cosmetics
ATTITUDE's Solid Makeup Line is Housed in Biodegradable Packaging
Versatile Vibrantly Packaged Cosmetics
Polite Society Offers a Series of New Makeup Products
Stackable Skincare Treatments
Dr. Few Skincare Shares Clean, MD-Formulated Skincare
Musical Makeup Metaverses
Maybelline's Makeup Your Mix Campaign Immerses Roblox Users
Compact Single-Use Makeup
ITIT Cosmetics' Make-Up Snacks are Optimized for Traveling & Sampling
Vegan Personal Care Cosmetics
The Body Shop's Product Portfolio is Certified by The Vegan Society
Glow-Boosting Skin Tints
Revolution Beauty's Bright Light Face Glow is Multifunctional
Innovative Makeup Brushes
Artís Revolutionizes the Makeup Application Experience
Bridal Skincare Sets
The Face Planner Curates 30-Day and Three-Month Skincare Rituals
Breath Freshener Cosmetics Collections
The Rude Cosmetics x Mentos Beauty Collection is Refreshing
Multi-Benefit Tinted Balms
Goop Beauty's Colorblur Glow Balm Adds a Pop of Sheer, Creamy Color
Super-Hydrating Skincare Campaigns
Clinique's Protect your Glow Spotlights Superstar Moisturizers
Valley-Inspired Hydrating Skincare
Maude Circle International Introduces Apripure Cosmetics
Empowerment-Committed Beauty Lines
Kindness Powered Skincare Boasts Safe and Quality Formulas
Seasonal Winter Makeup Collections
Chanel's New LES BEIGES Collection is Designed for Winter
Everyday Hydration Skincare Products
Gemini Beauty is Introducing Four New Products
Community-Made Skincare Products
Consumers Can Help Make Kiki World's Skin Development Kit
Botanically-Infused Skincare
Kuumba Made Offers a Legacy of Clean Beauty and Botanical Excellence
Microbiome-Supporting Beauty Lines
OM Botanical Unveils a New Skin and Hair Microbiome Line
New Year-Inspired Makeup Collections
NARS' Lunar New Year Collection Boasts a Brush Set & a Powder
Streamlined Age-Defying Skincare
PÜR Beauty's Skincare Range Supports a "Less is More" Approach
Contoured Beauty Brushes
The Glossier Stretch Face Brush Effortlessly Buffs and Blends Makeup
Streaming Series Makeup Ranges
The Revolution x Emily in Paris Collection Celebrates the Show
Preservative-Free Skincare
Skin at Peace Favors Small-Batch Production & Fresh Deliveries
Maternity Skincare Brands
Talm Makes All-Natural, Plant-Based and Organic Skincare for Mamas
Holiday Self-Care Kits
Wellness Brand Waphyto Launches the New Targeted Holiday Kits
Teen-Focused Makeup Lines
Af94's Teen-Centric Makeup Line Features Products Under $10
Science-Based Skincare Pop-Ups
RéVive's Pop-Up Series Educates Consumers on Bio-Renewal Technology
Holistic Wellness Cosmetics
GPI Beauty The Harmony Collection Has Cosmetic and Skincare Solutions
Eyeshadow-Liner Hybrids
Indu's Blendable LiquidEyes Encourage Experimentation
Affordable Beauty Mobile Apps
The Brandefy App Helps You Make Cost-Effective Beauty Choices
Solution-First Beauty Brands
Skincare-Beauty Brand Good Weird Launches its First Collection
Vibrantly Packaged Makeup Launches
Polite Society Has Unveiled Three New Products
Ayurvedic Makeup Sticks
Mango People is Sephora’s First Ayurvedic Makeup Brand
Multi-Dimensional Complexion Compacts
Fara Homidi's Essential Face Compact Pairs Two Products
Dynamic Eyeshadow Brushes
Texen Beauty Partners Debuts an Eye Version of the Multi Intensity Brush
Color-Changing Plumping Balms
Tarte Cosmetics' Maracuja Juicy Shift Creates a Custom Pink Shade
Vibrant Plant-Based Skincare Lines
RALLY Caters to Individuals with Active and Busy Lifestyles
Juicy Superfruit Foundations
Tarte's Maracuja Juicy Glow Foundation Has Encapsulated Maracuja
Model-Backed Travel Skincare
Madison Headrick Launches a Beauty Brand for Frequent Travelers
Custom Plant-Powered Beauty Treatments
Jasmine Skincare Embraces Plant-based Ingredients & Science
Youth-Focused Skincare Campaigns
Przm Launches a New Consumer-Centric Campaign for Proactiv
Social Sun Care Challenges
Cosrx's #LayerYourSPF Campaign Reached Milestone Views on TikTok
Flexible Serum Foundations
The Yummy Skin Serum Tint Foundation Was Inspired by Post-Facial Skin
Luxe High-Active Skincare
The Secret Sauce Bottles the Benefits of a Celebrity Facial
Luxury Travel-Friendly Skincare Collections
Valmont Announces Its Mini Luxury Capsule for Summer
Overnight Lip Treatments
The TULA x Krista Horton Moisture Lip Mask Has Probiotics & Prebiotics
Nourishing Serum Foundations
This Skin Tint Foundation Blurs the Line Between Makeup & Skincare
Vegan Nourishing Skincare
Thrive Causemetics Debuts Sibling Brand Bigger Than Beauty Skincare
Eco-Friendly Travel Cosmetics
The KinKind Travel Sets Bring Natural Cosmetics on the Road
Fortifying Skincare Trios
Yes To's Moisture Barrier Skincare Deeply Hydrates & Locks in Moisture
Inclusive Toxin-Free Makeup Products
Defiance Beauty by Nechami Introduced Two New Products
Tinted Gel Creams
Kosas' BB Burst Offers a Fresh Take on Tinted Moisturizer