Korres' Wild Rose collection shines a spotlight on antioxidant-rich "super Vitamin C" and wild rose oil, which comes from the fruit of the plant and provides nine times the Vitamin C content of orange juice. As Vitamin C has brightening, protective and anti-aging properties, the skincare collection helps to address various concerns with day creams, cleansers, a face must and a sleep lotion. One of the standout products in the Wild Rose collection by Korres is the Wild Rose 15% Super Vitamin C Advanced Brightening Bi-Phase Booster, which is said to quickly and dramatically increase the radiance of one's skin.
While consumers have been integrating various skincare products with Vitamin C into their daily rituals for years, a new wave of products is helping to show that the potent ingredient can come from abundant natural sources that are not citrus fruits.
What's Driving This Trend
- Natural Vitamin C Skincare
- The trend of incorporating natural sources of Vitamin C into skincare products presents an opportunity for the beauty industry to innovate with non-citrus ingredients.
- Anti-aging Skincare
- The focus on anti-aging properties of Vitamin C in skincare presents an opportunity for the beauty industry to further develop innovative products that address this concern.
- Brightening Skincare
- The trend in brightening skincare products presents an opportunity for the beauty industry to develop Vitamin C-infused products that target dark spots and dull skin.
Who This Affects Most
- Beauty Industry
- The beauty industry has the opportunity to innovate and create Vitamin C-infused products that address various skincare concerns and come from natural sources.
- Health and Wellness Industry
- The health and wellness industry can explore the benefits of natural sources of Vitamin C in skincare products and leverage this trend to create products that promote overall skin health.
- Natural Products Industry
- The natural products industry has the opportunity to develop Vitamin C-infused skincare products that align with the growing demand for clean and natural beauty products.
