Ghee, a type of clarified butter, is well-known as a staple of Indian cuisine but it is also recognized as a nourishing moisturizer according to the Ayurvedic holistic healing system. Enn's About to Glow is a unique moisturizer that makes the most of ghee—particularly 100-times-washed cow’s milk ghee—that's been mixed with other beneficial ingredients and infused with luxurious saffron.
About to Glow is rich in essential fatty acids from ghee, which deeply condition dry skin, as well as antioxidant-rich rose oil, sweet almond oil, cold-pressed coconut oil and kokum butter. With saffron-infused water, the moisturizer also takes on properties that help to fight dark spots, imperfections and acne.
Due to the use of ghee, the product is best used topically within six months of opening and is best stored in a cool, dry location.
What Makes This Trend Stand Out
- Ayurvedic Holistic Healing
- Incorporating Ayurvedic practices and ingredients into skincare products presents an opportunity for disrupting the traditional cosmetics industry.
- Natural Ingredients
- The use of natural and nourishing ingredients like ghee, rose oil, and saffron provides an opportunity to disrupt the chemical-laden skincare industry with more health-conscious and eco-friendly options.
- Luxury Beauty
- The infusion of luxurious ingredients like saffron and ghee into skincare products presents an opportunity to disrupt the high-end beauty industry and offer consumers unique, high-quality products.
Sectors Adopting This
- Skincare
- The use of ghee, rose oil, and saffron in skincare products presents an opportunity to disrupt the traditional cosmetic industry, by tapping into the desire for safe and natural ingredients.
- Ayurvedic Medicine
- By incorporating ghee, a staple in Ayurvedic holistic healing, into skincare products, there is an opportunity to disrupt the traditional medicine industry with innovative health and wellness products.
- Luxury Beauty Products
- The infusion of luxurious and rare ingredients like saffron and ghee into skincare products creates an opportunity to disrupt the high-end beauty industry with unique, high-quality products.
