War Paint's Men's Full Makeup Set Provides Foundation, Bronzer, a Brush & More
Laura McQuarrie — April 30, 2019 — Fashion
References: warpaintformen & mashable
War Paint's Men's Full Makeup Set offers a convenient, cost-effective way for men to get started with cosmetics. Online, the brand answers a variety of questions on this starter set, including everything from "What is foundation?" to "What shade do I need?" and provides plenty of tutorials to provide some tips on the application process.
The makeup set for men includes everything from War Paint's Men's Foundation and Tinted Moisturizer to an all-black Face Sponge, Bronzer, Concealer, a Powder Brush and even its newest product, the Anti-Shine Powder. War Paint's products are specifically tailored to men's skin, which tends to be thicker, made up of bigger pores and produces more sebum. Some of the ingredients that can be found in the products include protective Vitamin E, antiseptic tea tree leaf oil and BHA, which helps to prevent spots and reduce blackheads.
The makeup set for men includes everything from War Paint's Men's Foundation and Tinted Moisturizer to an all-black Face Sponge, Bronzer, Concealer, a Powder Brush and even its newest product, the Anti-Shine Powder. War Paint's products are specifically tailored to men's skin, which tends to be thicker, made up of bigger pores and produces more sebum. Some of the ingredients that can be found in the products include protective Vitamin E, antiseptic tea tree leaf oil and BHA, which helps to prevent spots and reduce blackheads.
Trend Themes
1. Men's Makeup - The rise of men's makeup presents opportunities for cosmetic brands to develop specialized products and tap into a new market segment.
2. Cosmetic Tutorials - The demand for makeup tutorials specifically tailored to men creates an opportunity for content creators and beauty influencers to cater to this niche audience.
3. Gender-inclusive Beauty - The emergence of gender-inclusive beauty encourages brands to reimagine their product offerings and marketing strategies to appeal to a broader customer base.
Industry Implications
1. Cosmetics - The men's makeup trend opens up possibilities for cosmetic companies to develop innovative products that cater to the specific needs and preferences of male consumers.
2. Online Retail - The increasing popularity of men's makeup sets creates opportunities for e-commerce platforms to expand their product offerings and target a new customer segment.
3. Beauty Influencer - The growing demand for cosmetic tutorials for men presents an opportunity for beauty influencers to collaborate with brands and create engaging content that drives sales.
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