The Hourglass Nº 28™ Lip Treatment Oil Adds Moisture to the Skin
Ellen Smith — April 4, 2019 — Fashion
Most makeup wearers are familiar with the uncomfortable feeling of having a lipstick peel off throughout the day, creating unsightly lines and a strange coloring effect, luckily the Hourglass Nº 28™ Lip Treatment Oil is available online and receiving standout reviews.
Once applied, the product sits on one's lips like a regular lip gloss, however, throughout the day the lippie begins to sink into the skin, smoothing lines and helping in the overall appearance of youthfulness. In addition to this oil-based treatment, the product contains a subtle pigment that arrives in four gorgeous shades, offering a more natural look that's expected to last far longer than traditional lipsticks. The new colorways include clear, light pink, dark pink and red.
Once applied, the product sits on one's lips like a regular lip gloss, however, throughout the day the lippie begins to sink into the skin, smoothing lines and helping in the overall appearance of youthfulness. In addition to this oil-based treatment, the product contains a subtle pigment that arrives in four gorgeous shades, offering a more natural look that's expected to last far longer than traditional lipsticks. The new colorways include clear, light pink, dark pink and red.
Trend Themes
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Long-wear Lip Oils — Opportunity for brands to develop long-lasting lip oils with pigments for a more natural and youthful appearance.
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Hydrating Lip Treatments — Potential for brands to create hydrating lip treatments that smooth lines and improve overall appearance of lips throughout the day.
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Combination Lip Products — Trend towards developing lip products that serve multiple purposes such as providing hydration and pigmentation for a natural look.
Industry Implications
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Cosmetics — Cosmetics companies can innovate by developing long-lasting, hydrating, and multi-purpose lip products to cater to the demand for natural yet effective makeup solutions.
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Skincare — Skincare companies can expand their product offerings to include lip treatments that provide hydration and anti-aging benefits to improve the overall appearance of lips.
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Beauty Retail — Opportunity for beauty retailers to offer a wider range of long-lasting, hydrating, and multi-purpose lip products that cater to the demand for natural yet effective makeup solutions.
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