Retail Membership

Consumers are enticed by memberships that ensure VIP service

Implications - Proving that consumers are willing to spend slightly more to ensure higher quality of service and a wider range of amenities, businesses with unexpected membership requirements serve as a means to providing a heightened, customized experience. This progression speaks to the shift toward membership-based services in previously uncommon areas, as well as the function of local retail spaces as community hubs. Additionally, this can be seen as a representation of the evolving relationship between consumers and retail brands toward one that is symbiotic and collaborative.
SCORE: 5.2
Warm Top 4 Examples: 16,791 Total Clicks Apr 15 - Nov 15
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Consumer Insight Topics: Art & DesignBusiness
Luxury Members-Only Cinemas - iPic Theaters is a Chain of Upscale, Membership-Based Cinemas
SCORE: 6.2
Warm 3,026 Clicks Pub: Jul 14, 15
Luxury Members-Only Cinemas
iPic Theaters is a Chain of Upscale, Membership-Based Cinemas
iPic Theaters is an American chain of upscale, membership-based cinemas boasting luxurious amenities and an enticing rewards system. All of the iPic Theaters are equipped with digital projection... [More]
Members-Only Coffee Shops - This Small Cafe in New York Offers Bottomless Coffee for a Monthly Fee
SCORE: 6.7
Warm 7,158 Clicks Pub: Oct 14, 15
Members-Only Coffee Shops
This Small Cafe in New York Offers Bottomless Coffee for a Monthly Fee
Don’t be fooled by the elitist tone of a “members-only” coffee shop because this cafe can probably save you some money with its bottomless coffee. ‘Fair Folks & a Goat&#... [More]
Members-Only Coffee Bars - This North London Coffee Shop Sits Within a Coworking Club
SCORE: 4
Warm 6,236 Clicks Pub: Apr 8, 15
Members-Only Coffee Bars
This North London Coffee Shop Sits Within a Coworking Club
Net.Works is a membership-based coworking space that doubles as a North London coffee shop only accessible to members. The chic space features a wood-paneled interior and quaint artisan light... [More]
Exclusive Merch Memberships - Artgasm by Sarah Ashley Longshore Follows an Art Subscription Model
SCORE: 3.1
Mild 371 Clicks Pub: Aug 11, 15
Exclusive Merch Memberships
Artgasm by Sarah Ashley Longshore Follows an Art Subscription Model
Loyalty programs have been applied to a vast array of industries, which now extends to an exclusive art subscription. In an effort to engage with her long-time patrons, artist Ashley Longshore... [More]
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