Lemonade Calling

The fashion world opts for sunny shades that make pieces pop

Implications - As consumers remain drawn to neutral wardrobe staples as minimalism continues to reign supreme, fashion-forward individuals are increasingly incorporating head-turning accent pieces in bold yellow-based hues. Possibly alluding to the existential stress brought on by the political and economic uncertainties of the day, this renewed interest in such a bright and sunny color highlights a desire to maintain a level of hope and optimism with a view to the future.
SCORE: 6.7
This Quarter and Warm Top 6 Examples: 6,528 Total Clicks Nov 16 - Mar 17
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DEMOGRAPHICS
Consumer Insight Topics: FashionFashion for Men
Commemorative Martial Artist Streetwear - The New SSUR*PLUS Collection Honors Iconic Actor Bruce Lee
SCORE: 8
This Year and V. Hot 1,651 Clicks Pub: Feb 21, 17
Commemorative Martial Artist Streetwear
The New SSUR*PLUS Collection Honors Iconic Actor Bruce Lee
SSUR*PLUS, a streetwear label that was founded by Ruslan Karablin, recently released a selection of apparel that features graphics which honor late actor and martial artist legend Bruce Lee. A... [More]
Celebrity Sister Polaroid Editorials - The New Kendall + Kylie Line Was Promoted with Casual Shots
SCORE: 7.3
This Year and V. Hot 1,545 Clicks Pub: Feb 21, 17
Celebrity Sister Polaroid Editorials
The New Kendall + Kylie Line Was Promoted with Casual Shots
A new Kendall + Kylie collection that’s dubbed ‘Drop One’ was recently promoted with an editorial that consists of various polaroid images. Both of the sisters are shown in the... [More]
70s Loungewear-Inspired Fashion - The New Maison Margiela Lines Boasts Bold Cuts and Muted Hues
SCORE: 6.4
This Year and Warm 1,003 Clicks Pub: Jan 23, 17
70s Loungewear-Inspired Fashion
The New Maison Margiela Lines Boasts Bold Cuts and Muted Hues
Those with an appreciation for timeless modern looks that have a vintage edge are sure to like the new Maison Margiela collection. With a focus on jackets, the 2017 Fall/Winter apparel features... [More]
Co-Branded Artist Apparel - BEDWIN & THE HEARTBREAKERS Joined with Michael Carney for Its New Series
SCORE: 5.8
This Year and Warm 1,018 Clicks Pub: Dec 13, 16
Co-Branded Artist Apparel
BEDWIN & THE HEARTBREAKERS Joined with Michael Carney for Its New Series
BEDWIN & THE HEARTBREAKERS, a brand that offers high-end casual wear, worked collaboratively with artist Michael Carney to design a selection of hoodies, crewnecks, tees and accessories. With... [More]
Chutney-Colored Sneakers - The New Air Jordan 13s from Nike are a Rework of a Popular 1998 Design
SCORE: 5.7
This Year and Warm 833 Clicks Pub: Jan 16, 17
Chutney-Colored Sneakers
The New Air Jordan 13s from Nike are a Rework of a Popular 1998 Design
These new Air Jordan 13 Lows have a colorway that was dubbed ‘Chutney,’ in reference to the dark yellow hue that marks the majority of the uppers. Originally, the streamlined... [More]
Puffy Checkered Jackets - NEIGHBORHOOD Updated Its 'Line Crewman' Design with Fresh Colorways
SCORE: 4.9
This Year and Warm 478 Clicks Pub: Nov 7, 16
Puffy Checkered Jackets
NEIGHBORHOOD Updated Its 'Line Crewman' Design with Fresh Colorways
NEIGHBORHOOD is a high-end Japanese fashion label that specializes in unique contemporary menswear, with one of its latest offerings being a selection of bold checkered jackets. The design is... [More]
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