Confectionery Hygeine

Oral health products and initiatives mix sweet flavors with dental care

Implications - Oral health products are adopting sweet flavors in an effort to combine dental care and enjoyment. This unusual pairing is particularly effective for brands looking to make a memorable impression within the saturated healthcare market, and allows shoppers to access unorthodox products that stand apart from the rest.
SCORE: 4.5
Mild Top 5 Examples: 6,767 Total Clicks Jan 14 - Aug 15
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Consumer Insight Topics: LifestyleHealth
Oil Pulling Packets - Cocowhite's Coconut Oil Pulling Packs Bring Flavor to Oral Hygiene
SCORE: 5.6
Warm 3,215 Clicks Pub: Apr 17, 15
Oil Pulling Packets
Cocowhite's Coconut Oil Pulling Packs Bring Flavor to Oral Hygiene
As many health-conscious consumers are looking for ways to improve their overall health and wellbeing, the ancient Ayurvedic ritual of coconut oil pulling has seen a huge revival thanks to brands... [More]
Chocolate-Flavored Toothpaste - Mint Chocolate Trek from Crest Encourages Delicious Dental Hygiene
SCORE: 4.8
Mild 2,400 Clicks Pub: Jan 30, 14
Chocolate-Flavored Toothpaste
Mint Chocolate Trek from Crest Encourages Delicious Dental Hygiene
If you find brushing your teeth a chore, Crest has found a way to tempt you into loving oral hygiene with ‘Mint Chocolate Trek.’ This yummy cleaner is part of the Crest Be collection.... [More]
Reprogrammed Toothpaste Machines - This Cavity Prevention Campaign Involves Free Toothpaste Samples
SCORE: 4.8
Mild 764 Clicks Pub: Jul 18, 14
Reprogrammed Toothpaste Machines
This Cavity Prevention Campaign Involves Free Toothpaste Samples
Toothpaste company Colgate is thinking outside the box by getting inside of one when it comes to cavity prevention. Using the extremely relevant medium of a vending machine, Colgate reprogrammed the... [More]
Natural Chocolate Toothpastes - The MTC Oil Toothpaste Flavor Comes with a Twistable Design
SCORE: 4.1
Mild 365 Clicks Pub: Aug 24, 15
Natural Chocolate Toothpastes
The MTC Oil Toothpaste Flavor Comes with a Twistable Design
For those looking to use products containing less free radicals, the MCT Oil Toothpaste flavor contains all natural ingredients and is conveniently is fluoride-free. In addition to being a healthy... [More]
Beneficially Sweetened Gum - Xlear's Range of Xylitol Gum is Better for Keeping Tooth Decay at Bay
SCORE: 1.4
Untested 23 Clicks Pub: Jun 30, 15
Beneficially Sweetened Gum
Xlear's Range of Xylitol Gum is Better for Keeping Tooth Decay at Bay
If you want to do more for your teeth, chewing xylitol gum after eating is one option, especially if you can’t brush. Xlear offers their Spry Dental Defense line in five flavors and four... [More]