Pop Culture

Top 100 Viral Trends in 2017

#100 Interplanetary Desktop Toys
#99 Multipurpose One-Handed Fidget Toys
#98 Wooden Fidget Toys
#97 Programmable Fidget Spinners
#96 Smartphone-Inspired Fidget Toys
#95 Fidgeting Desk Toys
#94 Fidget Spinner Lip Balms
#93 Arty Abstract Desk Toys
#92 Meme-Inspired Fashion Ads
#91 Professional Centrifugal Fidget Spinners
#90 Viral Adulthood Memes
#89 Luxe Anti-Distraction Toys
#88 Fidget-Friendly Phone Cases
#87 Feminine Ring Fidget Spinners
#86 Multi-Sided Focus Toys
#85 Professional Rolling Fidget Toys
#84 Luxurious Crystal Bodysuits
#83 Designer Adult Puzzle Toys
#82 Haunting Scavenger Hunts
#81 Digital Fidget Spinners
#80 Sculptural Hair Designs
#79 Humorous Alcohol Branding
#78 Social Media Influencer Schools
#77 Connected Speaker Fidget Spinners
#76 Mind-Stimulating Puzzle Boxes
#75 Suggestive Toy-Themed Costumes
#74 Modern Oversized Stress Balls
#73 Bejeweled Fidget Spinners
#72 Brushstroke-Themed Cake Designs
#71 Soothing Edamame Bean Keychains
#70 Luxury Yoyo Toys
#69 Fidget Spinner Opener Tools
#68 Reality Star Fidget Spinners
#67 Levitating Desk Toys
#66 Fidget Spinner Bath Bombs
#65 Customizable Premium Fidget Spinners
#64 Rainbow Hair Carvings
#63 Festive Fidget Toy Campaigns
#62 Fidget Spinner Cellphones
#61 Internet Culture Coloring Books
#60 Failed Festival Tees
#59 Incognito Normcore Apparel
#58 Feathered Eyebrow Looks
#57 Gen Z Job Apps
#56 Pacifier-Affixed Baby Toys
#55 TV-Inspired Installations
#54 Meme-Inspired Limited-Edition Candies
#53 South Asian Pop Art Apparel
#52 Carbon Fiber Fidget Spinners
#51 Meme Adoption Campaigns
#50 Meme-Friendly Automotive Pitchmen
#49 Champagne Six-Packs
#48 Fidget Spinner Necklaces
#47 Social Media-Inspired Mobile Games
#46 Sentimental Disney Proposals
#45 Celebrity Approved Ice Creams
#44 Life Size AR Games
#43 Discreet Fidget Pens
#42 AR Conservation Games
#41 Auditory Feedback Fidget Toys
#40 Energy Drink-Infused Sausages
#39 Fidget-Friendly Office Furniture
#38 Edible Fidget Spinners
#37 Social Media Movie Concepts
#36 Comic Fan Engagement Portraits
#35 Rainbow-Colored Churros
#34 Meme-Inspired Money Pouches
#33 Senior Endorsement Deals
#32 Connected Fidget Spinners
#31 User-Friendly Photography Apps
#30 Feline-Themed Botany Books
#29 Edible Chocolate Websites
#28 AI-Optimized Social Marketing
#27 Sealable Pizza Bags
#26 Mature Beauty Vloggers
#25 Candy Brand Halloween Campaigns
#24 Rose-Shaped Doughnuts
#23 Social Media Car Payments
#22 Social Forum-Themed Escape Rooms
#21 Natural Phenomenon Proposals
#20 Pub-Promoting Publicity Stunts
#19 Internet Humor Commercials
#18 Family-Focused Movie Theater Animations
#17 Meme-Tracking Websites
#16 Pancake Art Games
#15 Non-Branded Fast Food Ads
#14 Bottle Flip Board Games
#13 Social Media-Inspired Science Books
#12 Animated Challenge Ads
#11 Widget Inspiration Communities
#10 Social Media GIF Buttons
#9 Customer-Created Taglines
#8 Swivelling Laptop Spinners
#7 Star-Backed Political Ads
#6 LGBTQ Animated Short Films
#5 Parodic Right-Wing Websites
#4 Fidget Toy Chat Apps
#3 Video Meme Creators
#2 Satirical Mother's Day Experiments
#1 Satirical Dreamland Commercials
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From Fidget Spinners to Animated Short Films

Viral trends in 2017 reveal the power of the Internet in inspiring businesses, as well as viral culture's ability to enhance representation for groups that are often under-represented in the mainstream media.

This past year, the unexpectedly viral fidget spinner meme ended up turning into a business for many brands. Examples of fidget spinners popping up on the market include the small spinning Vinci Ring, Spinneroo's connected fidget spinners, and Caviar's luxury fidget spinners.

One of the more impactful viral trends this year was the animated short film called Heartbeat, which was created by the design students Beth David and Esteban Bravo. The short animation quickly began trending on Twitter for its heartwarming representation of a young boy who has a crush on his male classmate – and it received praise for its endearing and inclusive depiction of young love.
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