Following the immense popularity of Pokémon Go, the Super Mario AR game enables you to play a beloved retro video game out in the real world. Developed by Abhishek Singh (who has residency at the Interactive Telecommunications Program at New York University), the first person augmented reality game runs on a Microsoft Hololens headset for an incredibly engaging and interactive experience. The 3D-programmed entertainment app features "the iconic first level World 1-1 from Super Mario Bros" in life size. In addition to using Hololens, Super Mario AR was also built with Unity 3D and Fusion360.
This potentially viral game plays into a nostalgia many in the millennial generation feel, while also introducing modern technology and a truly immersive experience.
Why This Trend Is Growing
- AR Gaming
- With the popularity of Super Mario AR and Pokémon Go, there is a growing trend of mobile augmented reality gaming that can lead to innovative opportunities to merge gaming with real-world experiences.
- Life Size Gaming
- The creation of life size gaming experiences takes traditional gaming experiences to the next level, providing an immersive and interactive experience for the players.
- AR Entertainment
- Augmented reality technology offers never-before-seen opportunities for entertainment, as shown in the success of Super Mario AR and the potential for similar AR experiences.
Industries Being Reshaped
- Gaming Industry
- The gaming industry should embrace and invest in augmented reality technology to pave the way for the future of gaming experiences, as well as collaborate with developers who create life size games.
- Entertainment Industry
- The entertainment industry can utilize AR technology to create unique and unforgettable experiences that merge reality and digital entertainment.
- Technology Industry
- The technology industry has the opportunity to create and improve AR technology, as well as innovate new uses for it, in the gaming and entertainment fields.
