Gender Bent Beauty

Men and women stray from adherence to traditional sex-oriented interests
Implications - As high heels for men and tuxedos for women become socially accepted and even admired, new markets open up to designers. The blurring of gender lines is allowing designers, retailers and marketers to tailor what are considered traditionally female-targeted products to men, and vice versa.
SCORE: 5.5
Hot Top 6 Examples: 200,116 Total Clicks Jul 09 - Sep 09
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DEMOGRAPHICS
Gender-Bending Ad Campaigns - Raquel Zimmermann Plays a Man & Woman for Jean Paul Gaultier Fall '09
SCORE: 6.8
V. Hot 36,335 Clicks Pub: Jul 31, 09
Gender-Bending Ad Campaigns
Raquel Zimmermann Plays a Man & Woman for Jean Paul Gaultier Fall '09
It seems as if the fashion world can’t get enough of androgyny lately, and Jean Paul Gaultier’s Fall ‘09 ad campaign plays heavily on this theme. Model Raquel Zimmermann is captured as both a man… [More]
Men in Mesh, Heels & Masks - Antonella Arismendi's 'Illuminati' Erases Gender Lines
SCORE: 6.3
V. Hot 56,868 Clicks Pub: Jul 23, 09
Men in Mesh, Heels & Masks
Antonella Arismendi's 'Illuminati' Erases Gender Lines
When clicking through Antonella Arismendi’s ‘Illuminati’ editorial for D Mag on The Fashionisto, I saw a reader comment that categorizes the shoot perfectly: genderf*cked. It’s a pretty solid way to characterize… [More]
Editorials in Drag - Solve Sundsbo's '3 Boys' for A Magazine Explores Gender Roles
SCORE: 5.1
Hot 22,567 Clicks Pub: Aug 13, 09
Editorials in Drag
Solve Sundsbo's '3 Boys' for A Magazine Explores Gender Roles
Sølve Sundsbø's '3 Boys' editorial for A Magazine is a curious exploration of gender that dresses Luke Worrall, Danny Fox and Josh Bitelli in drag. Under the styling tutelage of Katie Grand, models Luke… [More]
Gender-Benditorials - Dazed & Confused Draws on Fashion's Iconic Imagery of the 70s and 80s
SCORE: 4.8
Hot 18,122 Clicks Pub: Sep 17, 09
Gender-Benditorials
Dazed & Confused Draws on Fashion's Iconic Imagery of the 70s and 80s
Canadian model Meghan Collison straddles the thin line between men and women in Dazed and Confused Magazine’s September 2009 issue. A gender-bending Collison poses for the editorial ‘Iconic Imagery’ snapped… [More]
Man-Friendly Heels - Rod Hourani's Man Heels Cross Gender Lines for Spring 2010
SCORE: 5.9
Hot 51,392 Clicks Pub: Sep 16, 09
Man-Friendly Heels
Rod Hourani's Man Heels Cross Gender Lines for Spring 2010
Taking a look at designer Rod Hourani’s Spring 2010 collection, which was a considerable showcase of men in heels, one gets an awkward feeling that fashion is never going to revert back to where it used… [More]
Unisex Mesh & Sequins - Ioannis Dimitrousis' Spring/Summer 2010 Line Has Glitz for Both Genders
SCORE: 4.3
Hot 14,832 Clicks Pub: Sep 19, 09
Unisex Mesh & Sequins
Ioannis Dimitrousis' Spring/Summer 2010 Line Has Glitz for Both Genders
Ioannis Dimitrousis' Spring/Summer 2010 line is packed with glitz for both genders, namely in the form of a bizarre combination of mesh and sequins. Channeling both the pop and punk fashions of the 80s,… [More]