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Code Avoidance

Diverging from the burst of code education, code-less design is streamlined

Implications - The more digitized society becomes, the higher the expectation for the average consumer to know at least a bit of code. Diverging from this idea of code as a necessity, services and tools are emerging that allow users to engage in digital design without learning any actual code. This speaks to the democratization of technical skills.
Workshop Question - How is your brand catering to the non-tech-savvy consumers living in a digital world?
Trend Themes
1. Code-less Design - Users are free to engage in digital design without learning any actual code.
2. Simplification of Website Building - Streamlining the website-building process makes it easy for small business owners and entrepreneurs to get their site up and running.
3. Ready-made Design Apps - 'Startup Desygner' is a design app that helps anyone to create beautiful designs without using complicated tools like Photoshop or Illustrator.
Industry Implications
1. Web Design - Integrating code-less design tools and simplification of website building processes are disruptive innovation opportunities in the web design industry.
2. Small Business Tools - Simplifying website building enables small business owners and entrepreneurs to get their site up and running, making it a disruption opportunity in this industry.
3. Graphic Design - Ready-made design apps, like 'Startup Desygner,' make it easier than ever for small businesses to create their design without the need for a professional graphic designer.
2.5
Score
Popularity
Activity
Freshness
Patterns
Megatrends
4 Featured, 31 Examples:
262,605 Total Clicks
Date Range:
Sep 15 — Jun 16
Trending:
Mild
Consumer Insight Topics:

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