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Top 100 Marketing Trends in April

From Mini-Mart Sneaker Pop-Ups to AR Pizza Boxes

— April 10, 2021 — Marketing
This compilation of April 2021 marketing trends cover global efforts of how brands are communicating with and connecting with their respective consumers. There are a plethora of campaigns, branding, or pop-up events that are progressive and spotlight what's to come.

One of the standout examples is by atmos Japan and its creative 'atmosmart' which stocks the location with products catered towards the streetwear and sneaker community. It draws design inspiration from convenience stores and specially references the mini-marts in Japan whilst showcasing a new selection of Nike Swoosh Mart Air Max sneakers. Another notable example this month is the Pizza Hut PAC-MAN pizza packaging, which incorporates augmented reality technology. The limited edition design is nostalgic and brings the character to life with a chance to win a custom game cabinet.
9.8
Score
Popularity
Activity
Freshness
100
Lunchtime Seafood Products
Lunchtime Seafood Products
The Young's Seafood Fish Fillet Strips Come in Three Flavors
<
99
Crispy Mainstream Cauliflower Pizzas
Crispy Mainstream Cauliflower Pizzas
The Newman’s Own Cauliflower Crust Pizzas Have No Added Sugar
<
98
Summer-Ready Cider Launches
Summer-Ready Cider Launches
Brothers Cider is Launching Two New Flavors and Bringing Back Another
<
97
Pre-Made Easter Hunt Kits
Pre-Made Easter Hunt Kits
These Easter Hunt Mix Products from Mars Wrigley UK Come in Two Options
<
96
Crispy Pork-Made Snack Chips
Crispy Pork-Made Snack Chips
The Wilde Brands Pork Chips Have 10-Grams of Protein Per Serving
<
95
Spice-Infused Pink Seasoning Salts
Spice-Infused Pink Seasoning Salts
The Sriracha Hot Himalayan Pink Salt is Versatile
<
94
Seed Planting Campaigns
Seed Planting Campaigns
Feed the Bees Encourages People to Plant Wildflowers for Bees
<
93
Millennial-Targeted Cider Flavors
Millennial-Targeted Cider Flavors
Crumpton Oaks is Launching Two New Flavors to Broaden Reach
<
92
Summery Flavored Vodkas
Summery Flavored Vodkas
Absolut Watermelon Responds to Consumer Flavor Preferences
<
91
Clutter-Clearing Beer Campaigns
Clutter-Clearing Beer Campaigns
The Clutter For Coors Campaign Trades Unwanted Items for Beer
<
90
Drink-Themed Puzzles
Drink-Themed Puzzles
The Jiggy x Sweet Reason Puzzle Spotlights a Hemp-Based Drink
<
89
Soothing Consistent THC Gummies
Soothing Consistent THC Gummies
The Goodekind Delta-8-THC Gummies are Organic and Non-GMO
<
88
Snack-Friendly Subtitles
Snack-Friendly Subtitles
Lay's Created a Plugin That Accommodates Crunching Chip Sounds
<
87
Effervescent Antacid Mocktails
Effervescent Antacid Mocktails
Alka-Seltzer Mocktails Help to Relieve Post-Celebration Discomfort
<
86
Cherry Picker Bars
Cherry Picker Bars
Heineken Delivered Bottles of Alcohol-Free Lager Through Home Windows
<
85
Carbon-Neutral Car Websites
Carbon-Neutral Car Websites
Volkswagen Canada Made an Eco-Friendly Site for an SUV
<
84
QR Code Cookbooks
QR Code Cookbooks
Postmates' Don’t Cookbook Fights Kitchen Fatigue & Requires No Cooking At All
<
83
Beauty Discovery Platforms
Beauty Discovery Platforms
Barzzé Beauty Connects Brands & Consumers Directly
<
82
Food Scrap Cookbooks
Food Scrap Cookbooks
The IKEA ScrapsBook Helps to Reduce Waste in the Home Kitchen
<
81
Virtual Pain Museums
Virtual Pain Museums
The Pain Museum Marks Endometriosis Awareness Month
<
80
Productivity Enhancing Energy Drinks
Productivity Enhancing Energy Drinks
Monster Energy Ultra Gold is Refreshing and Low-Calorie
<
79
Recyclable Bottle Packaging Toppers
Recyclable Bottle Packaging Toppers
The 'Cap-It' Recyclable Paperboard Topper is Plastic-Free
<
78
Two-Part Protein Bars
Two-Part Protein Bars
The Barebells Double Bite Chocolate Protein Bars Come in Two Pieces
<
77
Sugar-Wise Yogurt Products
Sugar-Wise Yogurt Products
These Siggi's Low Sugar Yogurts Have No Artificial Sweeteners
<
76
Dark Chocolate Easter Treats
Dark Chocolate Easter Treats
The See's Candies Dark Peanut Butter Egg is Arriving for Easter
<
75
CBD-Infused Immunity Gummies
CBD-Infused Immunity Gummies
The Pure Craft CBD Immune Boost Gummies are Vegan-Friendly
<
74
Interactive Shoppable Cooking Shows
Interactive Shoppable Cooking Shows
Walmart Cookshop Shares How-To Videos with Celebrity Hosts
<
73
Sustainable Footwear Trials
Sustainable Footwear Trials
VIVAIA is Inviting Women to Experience Eco Design with Style & Comfort
<
72
Functional Performance Energy Drinks
Functional Performance Energy Drinks
These New Grenade Energy Drinks Include Three Fresh Flavors
<
71
Fashion Chatroom Series
Fashion Chatroom Series
Ted Baker is Hosting Regular Talks on Audio-Only Platform Clubhouse
<
70
Plant-Based Pampering Cosmetics
Plant-Based Pampering Cosmetics
Beloved by Love Beauty and Planet Includes Several Options
<
69
Vegan White Chocolate Confections
Vegan White Chocolate Confections
The LoveRaw White Cre&m Wafer Bar is 100% Vegan-Friendly
<
68
Dessert-Inspired Protein Puddings
Dessert-Inspired Protein Puddings
Müller Rice Protein Comes in Two Satisfying Flavor Options
<
67
Cinnamon-Infused Toothpastes
Cinnamon-Infused Toothpastes
Dr. Sheffield’s Cinnamon Toothpaste is Artificial Ingredient-Free
<
66
Bar-Scented Candles
Bar-Scented Candles
The Miller Lite 'Bar Smells' Candles Mimic the Experience of Going for a Drink
<
65
Branded Student Advertising Programs
Branded Student Advertising Programs
LIFEWTR and Penn State are Supporting Design Students
<
64
Flavorful Alternative Energy Drinks
Flavorful Alternative Energy Drinks
These New Purdey’s Energy Drinks Target Consumer Needs
<
63
Coffee-Flavored Breakfast Drinks
Coffee-Flavored Breakfast Drinks
Weetabix On The Go Caffé Latte is a Limited-Edition Offering
<
62
Versatile Cocktail Mixer Sodas
Versatile Cocktail Mixer Sodas
Dash Soda Water is Great for Alcoholic and Non-Alcoholic Drinks
<
61
Mix-and-Match Mochi Snacks
Mix-and-Match Mochi Snacks
Little Moons' Mochi Mix Challenge Inspires Unique Flavor Pairings
<
60
Beer-Branded Scenic Weddings
Beer-Branded Scenic Weddings
Busch Beer is Helping Couples Get Married at Outdoor Wedding Venues
<
59
Celebratory Cafe Coffee Beans
Celebratory Cafe Coffee Beans
The Starbucks 50 Year Anniversary Blend Commemorates a Milestone
<
58
Protein-Packed Cold Brews
Protein-Packed Cold Brews
High Brew's Creamy Cappuccino + Protein is Nutritious and Delicious
<
57
Vitamin D Supplement Lotions
Vitamin D Supplement Lotions
Amp Human D+ Lotion Provide Vitamin Support Through the Skin
<
56
Empowering Ice Cream Flavors
Empowering Ice Cream Flavors
Häagen-Dazs Renamed Favorite Flavors for International Women's Day
<
55
Olive Oil Skincare Lines
Olive Oil Skincare Lines
Wonder Valley's Oil Shop Includes Nutrious Olive Oils & Beauty Products
<
54
Pinboard Furniture Catalogs
Pinboard Furniture Catalogs
Anthropologie Created a Digital-Only Catalog on Pinterest
<
53
DIY At-Home Pizza Kits
DIY At-Home Pizza Kits
The Pieology Bake-at-Home Pizza Kits Come with Five Toppings
<
52
Smartphone-Fumbling Commercials
Smartphone-Fumbling Commercials
The Apple iPhone 12 'Fumble' Commercial Highlights Ceramic Shield
<
51
Try-Before-You-Buy CBD Gummies
Try-Before-You-Buy CBD Gummies
Pure Craft CBD Launched a Program with Free 4-Count Vegan Gummies
<
50
Effervescent Spiked Tea Drinks
Effervescent Spiked Tea Drinks
White Claw Hard Seltzer Iced Tea Comes in Four Flavor Options
<
49
Avocado Enthusiast Platforms
Avocado Enthusiast Platforms
Avocado Nation Leverages AI to Deliver Personalized Experiences
<
48
At-Home Mini-Festivals
At-Home Mini-Festivals
Time Out & Instagram are Partnering to Launch Holi at Home
<
47
Vitamin-Rich Soup Ranges
Vitamin-Rich Soup Ranges
These New Soupologie Vitamin D Soups will Launch This Month
<
46
Dessert-Inspired Nutrition Supplements
Dessert-Inspired Nutrition Supplements
Purition Chocolate Hazelnut is Arriving in April
<
45
Reinvented Toy Ads
Reinvented Toy Ads
LEGO is Celebrating Female Builders on International Women’s Day
<
44
Wig-Friendly Haircare Products
Wig-Friendly Haircare Products
The SheaMoisture Wig & Weave Collection is Multipurpose
<
43
Canned Whiskey Cocktails
Canned Whiskey Cocktails
The Crown Royal Ready-to-Drink Cocktails Come in Three Flavors
<
42
Supportive Feminine Health Teas
Supportive Feminine Health Teas
HotTea Mama Launched Two New Teas for Women
<
41
Aromatic Dual-Flavor Sparkling Waters
Aromatic Dual-Flavor Sparkling Waters
AHA Sparkling Water Introduced Two New Flavors
<
40
AI-Powered Cookie Coaches
AI-Powered Cookie Coaches
Nestle Created a Cookie Coach.Who Answers Cookie Questions
<
39
Street-Style Bodycare Branding
Street-Style Bodycare Branding
Axe's Deodorant & Body Care Product Packaging Speaks to Gen Z
<
38
Mischievous Candy Campaigns
Mischievous Candy Campaigns
Sour Patch Kids is Preparing for April Fool's Day with a "Prank Fund"
<
37
Social Media eCommerce Expansions
Social Media eCommerce Expansions
Snapchat Acquired Sizing Tech Company Fit Analytics
<
36
Aesthetically Pleasing Olive Oils
Aesthetically Pleasing Olive Oils
Fancy Peasant's Everything Olive Oil is Versatile and Chic
<
35
Cruelty-Free Mainstream Cosmetics
Cruelty-Free Mainstream Cosmetics
Garnier Products are Now Leaping Bunny Program-Approved
<
34
Reduced Plastic Candy Packaging
Reduced Plastic Candy Packaging
Nestlé is Using Less Material for Its Confectionery Sharing Bags
<
33
Modern Menopause Support Products
Modern Menopause Support Products
Womaness Products Include Supplements, Skincare and More
<
32
Creamer Brand Mugs
Creamer Brand Mugs
The Perfect Pour Mug Ensures You Get the Perfect Creamer-to-Coffee Ratio
<
31
Home-Compostable Coffee Pods
Home-Compostable Coffee Pods
Capsul’in Pro Has Unveiled a 100% Bio-Based Coffee Capsule
<
30
Robotic Smartphone Deliveries
Robotic Smartphone Deliveries
Samsung Has Partnered with Manna Drone Delivery to Ship Devices
<
29
Kombucha-Based Cocktail Mixers
Kombucha-Based Cocktail Mixers
Health-Ade Mixers Come in Four Flavor Options
<
28
Plant-Based Prebiotic Shots
Plant-Based Prebiotic Shots
The MOJU Prebiotic Shot Supports a Diverse Gut Microbiome
<
27
Artist-Designed AR Cups
Artist-Designed AR Cups
White Castle Joined with Bryan Moss to Create Interactive Packaging
<
26
Video Game Makeup Palettes
Video Game Makeup Palettes
The NYX Professional Makeup x Tetris Collection is Limited-Edition
<
25
Plant-Based Keto Bars
Plant-Based Keto Bars
The Core Keto Bars Come in Two Flavor Options
<
24
Collectible Digital Pizzas
Collectible Digital Pizzas
Pizza Hut Canada is Sharing Digital Slices as Non-Fungible Tokens
<
23
Quarantined Seltzer Promotions
Quarantined Seltzer Promotions
Bud Light's Seltzy Celebrates Its Canadian Seltzer Expansion
<
22
Humming Dating App Billboards
Humming Dating App Billboards
Bumble's Ads Get People Singing Popular Tunes
<
21
Plant-Based Collagen Supplements
Plant-Based Collagen Supplements
These New Copina Co. Collagen Boost Products Include Two Flavors
<
20
Recycled Plastic Food Packaging
Recycled Plastic Food Packaging
This KitKat Recycled Plastic Food Wrapper Was Developed by Amcor
<
19
Digital Sportswear Experiences
Digital Sportswear Experiences
The Virtual Nike ACG Spring 21 Collab Reveal Appeals to Explorers
<
18
Drinkable Olive Oil
Drinkable Olive Oil
Saint Supply Launched Living Elixir, Featuring Organic, Hand-Picked Olives
<
17
Accessible Low-Cost Haircare Products
Accessible Low-Cost Haircare Products
Root to End Haircare is Being Launched by Dollar General
<
16
Natural Personal Lubricants
Natural Personal Lubricants
The Ballsy All The Feels Organic Personal Lubricant Supports Skin
<
15
Superfood Skincare Scrubs
Superfood Skincare Scrubs
The Tree Hut Sugar Face Scrub Line Includes Four Options
<
14
Cruelty-Free Probiotic Deodorants
Cruelty-Free Probiotic Deodorants
Hume Supernatural Naturally Revolutionizes the Deodorant Formula
<
13
Co-Branded QSR Influencer Merch
Co-Branded QSR Influencer Merch
The Dunkin' x Charli D'Amelio Merch Collection Recently Launched
<
12
Virtual Easter Egg Hunts
Virtual Easter Egg Hunts
The Cadbury 'Worldwide Hide' Campaign Encourages Safe Celebration
<
11
Strong Sustainable Beer Packaging
Strong Sustainable Beer Packaging
Corona Revealed Circular Packaging with Surplus Barley Straw
<
10
Virtual Beauty Labs
Virtual Beauty Labs
Skin School x Clinique Laboratories Provides an Immersive Experience
<
9
Exclusive Cryptocurrency Crisps
Exclusive Cryptocurrency Crisps
Pringles' CryptoCrisp Exists as a Virtual-Only NFT "Flavor"
<
8
Augmented Reality Pizza Boxes
Augmented Reality Pizza Boxes
Pizza Hut's PAC-MAN Pizza Packaging Box Launches an AR Game
<
7
Refillable Beauty Product Packaging
Refillable Beauty Product Packaging
The Quadpack Regula Airless Packaging Has Been Revamped
<
6
Augmented Reality Beer Cans
Augmented Reality Beer Cans
BEERSCANS Connects Beer Lovers with Content Via Packaging
<
5
In-App Virtual Escape Rooms
In-App Virtual Escape Rooms
IKEA is Challenging Snapchat Users to Escape a Messy Room
<
4
Summery Energy Drink Flavors
Summery Energy Drink Flavors
Red Bull Cactus Fruit Offers a Complex Flavor with Several Notes
<
3
Borrowed Slogan Ads
Borrowed Slogan Ads
KFC UK & Ireland is Trying Tags from Other Brands #UntilWeCanFingerLickAgain
<
2
Mini-Mart Sneaker Pop-Ups
Mini-Mart Sneaker Pop-Ups
atmos Japan Created "atmosmart" Stocked with Products for Sneakerheads
<
1
Create the Future Book Wins Gold Medal
Create the Future Book Wins Gold Medal
Find Your Opportunity in Times of Chaos
<