These April 2019 life stages trends range from youthful investor e-books to affordable prom suit offerings. When looking at the month's Gen-Z innovations, standouts include niche hotel menus like the Omni Hotels & Resorts' culinary kids offering which specifically caters to consumers that are 12 and under. Additional examples like a recent Footlocker and Rockets of Awesome partnership spotlight the importance of interactive and tech-driven retail among young consumers.
When examining teen-focused trends, standouts include the Cybersmile AI Assistant -- launched by anti-cyberbullying charity the Cybersmile Foundation. The software aims to put an end to cyberbullying while offering support and advice to those experiencing online harassment or abuse.
Jim’s Café's pregnancy-focused 'Cravings' event and the student-specific SoundCloud Go+ streaming service discount round off this list and speak to brands' dedication to providing niche product offerings closely linked to consumers' specific generational needs.
- Gen Z
- Gen Alpha
- Millennial (primary audience)
- Gen X (primary audience)
