What is the trend of better-for-you frozen treats?

Opportunity for creating healthier alternatives to traditional ice cream and snacks for both kids and adults.

What is the trend of friendship-inspired flavors?

Chance to develop products that promote sharing and social interaction among children.

What is the trend of natural and nutritious options?

Potential to create frozen treats made with real ingredients and less sugar, catering to the growing demand for healthier snacks.

What are the implications for the frozen dessert industry industry?

Innovations in producing frozen treats that are healthier and more appealing to a wider range of consumers.

What are the implications for the snack food industry industry?

Opportunity to introduce friendship-inspired snack options that encourage social connection and healthy eating habits.

What are the implications for the health and wellness industry industry?

Potential for developing natural and nutritious frozen treats that align with consumer preferences for healthier food options.

Shareable Frozen Yogurt Bars : frozen greek yogurt bars

Shareable Frozen Yogurt Bars

Yasso's 'Snack Buddies' Frozen Greek Yogurt Snacks Inspire Friendship

Laura McQuarrie — March 8, 2019 — Life-Stages

References: yasso & prnewswire

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Yasso offers a wide range of frozen Greek yogurt bars and the newest addition to its line of better-for-you alternatives to ice cream Snack Buddies, is targeted towards kids. According to Yasso co-founder and co-CEO Amanda Klane, "The current novelty options available and marketed towards kids are largely water-based, packed with sugar and filled with artificial flavors and sweeteners." With these new bars, Yasso is delivering a better choice that the whole family can enjoy.

The Snack Buddies are offered in friendship-inspired flavors like Mint Cookie Chums, Strawbuddy Lemonade, Fudge Space Chip and Party Animal that encourage kids to share.

In addition to being better-for-you frozen treats, Snack Buddies also touch on a unique part of Yasso's origins—Yasso co-founders Amanda and Drew met in their kindergarten classroom.

Trend Themes

Better-for-you Frozen Treats — Opportunity for creating healthier alternatives to traditional ice cream and snacks for both kids and adults.
Friendship-inspired Flavors — Chance to develop products that promote sharing and social interaction among children.
Natural and Nutritious Options — Potential to create frozen treats made with real ingredients and less sugar, catering to the growing demand for healthier snacks.

Industry Implications

Frozen Dessert Industry — Innovations in producing frozen treats that are healthier and more appealing to a wider range of consumers.
Snack Food Industry — Opportunity to introduce friendship-inspired snack options that encourage social connection and healthy eating habits.
Health and Wellness Industry — Potential for developing natural and nutritious frozen treats that align with consumer preferences for healthier food options.

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