Sensory Packaging
AeroObsession
A flighty culture has some becoming airplane crazed.
Trend
What is the AeroObsession trend?
AeroObsession: From hotels inside airplanes to home decor made of plane interiors, airplanes are no longer just flying from A to B. Organizations that expand the scope of a product or service well outside its customary setting can find access to a whole new customer base; not to mention benefit from buzz generated by new contexts.
Trend themes
Themes within the AeroObsession trend
Three behaviours holding the trend togetherMultifunctional products
Products like the Milner AirCar and Jumbo Hostel inspire creative reuse of transportation materials, offering a unique experience and an opportunity for environmental innovation.
Aviation-themed decor
Designs like the Jet Set Lite cabin lighting and MotoArt Mile High Bed capitalize on airplane style and nostalgia, opening new markets for creative vintage designs.
Airline industry diversification
From custom-built food carts to biplane weddings, companies like Flight001 and individual entrepreneurs are finding fresh ways to profit from the airline industry’s retired resources.
Industry implications
What the AeroObsession trend means for industry
Where the trend changes the playbookAutomotive
The Milner AirCar presents a promising option for eco-friendly transportation, merging ground and air functionalities for greater efficiency.
Furniture
The MotoArt Mile High Bed introduces new possibilities for furniture designers, who can re-purpose airplane parts for chic and athletic designs
Real estate
The Jumbo Hostel demonstrates how innovative real estate professionals can profit from unconventional adaptions of retired resources, building new options for travel and hospitality.
Trend signals
Trend signals for AeroObsession
Trend score 4.2 out of 10, from popularity 63%, activity 54%, freshness 8%.
- Gen Alpha (not a primary audience)
- Gen Z
- Millennial
- Gen X
- Boomer (not a primary audience)
Evidence
Examples of the AeroObsession trend
7 featured examples from Mar 10 to Sep 19, 2008Recycled Airplane Furniture
MotoArt Mile High Bed
Disruptive innovation opportunity to revolutionize the way people experience sleep and comfort while traveling.
Airplane Cars
The Milner AirCar Could Become An Eco-Friendly Mode of Transit
The Milner AirCar's fly-drive concept has the potential to disrupt the transportation industry by challenging traditional modes of travel.
Airplane Hotels
The Jumbo Hostel
The hospitality industry can take advantage of the airplane hostel trend by exploring new and creative ways to repurpose unique spaces for lodging.
Own A Retro Airline Food Cart
Flight001 Trolleys
Disruptive innovation opportunity: Integrate retro airline food carts into retail spaces to provide unique and eye-catching displays.
Billion-Dollar Airport Deals
Richard Branson to Buy Gatwick
Entrepreneurs could enter the airport industry to offer innovative airport services and to acquire airport properties.
Airplane Lighting For Your Home
Charles Cha's Jet Set Lite
Disruptive innovation opportunity: Develop innovative lighting technologies and designs to cater to the growing demand for unique and stylish lighting fixtures.
Getting Married at 1000 ft
Weddings on a (Biplane) Wing
The wedding planning industry can leverage the trend of aerial weddings to offer unique and unforgettable wedding ceremonies in unconventional locations.
Recent trend clusters
Automated Upkeep
Serial Snacking
Autumn Teasers