Trend cluster
Category

AeroObsession

A flighty culture has some becoming airplane crazed.

Recycled Airplane FurnitureAirplane CarsAirplane HotelsOwn A Retro Airline Food CartBillion-Dollar Airport Deals

Trend

What is the AeroObsession trend?

AeroObsession: From hotels inside airplanes to home decor made of plane interiors, airplanes are no longer just flying from A to B. Organizations that expand the scope of a product or service well outside its customary setting can find access to a whole new customer base; not to mention benefit from buzz generated by new contexts.

Trend themes

Themes within the AeroObsession trend

Three behaviours holding the trend together
01

Multifunctional products

Products like the Milner AirCar and Jumbo Hostel inspire creative reuse of transportation materials, offering a unique experience and an opportunity for environmental innovation.

02

Aviation-themed decor

Designs like the Jet Set Lite cabin lighting and MotoArt Mile High Bed capitalize on airplane style and nostalgia, opening new markets for creative vintage designs.

03

Airline industry diversification

From custom-built food carts to biplane weddings, companies like Flight001 and individual entrepreneurs are finding fresh ways to profit from the airline industry’s retired resources.

Industry implications

What the AeroObsession trend means for industry

Where the trend changes the playbook
For

Automotive

The Milner AirCar presents a promising option for eco-friendly transportation, merging ground and air functionalities for greater efficiency.

For

Furniture

The MotoArt Mile High Bed introduces new possibilities for furniture designers, who can re-purpose airplane parts for chic and athletic designs

For

Real estate

The Jumbo Hostel demonstrates how innovative real estate professionals can profit from unconventional adaptions of retired resources, building new options for travel and hospitality.

Trend signals

Trend signals for AeroObsession

Trend score 4.2 out of 10, from popularity 63%, activity 54%, freshness 8%.

Popularity63%
Activity54%
Freshness8%
Audience
50%Men
50%Women
  • Gen Alpha (not a primary audience)
  • Gen Z
  • Millennial
  • Gen X
  • Boomer (not a primary audience)
Market
North America
Europe
Asia-Pacific

Evidence

Examples of the AeroObsession trend

7 featured examples from Mar 10 to Sep 19, 2008